Mike Spicer leaves EHS 4D Group

LONDON – Mike Spicer has left EHS 4D Group, where he was group managing director, following a restructure giving constituent agency heads more power.

Absolut Vodka debuts 30-minute Spike Jonze film online

LONDON – Absolut Vodka has launched its Spike Jonze-directed short film ‘I’m Here’ online, making the film available to a global audience for free.

Badass Rebeltography – Wad/Lund Shoots a Series of Bad Boys Girls at Play (GALLERY)

(TrendHunter.com) Today it seems like the badder you are the better your rep. The dynamic photography duo of Wad and Elisabeth Lund, better known as Wad/Lund, knows how to place bad boys and girls in a great light.

Their…

Calvin Klein runs augmented reality underwear campaign in GQ

LONDON – Calvin Klein Underwear is running the brand’s first augmented reality ad campaign across international editions of GQ magazine.

Pop Art One-Pieces – We are Handsome’s Line of One Pieces Win Swimwear Supremacy (GALLERY)

(TrendHunter.com) God, I hate the bikini. When confronted by someone wearing those fabric scraps they call swimwear, I’m either struck insane with jealousy, or forced to look directly into the sun to burn the image off…

The Sun drops Central region cover price by a third

LONDON – Rupert Murdoch’s flagship tabloid, The Sun, has today slashed its cover price from 30p to 20p in the Central TV region as it looks to drive circulation forward.

Lucozade Energy unveils first TV spot in five years

LONDON – Lucozade Energy is to roll out its first TV ad in almost five years to support its current “Do more” message.

Prime minister Gordon Brown defends £6 internet levy

LONDON – Prime minister Gordon Brown has today defended plans to add an additional £6 charge per phone line across the UK to help fund superfast broadband for all.

Lika Gum: Living room, Camp, Swamp

Advertising Agency: Elephant, Cairo, Egypt
Creative Directors: Ali Ali, Maged Nassar
Art Directors: Maged Nassar, Montasser Khalil
Copywriters: Diaa Osman, Ali Ali
Photographer: Ali Ali
Advertiser’s Supervisor: Amr Fendi
Account Supervisor: Mohab Mamdouh


Deutsche Telekom to launch iTunes store rival

LONDON – Deutsche Telekom and its European peers are planning to launch a rival to the Apple iTunes store by the end of year, according to reports.

Paper Round (22 March) – a look at the day’s newspapers

LONDON – The Daily Telegraph warns of the ‘Relentless march of state spending’, while The Times quotes claims that the chancellor needs to ‘find extra £10bn in savings’: welcome to Budget week.

Invisible Chair

Le designer Tokujin Yoshioka vient de concevoir cette collection de meubles “invisible” pour la marque Kartell. Cette chaise aux lignes épurées et au design moderne en est l’exemple. Elle a été réalisée grâce à la technologie du polycarbonate. Plus d’images dans la suite.



invisibles21

Previously on Fubiz

Maxus enters Middle East with BPG Media alliance

LONDON – WPP media network Maxus has entered the Middle East and North Africa markets for the first time, through an alliance with Middle Eastern media company BPG Media.

PepsiCo to reduce salt, fat and sugar levels

LONDON – PepsiCo has pledged to cut the levels of salt, fat and sugar in its products outside the UK by up to 25%, by 2015.

British Airways turns to YouTube to combat strike fears

LONDON – British Airways has turned to Google’s YouTube in its marketing offensive as the strike orchestrated by trade union Unite enters its third day.

M&S axes long-running ‘food porn’ ad strategy

LONDON – M&S is to axe its long-running advertising strategy, dubbed “food porn”, to focus on the messages of sustainability and provenance, with a new campaign that launches today.

Facebook enters the political fray with Democracy UK

LONDON – Facebook has launched a political campaigning page to capitalise on a heightened interest in politics among its users as the general election draws closer.

Toyota promises quality in confidence-building campaign

LONDON – Toyota has launched a print campaign to reassure consumers about the quality of its cars.

Kellogg launches social auction site for Krave

LONDON – Kellogg is launching a social media auctioning site in support of its teenage cereal brand Krave, which rewards people for talking about the product.

Land Rover: Family, Work, City

Advertising Agency: Young & Rubicam, USA
Global Chief Creative Officer: Tony Granger
Land Rover Global Creative Director: Graham Lang
Creative Directors: Guillermo Vega, Icaro Doria, Menno Kluin
Art Directors: Guillermo Vega, Menno Kluin
Copywriter: Icaro Doria
Account Manager: Lucie Harries