LONDON – The idea of Cadbury’s cafes piqued the interest of most people interviewed in the latest BR Video, although there was no consensus over what their point of difference from Starbucks would be.
LONDON – Nokia’s head of trade and customer marketing, John Nichols, has been appointed as head of marketing and go to market for Nokia UK and Ireland.
LONDON – Nokia’s head of trade and customer marketing, John Nichols, has been appointed as head of marketing and go to market for Nokia UK and Ireland.
LONDON – McCann Erickson and Kirshenbaum Bond Senecal & Partners have resolved a legal dispute, following allegations by McCann that KBS&P poached some of its key talent and conspired to wrestle some of its major accounts.
LONDON – STV, the channel three broadcaster in Scotland, has sold the cinema sales house Pearl & Dean Cinemas to a new company backed by the owner of Empire Cinemas for £1.
LONDON – STV, the channel three broadcaster in Scotland, has sold the cinema sales house Pearl & Dean Cinemas to a new company backed by the owner of Empire Cinemas for £1.
Advertising Agency: JWT, Santiago, Chile
Creative Director: Sergio Rosati, Matias Lecaros
Art Director: Israel Urrutia
Copywriter: Tomás Vidal
Illustrators: Ricardo Villavicencio (LEPNA), Cristian Gastelo-Boris Berstel (DGROAN)
New Tok&Stok campaign help consumers better organize their home DDB Brasil created a campaign that shows how difficult it is to find what we need in a cluttered house. Especially when we are in a hurry. The idea is to transmit the feeling we get when we try to find something in a disorganized place, that is camouflaged in such a mess. At the end says: Without organization, everything hides.
Advertising Agency: DDB, Brazil
Creative Directors: Sergio Valente, João Mosterio, André Pedroso, Daniel
Art Director: Ulisses Razaboni
Copywriter: Marcos Abrucio
Photographer: Lucio Libanori, João Ferraz
Illustrator: Quad Studio
Account supervisor: Suzana Poli, Marcelo Balista de Macedo
Media: Valdir Vieira, Daniela Dib da Silveira
Advertiser´s Supervisor: Regis Dubrule, Ghislaine Dubrule
(TrendHunter.com) The Daisy Lowe FutureClaw Spring 2010 pictorial is popping with color and the youthful spirit of spring. Taking inspiration from the flower power era, Daisy Lowe dazzles in front of Ben Rayner’s camera.…
LONDON – Brand Apart Television, the advertiser funded programming specialist, has secured two new productions for Eukanuba Dog Foods and Castrol Edge.
LONDON – Japanese car manufacturer Nissan is shifting its communications strategy away from traditional advertising, towards a greater emphasis on experiential marketing.
LONDON – Simon Fuller is set to resume control of David and Victoria Beckham’s marketing and advertising activities handled by Brand Beckham, after negotiating the rights for his newly established company, XIX Entertainment.
Advertising Agency: Mayo Draft FCB, Peru
Creative Directors: Ricardo Ortiz, German Garrido
Art Director: Gonzalo Paredes
Copywriter: Gustavo Flores, Gonzalo Paredes, Lato Latorre
Photographer: Luis Miguel Otayza
Retoucher: Diego Zegarra
Producers: Maricarmen Buraschi, Nancy Suzuki Miyagi
(TrendHunter.com) The Carolina Herrera Bridal Spring 2011 line is almost as lovely as English garden, yet there is a touch of darkness that make the gowns edgy. Many of gowns are superbly made and are accessorized with…
LONDON – The Advertising Standards Authority has dismissed 27 complaints against a Department for Children, Schools and Families (DCSF) campaign that encourages parents to speak to their children about alcohol.
LONDON – The Advertising Standards Authority has cleared a poster for a table dancing club after one complaint that it was offensive and unsuitable for children.
LONDON – Political parties are showing brands the way on handing consumers control of their personal data.
LONDON – Those brands using Twitter to best effect have focused on genuinely connecting with consumers.
Des clichés mettant en avant le talent du photographe hollandais Levi Van Veluw : son travail se base sur des autoportraits de son visage qu’il transforme en objet grâce à un système de combinaisons, notamment sur la nature. Des visuels avec un grand impact dans la suite.
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