(TrendHunter.com) As a writer, the Little Black Book iPhone 4 Case is definitely something that appeals to me. Standing out from all the other iPhone cases that have hit the market, it brings a dash of old-fashioned charm…
Já falamos aqui de diversos sites que, integrados as plataformas sociais como Twitter e Facebook, montam um filme ou história personalizada. Relembre alguns: Stella Artois, Prototype, MoMA, True Blood, Vodafone.
Porém, a palavra final – pelo menos por enquanto – nesse tipo de integração social visual vem da Swisscom, uma provedora de TV e internet da Suiça. Se você não considerar a melhor, pelo menos é a mais divertida.
O que eles fizeram foi um trailer de filme de terror fictício, chamado “Lost In Val Finestra”, construído a partir de seus dados do Facebook. Ao acessar o site e se conectar com seu perfil na rede social, você pode escolher o “elenco” que fará parte da história.
Se você quiser ver o resultado antes de criar um, siga esse link, criado pelo amigo Alexandre Maron.
Later tonight, MTV will uncork the second season of "Jersey Shore," the reality series that does for attentive laundry administration what FDR did for grand-scale public-works projects. Immediately after it airs, some serious-thinking person will take to the internet, bemoaning the Snookification of American youth and preaching the perils of cavorting in non-staph-guarded Jacuzzis. And he or she will miss the point — not about "Jersey Shore," which doesn't exactly aspire to anything more than entertainment — but about MTV itself. There's a lot more on the responsibility side of the ledger than its critics care to admit.
div class=”imageleft”a href=”http://www.adrants.com/images/zoe_saldana_calvin_klein_envy_more.jpg”img alt=”zoe_saldana_calvin_klein_envy_more.jpg” src=”http://www.adrants.com/images/zoe_saldana_calvin_klein_envy_more-thumb.jpg” width=”150″ height=”101″ //a/div
Here’s some more Calvin Klein Envy ads featuring Zoe Saldana. And if these additional images aren’t enough for you, there’s video coming in mid-August with Saldana talking about CK’s envy-inducing underwear.
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a href=”http://feedads.g.doubleclick.net/~a/v-Vml33r0h9gJZdfos7WBX5mZKs/1/da”img src=”http://feedads.g.doubleclick.net/~a/v-Vml33r0h9gJZdfos7WBX5mZKs/1/di” border=”0″ ismap=”true”/img/a/p
For Sterling Cooper Draper Pryce, it was a box of sandwiches at the Pierre. For the three co-founders of Shine, it was a Perkins Restaurant in Madison, Wisc., circa August 2001. And while certainly a different time — not to mention a very different cultural context and set of circumstances — there are a few truisms that likely ring true for virtually any new agency. It's been said that going back to the beginning is the best way to continue moving forward; so sit back, pour a martini and revel in a few thoughts on the joy of the startup.
div class=”imageleft”a href=”http://www.adrants.com/images/unicef_uk_put_it_right.jpg”img alt=”unicef_uk_put_it_right.jpg” src=”http://www.adrants.com/images/unicef_uk_put_it_right-thumb.jpg” width=”150″ height=”83″ //a/div
So here’s yet another look at the plight of less then fortunate children across the globe.
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a href=”http://feedads.g.doubleclick.net/~a/qWCFBo1KFH6W_pteL5kgMdQNZ_8/1/da”img src=”http://feedads.g.doubleclick.net/~a/qWCFBo1KFH6W_pteL5kgMdQNZ_8/1/di” border=”0″ ismap=”true”/img/a/p
NEW YORK (AdAge.com) — Unilever's Omo detergent is adding an unusual ingredient to its two-pound detergent box in Brazil: a GPS device that allows its promotions agency Bullet to track shoppers and follow them to their front doors.
UK Radioplayer, the free online radio player set to launch later this year, has appointed its project leader Michael Hill to the new position of managing director.
Advertisers’ trade body ISBA and agency trade body IPA have expressed concern that ITV, Channel 4 and Five will use the abolition of airtime trading rules to increase the price of advertising on TV.
This is a great viral flop with a dick dancing on the music…
Probably the #fail of the year
Advertiser: Radio Free FM in Australia
BSkyB will not launch any more free to air channels, according to chief executive Jeremy Darroch speaking after Sky’s results were announced today.
(TrendHunter.com) Lucy McRae does feature hundreds of pins on her body here, but they’re simply glued onto her flesh. Whether you think it’s cool or weird, there’s no denying that this installment is wildly creative.
Lucy…
No Braincast, já reclamamos várias vezes do limite de 10 minutos do YouTube. Não precisa ser 2 horas – tempo ideal para os pirateiros de filmes – mas uns 5 ou, quem sabe, 10 minutinhos a mais ajudaria bastante.
Pois bem, o Boing Boing descobriu que o YouTube irá ampliar o limite de upload de vídeos, passando dos 10 minutos atuais para 15 minutos. Pra quem já é parceiro do YouTube – como alguns exemplos que citamos no Braincast #26 – isso não faz diferença, já que pra eles não existe o limite.
Segundo a notícia, o YouTube deve lançar também um concurso baseado no conceito dos “15 minutos de fama” para promover a mudança. E no fim das contas, sabe o que isso significa? Que você vai ter que aturar 5 minutos a mais a cada Braincast com a gente falando bobagem.
Post originalmente publicado no Brainstorm #9
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The first weekend of ‘Toy Story 3’ helped a 3D ad from Mazda deliver 2.3 million impacts last weekend, according to estimated figures from Digital Cinema Media.
The ever-brilliant Caroline McCarthy posted a story today on companies rolling out badge programs to reward things that do not involve location. The problem with the rush to "reward" consumers with badges and stickers is that they eventually diminish in value as they become a) less scarce, and b) not attached to anything of value.
Swiftcover.com is to become the first insurance company to launch a campaign within a video game.
(TrendHunter.com) The Concrete House 2 by A-cero Architects resemble a bunch of blocks side by side from a distance, but rest assured that inside these blocks lies a wondrous home.
Part of the home is covered in grass,…
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