Jul
22
Oops. DavidGoliath Photo Shoot Messes With LAX Traffic Control
Posted in: Uncategorized
Recently, employees of El Segundo-based David&Goliath headed to the rooftop of their building to shoot an ad for their new Brave house ad campaign.
Jul
22
COI to review £200m UK media business
Posted in: UncategorizedLONDON – The Government’s Central Office of Information (COI) is set to launch a review of its £211m media buying requirements, with a view to consolidating the business currently shared between agencies Carat, Starcom and MediaCom.
Jul
22
COI to consolidate £200m UK media buying business
Posted in: UncategorizedLONDON – The Government’s Central Office of Information (COI) is set to launch a review of its £211m media buying requirements, with a view to consolidating the business currently shared between agencies Carat, Starcom, MediaCom, I-Level and Posterscope.
Jul
22
Creating Sustainable Conversations Will Define Success In Future
Posted in: Uncategorized
Every once and a while I will engage in a conversation with someone — whether in the office, on the road, at Cannes, at the local eatery, you name it — and they will say something that inspires a barrage of new thoughts. In each instance the statement's affect on me frequently goes unnoticed by the giver, while in my mind it sparks a very intense and enduring stream of thoughts which for weeks change the way I approach life or in this case marketing. This is one of those instances and I can't believe I was not able to verbalize this before.
Jul
22
If Paris Hilton Could Read She’d Buy One
Posted in: Uncategorized
To promote a line of Couture Planet handbags and accessories made from recycled newspapers, a group of creatives, Keith Lane, Deborah Hines and Frank Rapp put together a series of posters
Jul
22
Bell Tolls for Gidget, the Taco Bell Chihuahua
Posted in: Uncategorized
According to a PeoplePets.com exclusive, Gidget, one of the Taco Bell chihuahuas, died from a stroke. She was 15 years old.
Jul
22
Provocative Posing Parties – Tim Bret-Day Shoots for Agent Provocateur (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Many would say that photographer Tim Bret-Day was the luckiest guy alive to be able to shoot models for Agent Provocateur. At the moment, Bret-Day is working on the company’s luxury range called Soiree,…
Jul
22
Are People Really That Helpless With A Video Camera?
Posted in: Uncategorized
You’ve seen them. The fake videos that attempt to pass themselves off as real all while minimizing the fact their just ads for brands.
Jul
22
COI to consolidate £211 million media buying into one agency after review
Posted in: UncategorizedLONDON – COI is to consolidate its entire £211 million media buying business into one agency and is to hold a pitch for the account in the autumn.
Jul
22
Summersault and Gatehouse form business partnership
Posted in: UncategorizedLONDON – Customer publisher Summersault Communications has linked up with consultancy firm Gatehouse to enhance its offer to clients.
Jul
22
Not Sure If You’re Too Drunk to Drive? There’s an App for That
Posted in: Uncategorized
Jul
22
Economist Group buys Congressional Quarterly
Posted in: UncategorizedLONDON – The Economist Group has acquired the privately-owned publisher of US political magazine, Congressional Quarterly.
Jul
22
The Perfect Date: A Moonlit Evening…And A Giant McDonald’s Logo
Posted in: Uncategorized
There’s advertising on rockets so why no the moon?
Jul
22
Rap around the world with Obama and Anna Kournikova (video)
Posted in: UncategorizedBarack Obama, David Hasselhoff and Anna Kournikova "called" in a viral rap video
Jul
22
The new virals from ILV #50
Posted in: Uncategorized
the I love viral facebook application is available here. The best viral video show on the web. If you want to know what is viral this week, you need to watch every week this top 3 viral videos. All the weekly archives are available here. if you want this show on your blog, just copy/paste […]
Jul
22
Shloer launches sampling campaign with White Stuff
Posted in: UncategorizedLONDON – Shloer is teaming up with outdoor clothing brand White Stuff to launch an experiential campaign.
Jul
22
U.K. Government Launches Campaign to Alleviate Swine-Flu Concerns
Posted in: Uncategorized
LONDON (AdAge.com) — The virulence of the swine-flu pandemic is forcing the U.K. government to refocus its marketing effort from prevention toward alleviating public unease about catching the virus.
Jul
22
Miami Herald publisher reports rise in profits
Posted in: UncategorizedNEW YORK – Rare good news from a US newspaper publisher as McClatchy Company reported higher than expected profits and said advertising was declining at a slower rate.
Jul
22
Actor Woes Force TV Networks to Shuffle Programming
Posted in: Uncategorized
NEW YORK (AdAge.com) — TV's fall season is weeks away from air, but it will already look different than network executives said it would in May, as NBC and the CW announced delays in production of two shows due to problems with star actors. But such maneuvering by the networks while they are in the midst of upfront negotiations with advertisers doesn't augur well for the programs in question. When a network rejiggers a new program, it's usually seen as a negative.
Jul
22
Forget the Future; Let’s Talk About Now
Posted in: Uncategorized
Gregg Lipman, managing partner at CBX, a strategic branding company, believes there's a key problem with all the talk about sustainability: It always addresses the future. Here's why that doesn't work.
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