European Ban on Positive Coverage of Unapproved Drugs Tramples on Free Speech


The European Court of Justice recently ruled that writing positively about drugs that haven't been approved for sale by government officials constitutes advertising and thus can be prohibited. This ruling has potentially disastrous ramifications on medically oriented free speech in Europe, writes Peter Pitts, of the PR firm Porter Novelli.

* ESPM: Curso de Recriação *

Publicidade

Brainstorm #9Post originalmente publicado no Brainstorm #9
Twitter | Contato | Anuncie

Watch Out, EBay! Here Comes Alibaba


HANGZHOU, China (AdAgeChina.com) — Alibaba is the latest Chinese company to expand its international presence. The Chinese e-commerce giant has launched a $30 million global ad campaign to court small-business owners.

David Ogilvy Speaks From the Grave.

david-ogilvy.png

This is history kids, honest to goodness advertising history. A Mad Men returns, with tie! You have to love an interview with triumphant horns between segments.

White Castle’s .88 cent Birthday Bash

whitecastle.png

White Castle celebrates 88th birthday with .88¢ double cheeseburger and possibly the 88th most boring spot of all time and written about here in the 88th most boring blog post about it ever.

Pulp Fiction in bikini cinema version

Really interesting idea from a swimwear brand to cast sexy women playing in bikini Pulp Fiction, Star Wars or The Big Lebowski. The free bikini Pulp Fiction video The free bikini Star Wars video The free bikini The Big Lebowski video Advertiser: 1690Swimwear.com

And Then There’s This Article: 7 Truths About Viral Culture


There's something a little heartbreaking about the very existence of "And Then There's This: How Stories Live and Die in Viral Culture," by Bill Wasik. After all, it's a meditation on living, breathing virality that resides between the hard, dead covers of a book. For this latest installment of Dumenco's Media People — an ongoing series of conversations with media grandees — I took Bill Wasik out for tea recently in New York City, near the headquarters of Harper's Magazine, where he's a senior editor, to attempt some … interactivity with the living, breathing social-media observer and mischief maker.

Kentucky Mad Men, Queen Latifah and Woodstock Love

– Need a date? Mad Men need not apply. – KFC wants you to Go f…ry yourself. – More real fake designer bag bargains. – Naked Netflix….

Rumors of a Magazine Launch Party Confirmed


It was like a magical wonderland, four floors of international food and beer and wine and vodka and two dudes sitting on the roof playing the didgeridoo and another guy in a room playing the tabla and another playing the zither and at some point eight people ran out into the middle of the space and did a capoeira performance.

Fruity Makeup – Creative Cosmetics Turn Your Face into a Watermelon (GALLERY)

(TrendHunter.com) It’s summer time again, and makeup is getting that pretty summery feel as well.

I saw these adorable watermelon-like makeup pictures online and really like them. These pictures of people eating watermelon…

Peculiar Police Pictures – Humorous Images of Cops in Everyday Situations (GALLERY)

(TrendHunter.com) Law enforcement officials can be intimidating, but these images show otherwise. Images of cops in the most unusual circumstances are captured in these pictures and show just how interesting a life as a…

Effektive Design

Après la série de badges Pantone, voici un focus sur Effektive Design : le portfolio du graphiste anglais Greig Anderson. Originaire de Glasgow, son style minimal s’inspire du graphisme suisse, tant par ses choix typographiques que par l’utilisation quasi systématique d’une grille.



effektive01

effektive02

effektive03

effektive04

effektive05

effektive06

effektive07

effektive08

effektive09

effektive10

effektive11












Portfolio de Greig Anderson.

Previously on Fubiz

TV Show’s Not On, but the Site Is Up


NEW YORK (AdAge.com) — Is there a viable audience for a TV show even when that show is not on the air? NBC is testing the idea. Even though the start of the third season of "Chuck" is at least several months away, NBC has launched a new online presence for the program, ChuckMeOut.com, that is separate from a more traditional site already found at NBC.com.

FT builds on digital portfolio with acquisition of pension specialist

LONDON – Pearson’s Financial Times has acquired online pension specialist and information provider MandateWire for an undisclosed sum.

Altmann appointed commercial head of flagship Emap magazines

LONDON – Emap, the business-to-business publisher, has appointed the former international publisher of The Economist-owned trade magazine CFO, Andrew Altmann, to the new role of group commercial director of three of its flagship public sector magazines.

MIT and 4th Screen launch premium SMS ad insertion platform

LONDON – Mobile Interactive Technology (MIT) and 4th Screen Advertising are to launch the UK’s first premium SMS ad insertion platform.

Sex and the City author Candace Bushnell creates web series

NEW YORK – ‘Sex and the City’ author Candace Bushnell is writing a four-part web series called ‘The Broadroom’ for a tie-up with More magazine, which is being backed by Maybelline New York.

To Grow Talent in Belgium, Proximity BBDO Opens ‘the Farm’


LONDON (AdAge.com) — Lander Janssens, online art director at Proximity BBDO, was tasked by the agency's board to find the brightest graduates, and he came up with a new recruitment process to widen the 2-year-old agency's talent pool. His idea was to set up the Farm: an agency-within-an-agency in which 12 young recruits will get a chance to work on many of Proximity BBDO's top accounts, including Pepsi, Nestle and ING.

Apple finally taking social networking seriously?

LONDON – Apple is rumoured to be developing a social networking app which will consolidate all existing social network accounts and integrate them with iTunes 9.

Is Apple finally taking social networking seriously?

LONDON – Apple is rumoured to be developing a social networking app which will consolidate all existing social network accounts and integrate them with iTunes 9.