Advertising: Barbie’s Sports Illustrated Swimsuit Issue Causes a Stir Online

Mattel and the Sports Illustrated swimsuit issue have joined forces for the forthcoming issue.

    



Advertising: Spanish Message With One Word That Needs No Translation

As the holidays approach, the toy maker Mattel is making a playful appeal to Latina mothers and their children.

    



Hasbro Expands Transformers Brand Into New Media

To Hasbro, there is no one too young or too old to play with a Transformers robot, watch a Transformers television show or play a Transformers video game.