News From the Advertising Industry for the Week of Feb. 3

Scarlett Johansson has resigned her post as a good-will ambassador for Oxfam International, the charity organization, because of her recent agreement to become an endorser for SodaStream, and more news.

    



SodaStream to Bring Some Heat to Super Bowl Ad With Scarlett Johansson

The ad for the home soda-making system is part of a multiyear, worldwide endorsement deal.