The 80-something (?) year old Advertising Age is, apparently, sick of toeing the line, sticking to the straight and narrow and offering up nothing but long-winded dissertations on the business of advertising.
Ah yes, there’s at least one every year. A situation in which one agency wins an award for work that was, allegedly, done first by another. It can be labeled sour grapes or a valiant effort to give credit…
Speaking at the Association of National Advertisers’ Integrated Marketing Conference, Joe Jaffe calls out eight brands for abusing or not taking advantage of the increasingly social nature of media.
Continuing his coverage of Cannes, Asa Bailey from CannesFringe sat down with Saatchi & Saatchi China CEO Pully Chau to discuss the Chinese advertising market and how it has grown since it’s “birth” in 1989.
And, we’re off! Cannes has kicked off and the first set of shortlists have been announced.
Whoa. Weren’t we all just in Miami getting our interactive (and, um, other things) on at ad:tech?
Oh look! We do love our own kind! Those four starving Creative Circus students who won Cannes Future Lions but couldn’t afford to go to Cannes and held a bake sale to raise money succeeded and, yes, will now go to Cannes to collect their awards.
What’s a group of poor, starving Creative Circus students to do when they find out they’ve just won Cannes Future Lions and really, really need to get to France by Monday?
Mischief NYC, a group of New York ad people and media mouthpiece Adrants, has announced its second monthly summer bash.
Don’t drink in public
I don’t recall AdWeek or BrandWeek having relaunch parties when they launched their redesigns.
I was in the hallway late yesterday, typing between sessions and recharging my computer at one of ad:tech’s precious outlets, when a shadow fell across my monitor.
Here’s a taste of what I heard at ad:tech Miami’s The State of Search in Latin America.
With an 80’s theme – because, well it’s supposed to be cool or something – Terra hosted a party at the Dream Night Club in Miami on the second night of ad:tech Miami.
Each ad:tech Miami session I’ve seen follows the same painful format: a moderator introduces himself, then steps aside as each panelist gives a mini-presentation.
Open power outlets are rare, and rarer still in the press room.
After you’ve walked through the exhibit of just about any conference you begin to think you’ve seen everything.
OK, so why write about it when you can just look at the pictures?
Brazil and Mobile
From ad:tech Miami’s “Latin American Consumer Habits and Online Behavior” panel. Information was provided by CEO Fabia Juliasz of ibope/NetRatings.
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