Mar
29
Jun
05
Mount Rushmore… and more / Au féminin pluriel
Posted in: Uncategorized |
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| THE ORIGINAL? Maggi Ready Made Soups – 2006 “If only women spent less time cooking” Agency : Mc Cann Erickson Bucharest (Romania) |
LESS ORIGINAL Philips Satinelle Ice – 2009 “Waste time waxing or do semething else” Agency : DDB Buenos Aires (Argentina) |
Apr
16
No-brainer copycat? / Cerveaux synchronisés?
Posted in: Uncategorized |
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| THE ORIGINAL? Sexy Magazine – 1997 “We know what goes on in a man’s mind” Source : BRONZE LION Agency : Fischer Justus Total (Brazil) |
LESS ORIGINAL : FHM Magazine – 2009 Source : One Show Book Merit Agency : Ogilvy & Mather (Singapore) |
| Reprendre un Lion de Bronze… voilà qui n’est pas très “intelligent”. On peut vraiment dire qu’ils ne se sont pas trop creusés les méninges. |
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