Holiday's Over for Germs in These Awesomely Gross Ads for a Unilever Cleaning Brand
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Attention, germaphobes. Here are your worst nightmares realized.
Unilver cleaning brand Domestos is out with three new print and poster ads in the U.K. that vividly imagine microorganisms as gross cartoons on vacations—swimming, snapping selfless, sipping cocktails on the beach (yes, that’s duck face).
The “Holiday’s over” tagline is a little long on bravado, but the illustrations—created by Bangkok CGI studio Illusion, via agency British agency DLKW Lowe—might be the most gorgeously disgusting visuals ever (even if Harvey Keitel’s credits apparently include voicing one of their millions of impressively hideous dead ancestors).
Now enjoy your righteous sense of horror, and go and wash your hands.
Full ads below. Click to enlarge.
CREDITS
Client Name: Domestos
Campaign Name: Holiday’s Over
Agency: DLKW Lowe
ECD: Richard Denney, Dave Henderson
Global Creative Director: Tony Hardcastle
Creative Team: Katrina Encanto, Edgar Galang
Planner: Richard Kelly
Account Team: James Pool, Ross Marshall
Agency Producers: Gary Wallis
Media Agency: Initiative
Design Company: Illusion Co. Ltd
Illustrators: Surachai Puthikuangkura, Supachai U-Rairat
Producers: Somsak Pairew, Kitidej Rattanasuvansri
