Hasta La Creative!

Since we’ve never been able to make it out to Cali for the annual, now-bloated Coachella festival (we went with “Couchella” this year), we’ll instead enjoy this birds-eye view–literally–from one Chris Crutchfield. The 6’7″ director/actor/motion graphic designer who strapped on a GoPro Hero 3 to give us a “Coachellavated” perspective of the musical extravaganza.

The project was creative directed by Scott T. Chan and produced by his L.A.-based creative studio Whirled, which is perhaps now best known for its annual “Zeitgeist” work for Google. Seeing as we’ll probably never make it out to Coachella though we’ve been saying otherwise every year, we will gladly take this three-minute diversion from the usual advertising news as we head into the late afternoon. Speaking of Coachella, Jimmy Kimmel and his crew getting attendees at this year’s fest to lie about liking bands that don’t actually exist.

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