Robert Rodriguez Serves Up Two Scoops, a Featurette for BlackBerry

In an attempt to become relevant again, BlackBerry is jumping into the movie business—though shorter than feature length. Two days after wrapping Sin City 2, awe-inspiring film director Robert Rodriguez (also known for Spy Kids, Desperado and From Dusk Till Dawn) partnered with BlackBerry to direct the short film Two Scoops as a part of BlackBerry's "Keep Moving" project.

Two Scoops was written, produced and shot by Rodriguez, but three scenes were left incomplete. Fans of Rodriguez (and presumably of BlackBerry) could then help complete the story by tweeting ideas, submitting SFX ideas and conceptualizing weapons/props to be incorporated into the final film.

As it turns out, the completed film is just what one might expect from the eccentric Rodriguez—featuring a strange, futuristic, monster-filled world with massive toy-like weapons and scantily clad twins in search for their missing father. Oh, and a splash of that slightly awkward Spanish comedy. Like all Rodriguez films, things are not as they seem.

    

Super Bowl 47: BlackBerry mostrar o que o Z10 não é capaz de fazer

Super Bowl 47

A BlackBerry promove o modelo Z10 com seu comercial no Super Bowl, em uma criação que vem da AMV BBDO de Londres.

Apostando numa aventura visual, o aparelho realiza diversas “mágicas”. A intenção é entreter o espectador, deixando de lado o falatório sobre as características do produto.

No final, a locução explica: “Em 30 segundos é mais fácil mostrar o que o BlackBerry Z10 não é capaz de fazer”.

BlackBerry

Brainstorm9Post originalmente publicado no Brainstorm #9
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