Jul
01
Social Media Advertising Still On the Rise, Despite What We Think
Posted in: UncategorizedQuestions: does social media advertising work? Not so much! Will growth in digital spending slow down while traditional media recovers from a couple of years spent in the wilderness? Slightly!
And yet, much to the chagrin of those studies (one of which may have been “deeply flawed”), readers of Ad Age now say that social media is “cautiously” on the rise. It was the pub’s fifth “major survey of market attitudes” toward social media.
We’ve got your results after the jump.
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