ADESF: Lid

ADESF: Lid

In 2055, yogurt lids will finally work.
Live to see it. Quit smoking.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Creative Directors: Alexandre Gama, Márcio Ribas, Wilson Mateos
Art Director: Max Geraldo
Copywriter: José Luiz Martins
Illustrator: Bruno Borges
Published: April 2008

ADESF: Layers

ADESF: Layers

In 2048, traffic will grind to a standstill. In 2049, the second layer will be opened.
Live to see it. Quit smoking.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Creative Directors: Alexandre Gama, Márcio Ribas, Wilson Mateos
Art Director: Max Geraldo
Copywriter: José Luiz Martins
Illustrator: Bruno Borges
Published: April 2008

ADESF: Naked

ADESF: Naked

In 2042, the temperature in big cities will increase by 8 degrees on average.
Live to see it. Quit smoking.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Creative Directors: Alexandre Gama, Márcio Ribas, Wilson Mateos
Art Director: Max Geraldo
Copywriter: José Luiz Martins
Illustrator: Bruno Borges
Published: April 2008

ADESF: Bin Laden

ADESF: Bin Laden

In 2066, Bin Laden will be caught.
Live to see it. Quit smoking.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Creative Directors: Alexandre Gama, Márcio Ribas, Wilson Mateos
Art Director: Max Geraldo
Copywriter: José Luiz Martins
Illustrator: Bruno Borges
Published: April 2008