Aug
30
Cleveland Browns Fans Unleash A Lot of Energy
Posted in: UncategorizedWhy do brands spend many millions of dollars on stadium naming rights? Two words: captive audience. At FirstEnergy Stadium in Cleveland, Ohio, for example, Browns fans see countless brand impressions over the four-hour game day timeframe. It makes sense that many of these impressions are made by the host. FirstEnergy—whose 10 electric utilities form one […]
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