New ‘We Are The World’ Credits: Quincy Jones, Lionel Richie … and WPP?


LOS ANGELES (AdAge.com) — When the 25th anniversary performance of "We Are the World," re-recorded to benefit the Haitian earthquake relief efforts, has its debut tonight during the opening ceremonies of the Winter Olympics on NBC, the exhausting credits will read like a who's who of Hollywood: original producer Quincy Jones, co-writer Lionel Richie, Wyclef Jean, AEG Live CEO Randy Phillips, producer RedOne, "Crash" director Paul Haggis — and WPP?

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