Grammy Awards Audience Drops 9%

The awards show drew 15.4 million people this year, down from nearly 17 million last year.

Dove usa Super Bowl para combater pressão estética que afasta meninas do esporte

dove-super-bowl-2025

A Dove decidiu usar seus 30 segundos no Super Bowl para uma mensagem poderosa: “Aos três anos, essas pernas são imparáveis. Aos 14, ela vai achá-las insuportáveis.” ? Por que importa: Segundo pesquisa da marca, 45% das meninas abandonam esportes por baixa autoestima aos 14 anos. Entre elas, 48% ouviram que não tinham o “tipo …

Leia Dove usa Super Bowl para combater pressão estética que afasta meninas do esporte na íntegra no B9.

Buffalo Sports Reporter Lindsey Moppert Leaving Station After More Than Two Years

Lindsey Moppert is leaving WGRZ in Buffalo after more than two years. The sports anchor and reporter joined the station in 2022. Buffalo media writer Alan Pergament said the NBC affiliate’s news director Jeremy Settle told the staff in an email that Moppert is leaving to “return home and be closer to her family.” “Lindsey…

Stella Artois une Matt Damon e David Beckham como gêmeos separados no nascimento para o Super Bowl 2025

stella-artois-beckham-matt-damon

A Stella Artois decidiu brincar com uma coincidência onomástica: em seu comercial do Super Bowl, David Beckham descobre que tem um irmão gêmeo americano chamado Dave (Matt Damon), separado no nascimento e tão talentoso quanto ele – só que com bola de futebol americano. ? Por que importa: Filme marca dobradinha de Ben Affleck como …

Leia Stella Artois une Matt Damon e David Beckham como gêmeos separados no nascimento para o Super Bowl 2025 na íntegra no B9.

Fox Announces New Streamer After Venu Sports’ Demise

The numbers $5.08 billion — Fox’s total quarterly revenues, up $844 million or 20%. $388 million — Fox’s quarterly net income, up from $115 million year over year. $8 million — The number Fox received for more than 10 Super Bowl ads this year. 21% — The increase in advertising revenues due to higher political…

Indulgent Sugarless Soda Flavors – Pepsi Zero Introduces New Flavors for Next Gen Cola Lovers

(TrendHunter.com) Pepsi Zero is redefining sugar-free indulgence with two bold new flavors: ‘Strawberries ‘N’ Cream’ and ‘Cream Soda.’ Designed to meet the growing demand for flavored cola — now outpacing…

How a Sale of TikTok Would Work and Who Might Buy It

A new law says TikTok must be sold to a non-Chinese owner or face a ban in the United States. President Trump has thrown out a lot of options for a potential sale.

Always open, so you don’t need doors / Porte à porte

THE ORIGINAL?
Mc Donald’s « Mc Doors » – 2018
« Doors? For what? If we are open 24 hours »

Source : Ad Forum

Agency : Publicis One (Ecuador)
LESS ORIGINAL
KFC Kentucky Fried Chicken « Out-Doors » – 2025
« Who need doors if you’re always open? »

Source : Ad Forum, Tarek Chemaly
Agency : TBWA/RAAD (UAE)

Always open, so you don’t need doors / Porte à porte

THE ORIGINAL?
Mc Donald’s « Mc Doors » – 2018
« Doors? For what? If we are open 24 hours »

Source : Ad Forum

Agency : Publicis One (Ecuador)
LESS ORIGINAL
KFC Kentucky Fried Chicken « Out-Doors » – 2025
« Who need doors if you’re always open? »

Source : Ad Forum, Tarek Chemaly
Agency : TBWA/RAAD (UAE)

Martha Stewart’s First Book Finds New Fans

After fierce online bidding wars for vintage copies of “Entertaining,” a homemaking classic from 1982, the publisher decides to put it back in stores.

Eager to Test Threads, Marketers Are Undeterred By Meta’s Brand Safety Roll Back

A year and a half after its debut, Meta’s text-based social platform Threads is testing its first-ever ads with “a handful” of brands in the U.S. and Japan, according to Instagram head Adam Mosseri. Ads will appear as image posts sprinkled throughout the home feed and will only appear for “a small percentage of people,”…

Paramount and Nielsen End Dispute, Agree to Multiyear Deal

The standoff is over. Today, Paramount and Nielsen revealed they’ve signed a new, multiyear deal for data and measurement, effective immediately. Karthik Rao, Nielsen CEO, and George Cheeks, president and CEO, CBS and co-CEO, Paramount Global, announced the news, which officially ends a contract dispute that had been going on since late last year. The…

Sinclair Head of Programming Dave Howitt to Retire After 48 Years in Broadcasting

Sinclair senior vice president of programming Dave Howitt will retire on March 31. Howitt has worked for more 30 of his 48 years in television at Sinclair. He was responsible for the acquisition of syndicated programming and program scheduling, overseeing syndicated programming efforts for 43 markets and 90 stations. “I’ve had the privilege of working…

NBC News and Other Outlets to Lose Pentagon Office Space

A number of news organizations–including NBC News, The New York Times, and NPR–were informed on Friday that they would be losing office space at the Pentagon. Those changes are part of a new annual media rotation program announced by the Department of Defense. Going into effect on Feb. 14, the program will see NBC and…

Chuck Goudie to Join NBC Chicago as Investigative Reporter

Chuck Goudie will join the investigative team for NBC 5 Chicago (WMAQ) beginning Monday, February 10 He left WLS in December after nearly 45 years on the air at the Chicago ABC owned station. Goudie will join the ‘NBC 5 Investigates’ team which features Bennett Haeberle along with veteran producers Katy Smyser and Lisa Capitanini….

Tubi Brings Shoppable to the Super Bowl

Tubi is bringing super deals to the Super Bowl. Today, Tubi announced The Tubi Red Carpet Shop, a new shoppable experience co-created in partnership with Shopsense AI. Through digital storefronts, viewers can purchase items curated across Tubi’s collection of movies and TV shows, including more than 300 exclusive originals. All viewers have to do is…

Nate Bergatze’s Math Isn’t Mathing in a New Teaser for DoorDash’s 2025 Super Bowl Ad

In a new 15-second teaser for DoorDash’s 2025 Super Bowl ad, comedian Nate Bergatze’s head is spinning. As numbers and equations fill the screen (a la math lady meme), Bergatze struggles to mentally add up how much money he’s saved on various orders. His inner voice is (presumably) tracking all the dollars he’s earned back…

Bryn Caswell Moves South to Columbus to Anchor Weekend Mornings

Bryn Caswell has joined Columbus, Ohio CBS affiliate WBNS as its weekend morning anchor and reporter. She comes from WEWS in Cleveland where, according to her bio, she was the reefer reporter at the Cleveland ABC station for over two years. “It is a privilege to return home and tell the important and impactful stories…

‘60 Minutes’ Head Producer Says He Won’t Apologize Over Trump’s Lawsuit

Bill Owens, the show’s executive producer, addressed his staff as CBS’s parent company, Paramount, pursues a legal settlement with the president.

Nate Bergatze’s Math Isn’t Mathing in a New Teaser for DoorDash’s 2025 Super Bowl Ad

In a new 15-second teaser for DoorDash’s 2025 Super Bowl ad, comedian Nate Bergatze’s head is spinning. As numbers and equations fill the screen (a la math lady meme), Bergatze struggles to mentally add up how much money he’s saved on various orders. His inner voice is (presumably) tracking all the dollars he’s earned back…