Vinted: Real Feel

Don’t Wear It? Sell It On Vinted!

Presenting our October 2020 campaign for the sustainable second-hand fashion app, Vinted!
Each of these 30-second commercials is distinguished by its own unique visual identity, tailor-made towards a specific, digital audience. Collectively, they comprise a campaign which celebrates sustainable fashion through the brand’s authentic, dynamic, and colourful aesthetic.

Video of Vinted Commercial: Decluttering 101

Video of Vinted Commercial: Parents

Video of Vinted Commercial: Vintedist (TVC)

Video of Vinted Commercial: Real Feel

Glo: Easter Unlocked

Glo Print Ad - Easter Unlocked

The Easter celebration is about the sacrifice and resurrection of Christ. This Idea takes inspiration from the tomb opening that symbolises the resurrection of Christ and the numerous blessing and forgiveness that came with it.

UAE Government Media Office: Empty Plates

Why are there vehicles driving with empty number plates in Dubai?

In Dubai in the United Arab Emirates during Ramadan, the month of fasting, people have spotted empty plates on cars driving down streets and parked in malls as well as in parking lots across the city. Turns out, it has all been for a cause.

Every year, 800 million people suffer from hunger globally. And every year, the hungry go unnoticed by many.

So, this year during the holy month of Ramadan, to raise awareness about the millions of empty plates that often go unnoticed, the Mohammed Bin Rashid Al Maktoum Global Initiatives has launched the “1 Billion Meals” initiative to get 1 billion meals to underprivileged families across the Middle East, Africa and South Asia. This initiative is supported by the United Nations’ World Food Programme (WFP) and aims to provide the equivalent of 1 billion meals to less fortunate people such as refugees, displaced persons, and those affected by humanitarian crises and natural disaster.

Video of Empty Plates

Oceanogràfic Valencia: 200 million years in one day.

Oceanogràfic València has asked us to work on a campaign with the sole purpose of attracting the general public to the park, with a focus on disclosing the turtles. The handicap… To ensure the campaign is attractive Delving deeper into the world and history of turtles enables us to discover that they hold vast amounts of secrets, data and information of great interest and that they were living on earth even before the age of the dinosaurs.

We have come to the conclusion that watching turtles in person is akin to watching a piece of human history and to coming face to face with a species that has survived mass extinctions, the ice age and centuries of life.

And we have captured all this in an epic, highly dynamic journey that has drawn attention to turtles, the most serene of animals.

Einride: Harmonize Earth

Harmonize Earth is both an homage to our planet and a testament to our ability to achieve harmony with Earth through technological innovation.

Earth has a pulse. Inaudible waves that reverberate at around 7.83 hertz, on average. Studies have found that these frequencies, known as the Schumann Resonances, have associations with regeneration and healing.

To mark this Earth Day, Einride has teamed up with world-renowned artists Jacob Mühlrad and Alexander Wessely to combine the frequency of the Pod’s autonomous technology with the frequency of Earth – transposing the two into a bespoke musical composition.

Olivia Rodrigo signs on with Glossier for its first celebrity deal

Olivia Rodrigo signs a deal with Glossier Inc. as the teenage pop star has emerged as a valuable ambassador for brands looking to reach more Gen Z shoppers.

FC Home & Deco: The Friendly Break-Up Collection

FC Home & Deco and Wunderman Thompson Lima present a design innovation that adapts to increasing rates of divorce and flat-sharing among young people. This new modular range of furniture splits in two, encouraging friendlier splitting of belongings between partners and friends.

The pandemic has accelerated already existing changes in how we are living – as well as who with, and for how long. Many countries have seen huge rises in divorce rates since 2020, including an incredible 35% increase in Argentina. Meanwhile, growing housing costs are forcing young people to share homes, unable to afford their own place. As they move out, many of these partners and friends need to divide their belongings – which often causes even more conflict.

To make this separation easier for young people, FC home & deco, a Fontenla company, and Wunderman Thompson Lima opted for a design solution adapted not to spaces, but to people. ‘The Friendly Break Up Collection’ is a line of furniture that breaks apart when people break-up.

Video of The Friendly Breakup_ENG

United Capital: The Good News

United Capital Print Ad - The Good News

On Easter, Christians remember Jesus’ resurrection from the dead. Most believers readily profess that Christ’s triumph is the foundation of the gospel.

We created this ad to depict how the good news of Christ’s resurrection would have been announced 2000 years ago, and the relevance of the good news in the course of humanity.

Community Justice Scotland: #LifeChangingSentence

Community Justice Scotland wanted to let people know that community-based sentences change lives. So we did it in the form of #LifeChangingSentence testimonials in their first ever social campaign.

Tiago Leifert vai narrar jogos da Copa do Brasil no Amazon Prime Video

Desde o começo do ano fora da Globo, Tiago Leifert vai assumir as transmissões do futebol no Amazon Prime Video. O serviço de streaming confirmou nessa terça-feira (19) que o apresentador será responsável pela narração dos jogos da Copa do Brasil que são exclusivos da plataforma. De acordo com o anúncio oficial, a estreia de …

Leia Tiago Leifert vai narrar jogos da Copa do Brasil no Amazon Prime Video na íntegra no B9.

Joe Kahn: A Quiet Intensity, Matched With Big Ambitions

Joe Kahn, the next executive editor of The New York Times, has had a steady rise in journalism. It began with a decision to turn his focus to China.

Disney, Tesla top emotional consumer bond ranking

Entertainment and media brands surged during the pandemic, according to new ‘brand intimacy’ report by consultancy MBLM.

To Cut Streaming Churn, Both Added Value and Content Are Key

When it comes to streaming services, retaining current subscribers is becoming just as urgent as recruiting new users. Fandom, the online home of in-depth discussions on all things pop culture, gaming, TV and film, aims to answer that question with its State of Streaming report. The global survey of 5,500 users is the platform’s second…

Meta Details Earth Day Initiatives Across Its Family of Apps

To mark Earth Day April 22, Meta released a number of new features across Instagram, Messenger and Facebook. Instagram users in over 30 countries can now create fundraisers through Instagram Reels. Users can choose from 1.5 million nonprofits, with Meta covering all donation processing fees. All donations raised through fundraisers go directly to a user’s…

Why This Ukrainian Campaign Won’t Shy Away From Using the Term ‘War’

Language has become a weapon of resistance for Ukrainians since Russia invaded their country in February. For example, more bilingual Ukrainians are switching to their mother tongue instead of speaking Russian as their primary language, while some Ukrainian citizens and media outlets have stopped capitalizing the words “Russia” and “Putin” to show they no longer…

IDEX Fire & Safety: Taming Beasts

IDEX Fire & Safety Print Ad - Taming Beasts

IDEX makes safety equipment that helps firefighters do their job faster with more efficiency.

Ice-Cream made with fabrics / Une idée visuelle plus très fraîche?

THE ORIGINAL?
Pleats Please by Issey Miyake – 2013
Click the image to enlarge
Source : 
Cannes Lions SILVER
Agency : Taku Satoh Design Office (Japan)
LESS ORIGINAL
IKEA New Summer Collection – 2022
Click the image to enlarge
Source : Because of Marketing
Agency : Uzina Lisboa (Portugal)

Know This Before Applying For ISO 9001

ISO is an international organisation for quality standardisation that has set rules and regulations for businesses. They cover different business aspects in certifications and allot them to a brand or a business that stands tall on all quality norms set by the organisation. ISO 9001 is one such certification that tells about the standards that a company should meet for a flawless quality management system. If the company claiming to offer premium quality services can prove its grounds, it gets certified.

The significance of these certifications is so high that companies hire the ISO 9001 consultant only to get certified. It adds value to the business and assures the consumer that they can rely on the service quality.

Fundamentals Of ISO 9001

As this certification is all about quality management, a business can get certified by simply providing satisfactory and quality services to the consumer. Listed below are the fundamental of quality management that every business can use to get the certification.

Focus On Teamwork

Maintaining quality is never a single person job! No matter how desperately the high management wants it, they cannot achieve it unless the entire team comes together to work. Thus, it is vital to involve the entire team in the process. Ask them to set higher standards of product or service quality. This way, you can ensure quality at every level, eventually improving the QMS of the business on the whole.

Customer Support

One way to manage quality is to keep your customer or the client satisfied! Thus, direct your customer support team to be polite and attend to the customer queries with patience and zeal to solve them. Answer all their queries, and encourage them to give feedback about your services or products.

Work Culture

To maintain quality at every level, the work process of the business needs to be crisp and stepwise. You have to follow the plan-do-critic-act formula in which every team gets critical feedback.

Check Analytics

Check the business insights every few days to understand the sales growth, customer behaviour and more. These analytic reports will give you a better picture of where your business lacks, and you can start working on the shortcomings to achieve big targets.

Seek Advice

It is not an easy process to manage and motivate the entire team to maintain the utmost quality standards. If you do not have the time and energy for it, find a reliable ISO 9001 consultant. The expert consultant will take up the job from the first day and give you assured results!

With these fundamental techniques, your business can stand out from the competition and affirm its grounds to get certified. So, if you also desire to get certified, follow these tips and seek expert advice from a consultant to increase your chances! As this single certification can tremendously increase your business growth, it is going to be worth the effort.

The post Know This Before Applying For ISO 9001 appeared first on 10AD Blog.

Joe Kahn Is Named Executive Editor of The New York Times

Mr. Kahn, 57, will take over a newsroom undergoing enormous change.

How the new viewing habits of families benefit advertisers

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