Instagram: Here’s How to Use the Share Black Stories Sticker in Stories
Posted in: UncategorizedInstagram launched the #ShareBlackStories sticker as part of its celebration of Black History Month in February 2019. Now, the photo- and video-sharing application is featuring the sticker again in the stickers tray in Instagram Stories. Here’s how to add this sticker to your posts. Note: These screenshots were captured in the Instagram app on iOS….
Estudo mostra que Covid-19 faz 52,5% dos brasileiros terem mais cuidado com fake news
Posted in: UncategorizedDesde a chegada da Covid-19 ao Brasil, a população tem passado por diversas mudanças de rotina e de opinião: isolamento social, home office e hábitos de consumo são algumas dessas alterações, inclusive os hábitos de consumo de informação. De acordo com um estudo realizado pela NZN, os brasileiros estão mais preocupados com a veracidade das …
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Twitter começa a marcar como desinformação tweets que culpam 5G por disseminar coronavírus
Posted in: UncategorizedDepois de Donald Trump, o Twitter agora também está adotando uma postura mais rigorosa sobre a desinformação sobre o coronavírus veiculada na plataforma – mais especificamente a falsa conexão da doença com as redes 5G. De acordo com a Business Insider, a rede social começou a marcar todos os tuítes que buscam relacionar a pandemia …
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Stella Artois e Arena Estaiada estreiam drive-in com sessões de cinema no Dia dos Namorados
Posted in: UncategorizedUma parceria entre Stella Artois e Parque Estaiada trouxe uma solução bem divertida e nostálgica para quem quer assistir um filme fora de casa: o Cine Stella Artois, um projeto do Arena Estaiada Drive-in que oferece sessões de cinema no primeiro formato drive-in na cidade de São Paulo. Prevista para o Dia dos Namorados (12/06), a estreia do Cine Stella foi …
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Over 50% of Americans Have Canceled Their Summer Travel Plans
Posted in: UncategorizedAlthough recent reports of a recovering travel industry have offered a glimmer of hope, more than half of Americans have already canceled their summer vacation plans after weathering the initial outbreak of Covid-19. According to a survey of 1,500 Americans taken by FinanceBuzz in early May, 56% of Americans had already canceled their summer travel…
I Cancelled Facebook Advertising, and You Should, Too
Posted in: UncategorizedWe will not be moving forward with plans to advertise with Facebook. For context, we deactivated our corporate Facebook account last year, and we were looking to reactivate it specifically for the purpose of a retargeting campaign. Recent events have weighed heavily on us all, spurring us to think about how we can do more….
Messenger From Facebook Adds a Business Inbox
Posted in: UncategorizedMessenger From Facebook is getting a new business inbox that will allow businesses to easily respond to customer messages via the application and users to easily toggle between business and personal accounts. The business inbox began rolling out on iOS Tuesday and will be added to Android in the coming weeks. Messenger product manager Mike…
Let’s Talk About Racial Inequity. Send Me a Note
Posted in: UncategorizedIn the face of ongoing racial injustice in our country, many companies have been forced to acknowledge the racial inequity within their organizations, leadership teams and boards. As I have read various companies’ statements, what I keep thinking about is how we each can make a tangible impact on increasing diversity and inclusion within these…
Par Perfeito aposta em videochamadas para Dia dos Namorados
Posted in: UncategorizedDurante o distanciamento social adotado para conter a pandemia do novo coronavírus, as plataformas de encontros e relacionamentos têm buscado novas formas de manter seu público ativo nos aplicativos. Dessa vez, é o Par Perfeito que buscou inovar com uma nova funcionalidade. A maior plataforma de relacionamento do Brasil lançou o Vídeo Date, que permitirá …
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The Future of Ad Schools; 3 Industries Awakening from Lockdown: Tuesday’s First Things First
Posted in: UncategorizedWelcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. What Is the Future of Ad Schools? Students graduating from…
Spotify (Spec Work) by Miami Ad School
Posted in: UncategorizedBrand: Spotify
Campaign Title: Spotify Sign-In
Advertising School: Miami Ad School, Mumbai
Copywriter – Khushali Bhansali
Art Director – Vidhi Agarwal
Art Director – Siddhant Karale
Description/Synopsis:
There are 270 million cars in the U.S and in those cars, millions of people commute for 35 minutes each way on average, every day. However, most people are stuck in the habit of listening to the radio in their car.
How do we get people to listen to Spotify in the car?
We realized that time spent commuting is mindless and wasteful for employees. . Long hours of commuting makes employees less productive for their day ahead. On the other hand, businesses spend too much money on training their employees.
We decided to bridge this gap, by introducing Spotify Sign-In.
We changed the Your Daily Drive Playlist into a Work Daily Drive Playlist, a company playlist that all employees can listen to and learn from on their way to work. When employees Sign In to their Work Daily Drive Playlist from their commute, that will be counted as work hours.




Being Black Is Not a Crime: Goodby Silverstein & Partners Emblazons Message On HQ
Posted in: UncategorizedBeing Black is not a crime. That the message needs amplifying in 2020 is a sad inditement of the inequality that continues to decimate communities and cost lives-but it’s a stark message San Francisco ad agency Goodby Silverstein & Partners has emblazoned across the windows of its office. Prompted by the death of George Floyd…
Bon Appétit Editor in Chief Resigns After ‘Brownface’ Photo Surfaces and Allegations of Discrimination Mount
Posted in: UncategorizedAdam Rapoport, editor in chief of Bon App?tit, has resigned after claims of unfair working conditions and the surfacing of a photo of Rapoport in brownface circulated online. Rapoport’s swift undoing began earlier today when Bon App?tit assistant food editor Sohla El-Waylly took to her Instagram account to deride Rapoport’s costume and characterize his behavior…
Bon Appétit Editor Adam Rapoport Resigns
Posted in: UncategorizedThe move comes hours after a photo of him dressed as a derogatory Puerto Rican stereotype resurfaced on social media, drawing condemnations from the staff.
#PublishingPaidMe and a Day of Action Reveal an Industry Reckoning
Posted in: UncategorizedA viral hashtag encouraged black and nonblack book authors to compare their pay. Publishers pledged to improve their diversity efforts.
Behind China’s Twitter Campaign, a Murky Supporting Chorus
Posted in: UncategorizedSwarms of accounts are amplifying Beijing’s brash new messaging as the country tries to shape the global narrative about the coronavirus and much else.
Instagram Taps Melissa Waters as Global VP of Marketing
Posted in: UncategorizedMelissa Waters joined Instagram as global vice president of marketing. Waters had been chief marketing officer at health, wellness and fitness startup Hims & Hers. Prior to that, she served as vp of marketing for ride-sharing network Lyft, following nearly five years at streaming platform Pandora. Instagram had not responded to a request for comment…