“The Pause” is calling out the struggle of hesitation that the LGBTQ+ community experiences every day before deciding how much of themselves to reveal to those around them. The film encourages people outside of the community to notice, reflect and realize how their reactions can make a difference. Because #Pride is much more than a single event or a moment, it’s a movement to advance equality and serve as a catalyst to fight bias.
Coming out can be difficult and complicated, and it’s not something most cis-gendered, heterosexual Canadians have insight into. According to a recent study from Egale Canada, over 80% of LGBTQ+ individuals have felt distress related to their sexual orientation or gender identity, and 54% haven’t come out to their colleagues for fear of being rejected or bullied. To bring attention to this issue, we created a film made entirely of user submitted footage that looks like it’s speaking to the challenges of the Covid-19 pandemic. But in reality, it highlights the emotional struggles we’ve all had during the COVID-19 quarantine, in order to show its parallel with the much more challenging isolation LGBTQ+ people go through when they can’t come out as who they are.
We seek to communicate the sensory attributes of “La Morena” peppers, but in a different way, with a graphic style and a new tone for the brand and for the category in general.
Klyne, anti-stress cream from traditional Thai massage spa, for all those office workers sitting long hours in front of computer risking having office syndrome. The product is specifically designed for temple, shoulder and neck usage. It can be used any time during the day for quick result. Klyne would like to highlight product benefit message through all communications that it can be used in every occasion, lifestyle and all reasons for stress-relieve.
Produced in partnership with 1stAveMachine, in this amazing new spot for LEGO, Henri & Sebas have put together a multimedia extravaganza. In a rapid-fire montage of vivid 3D animation, 2D animation, and beautifully art directed live-action, we see them explore the cube motif of LEGO’s latest product.
Building on the Love Has No Labels campaign’s longstanding effort to address bias, Fight For Freedom holds a mirror to the simple acts of freedom often taken for granted by non-Black Americans, revealing the stark contrast of those freedoms and the way Black people in this country endure systemic racism and injustice every day.
An annual campaign from P&G Indonesia to celebrate Ramadan and encourage the audience to seek for forgiveness from their mother on this special occasion.
Caltex Philippines’ tribute to the drivers who keep the country running. An inspiring song, sound-engineered to keep listeners alert. Caltex also offers special discounts for public utility drivers, on their road to recovery. Tuluy-tuloy ang Biyahe, Pilipinas! (Our Journey Goes on, Philippines!)
The series features six audio stories written by six celebrated authors, narrated by Andy Cohen. Each episode goes live at 5pm on Friday afternoon, and is followed immediately by an Instagram Live Q&A with that week’s author. An invitation to ease out of your work week, and into the weekend.
Over 35 Million Americans have never left the state they were born in — Porsha is one of those people. With the help of Hyundai and Sal Masekela, host of The Un-Adventurers, catch her experience leaving Georgia and seeing the ocean for the very first time.
Facebook said the number of applications using bidding with its Facebook Audience Network monetization platform is seven times larger than at the same time last year. The social network added that among publishers that have adopted this approach, roughly one-half now earn their majority of revenue from the platform via bidding. According to Facebook, most…
Deal marks the first time the doughnut chain has national retail distribution.
Since the novel coronavirus hit the U.S., it has clearly disrupted not just advertising but every facet of normalcy. As people have worked from home and sheltered in place to avoid spreading the virus, they have also changed their internet browsing habits. Getty Images shared some recent keyword trends starting from mid-March when the virus…
A big part of Adweek’s mission is to spotlight innovative work and leadership in our industry, from celebrating those who advocate for greater diversity (Adweek + Adcolor Champions) to our Young Influentials (coming your way in August) and the Most Powerful Women in Sports (look for it in November). This year, we’ve added a new…
Just four months ago, the Interactive Advertising Bureau heralded an overhaul of its annual Digital Content NewFronts slate, which it was calling the “new NewFronts.” But the IAB had no idea just how “new” this year’s event would become. In mid-March, Covid-19 shut down the industry, and the annual event went virtual soon after and…
Several news organizations have had a change in leadership after internal unrest that has ranged from staff inequality to unequal pay to story selection. The New York Times, Variety, Bon App?tit and Refinery29 are among the publications that experienced backlash from staffers on social media. But this moment, led by employees who have turned to…
Covid-19 has affected everyone, but some groups have been more negatively impacted than others. Beyond health indicators and the factors that seem to affect its severity, socioeconomic inequality is as consistent with the novel coronavirus as it is with job security. Research shows that the trans and gender nonconforming (GNC) communities are more affected by…
Mark Zuckerberg has forged an uneasy alliance with the Trump administration. He may have gotten too close.
The full-page ad, which appeared in Sunday’s editions of The Tennessean and claimed “Islam” would detonate a nuclear device in Nashville, “should have never been published,” the editor said.
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