Very few shapes in the world are as recognizable as the Coca Cola bottle: so iconic that our brain needs very little clue to feel it. And to desire it. Once again Coca-Cola adds a chapter to the tradition of ads that play with its iconicity. In the new campaign by Publicis Italy, only a logo and a title are needed to make the invisible visible.
Kenan Thompson of “Saturday Night Live” and Hasan Minhaj of “Patriot Act” are set to perform at the April 25 event.
A neologism is a term, word, or phrase in the process of entering common use, but that has not yet been fully accepted into mainstream language. A protologism is a word coined by an individual or small group that has not yet been published somewhere independent from the coiners. A homophone is a word that […]
At a cinema, people are unable fully enjoy the viewing experience. Someone might bring food with distinct, penetrating smells, someone else might hit their neighbor’s chair (even if it’s by accident), someone else still may use their phone to give out social media likes. Even though people have learned to switch off their phone speakers, they see nothing wrong with scrolling through their Instagram feed or texting during a film. We developed innovative devices intended to ensure that everyone enjoys a comfortable viewing experience — rule breakers included. And for more people to learn about them, a Multiplex Pepsi Shopping channel was created.
A campaign encouraging New Zealanders to consider a construction trade as a career.
Waze, the Google-owned navigation app, launched Waze Ads last year. This self-service platform for SMBs allows business owners to target drivers who are in the area, and brings together the best of Out-of-home and Mobile, creating meaningful branded experiences within the context of a drive, in order to literally drive more traffic into stores.
“Air Dancer” features a tube man that lost his job as a business promoter due to the effectiveness of Waze ads. In the ad we follow this “has-been” in a heartbreaking montage, as he narrates his story with a broken, sad voice. We see the blue, wacky-wavy character as he visits every cliche of a sad montage, including a ridiculous bar fight followed by a police arrest, a poor inflatable family, and even a “promoters support group” scene.
Six-Time Formula 1 World Champion, Lewis Hamilton launches eyewear designs from his new Police collection, in a campaign shot by photographer Rankin. The images captured take inspiration from Hamilton’s motto, ‘Still I Rise’, and the campaign was shot through the lens of “The Prince of the World”, embodying Hamilton’s fighter spirit and his determination to keep reaching new heights. The campaign, which will be aired globally in early March, will be premiered in Italy on 17 February, in the lead up to MIDO, the largest international eyewear show.
What does it mean to “Sign The Line” at Nascar’s Daytona 500? Watch as Kyle Busch shows off his skills in the 2021 GR Supra at Daytona.
A disputa dos streamings leva os principais serviços do mercado a contratar grandes nomes da indústria cinematográfica para produzirem e dirigirem conteúdo exclusivo e original para suas plataformas. Bem como a Netflix fez com David Fincher em “Mindhunter” e “Death, Love & Robots”, a Apple fez com M. Night Shyamalan em “Servant” e, agora, com …
O post Apple TV+ divulga trailer de “Amazing Stories”, série de Steven Spielberg apareceu primeiro em B9.
Pier 1 Imports filed for chapter 11 bankruptcy protection today and is pursuing a sale of the company, per an agreement with a majority of its term loan lenders, according to a statement. The bankruptcy was filed in the U.S. Bankruptcy Court for the Eastern District of Virginia, the home furnishings retailer noted. Pier 1…
O americano Jeff Bezos, CEO da Amazon, anunciou que doará US$ 10 bilhões para ajudar no combate às mudanças climáticas. O investimento será por meio de um fundo, chamado Bezos Earth Fund, que começará já no meio de 2020 a reunir o dinheiro. Segundo o próprio empresário, o dinheiro será usado para apoiar cientistas, ativistas, …
O post Após críticas, Jeff Bezos investirá US$ 10 bilhões em causas ambientais apareceu primeiro em B9.
(TrendHunter.com) The February 2020 Publicity Stunt trends explore ideas like 1,087-pound bean dips, sports-themed chair giveaways, branded football-themed snack holders, and hot sauce tub giveaways in preparation…
Justin Bieber lançou recentemente seu último álbum, “Changes”, e levou menos de 24 horas para o cantor ser acusado de roubar o sample de outro artista e usar em uma de suas músicas. O artista independente Asher Monroe apontou que um dos samples usado em sua faixa “Synergy” é o mesmo que Bieber usou na …
O post Justin Bieber é acusado de roubar sample de artista independente, mas a história não é bem assim apareceu primeiro em B9.
O Carnaval está batendo às portas, e o Badoo se juntou ao coletivo “Não é Não” na missão de conscientizar todos a curtirem a folia com respeito. Para isso, será realizada a distribuição de 210 mil tatuagens temporárias gratuitas pelas voluntárias do coletivo nos blocos de rua em 16 estados brasileiros (São Paulo, Rio de …
O post Badoo se une ao coletivo “Não é Não” em campanha contra assédio no Carnaval apareceu primeiro em B9.
Michael Bloomberg’s rise in the polls has increased the pressure on political reporters employed by his news outlet.
O mercado dos telefones celulares mudou muito após o lançamento do primeiro iPhone. Desde então, bateria, qualidade de câmera e processadores que permitam o uso de múltiplos aplicativos têm se tornado objetivos comuns entre as marcas. No fim da segunda década do século XXI, porém, a maioria das empresas parece já ter chegado no que …
O post TCL está projetando celular com tela expansível apareceu primeiro em B9.
A Organização Humanitária Internacional Aldeias Infantis SOS Brasil, líder em cuidado infantil e que atua no Brasil há mais de 50 anos, volta com sua campanha “#DeUmBasta” para o Carnaval. Só no primeiro semestre de 2019, o Disque 100, canal do Governo Federal para denúncias de violações aos Direitos Humanos, recebeu aproximadamente 9 mil ligações …
O post Campanha “#DeUmBasta” alerta sobre o aumento de crimes sexuais envolvendo crianças durante o Carnaval apareceu primeiro em B9.
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