How to Pitch: Rooted in Rights

Background: The Rooted in Rights blog launched in October 2016 and its focus is solely on disability, by and for disabled people, says editor in chief, Emily Ladau. Its mission is to amplify the authentic perspectives of disabled people, especially of multi-marginalized identities, on a range of topics and experiences, she says. The blog’s target…

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How to Pitch: Prism

Background: Prism launched in 2019 with the intent to shift visibility and power to the communities closest to the issues and problems the sites reports on, says managing editor, Ashton Lattimore. “Our work challenges dominant, toxic media narratives by driving new ones informed and written by people with direct, lived experiences — especially people of…

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Luxury Fashion-Branded Cookies – Supreme Unvieled an $8 Oreo Cookie as Part of Its Spring Series

(TrendHunter.com) As part of its SS20 accessories offering, Supreme has unveiled an unusual and edible product—a Supreme Oreo Cookie. The premium streetwear brand announced the new collaboration via Twitter,…

Vogue: Billie Eilish Gets Interviewed By a Robot

Silvercar: Captain Avery

Silvercar recently introduced the Audi Q7 into their fleet, bringing more trunk space and more seats along with it. The car became available at the start of the Summer, just in time for roadtrips and adventures. To bolster end-of-Summer rentals, Silvercar turned to us to create a campaign centered around exploration and wonder in the Q7. To show off the car’s adventurous capabilities, we headed out to The Valley of the Gods to shoot a narrative spot from the POV of a young girl, delivering a “What I did on my Summer Vacation” report while looking back on her adventure. The campaign encouraged people to “Find your unforgettable” in an Audi Q7 rental.

Video of Silvercar by Audi | Captain Avery

Bakers Delight: Papergirl

Video of Bakers Delight – Papergirl

Buffalo Wild Wings: Boneless Thugs-N-Harmony

After 25 years of reinventing rap, legendary group Bone Thugs-N-Harmony is changing their name to Boneless Thugs-N-Harmony. Despite internal drama among the group, the new name is taking off.

Drug Free Kids Canada: Dark Gummies

DFKC’s latest campaign informs parents that the effects of edible cannabis can be unpredictable. Cannabis gummies and other edibles are not as cute and innocent as they seem. Help your kids understand the risks.

Old Spice: The Way Thick Hair Was

Run The World: Miami Ad School, SFO

Title: Run The World
School: Miami Ad School San Francisco
Art Director: Renny Eackelbary and Connor Witt
Copywriter: Hatem El Akad
Description:

In a national survey of runners, the number one thing millennial runners say they want to learn about are the best places to run when on vacation. So Brooks wanted to uphold its run happy motto by combining the two things millennials love: running and traveling.

Introducing Run The World, the program that turns new running routes into travel destinations

Link:

WhatsApp: Carnival

Austin Humane Society: Web Companions

Video of Netto – AHS Web Companions

Lacta Mondel?z – See The Love (2020) 2:00 (Greece)

TikTok Adds a Family Safety Mode in U.K., Other European Markets to Follow

Video sharing application TikTok rolled out a new Family Safety Mode in the U.K. Wednesday, with plans to extend it to other markets in Europe in the coming weeks. Family Safety Mode links the accounts of teens with those of their parents, giving the latter control over the app’s digital wellbeing features. In the U.S.,…

3 Years, 3 Agencies: The Weird Road to Burger King’s Moldy Whopper

When two agencies pitch a similar idea, how does a brand handle it? What about three agencies? Oh and also, what if the idea is really, really weird and potentially toxic for your brand? While many marketers likely would pit their vendors against each other in a high-stress competition to see who would come out…

Michael Bloomberg Bankrolls a Huge Social Media and Text Message Effort in California

The campaign for Democratic presidential candidate Michael Bloomberg is taking advantage of the billionaire’s vast financial resources by paying more than 500 people in California to support his candidacy via social media posts and text messages to their friends. The Wall Street Journal reported that the effort could wind up costing millions of dollars, citing…

African Gods Instagram Filter Seeks to Connect Black American History to Ancient Roots

A new project from agency Eleven is pairing ancient spirits with Instagram selfies in hopes of boosting a version of Black History Month that traces all the way back to antiquity. The agency’s new Instagram filter superimposes the faces of various figures from the Yoruba religion and other traditional African cultures onto a user’s face…

White Castle to Test Plant-Based Cheddar Cheese in New York and New Jersey

Diners will have at least one less thing to feel guilty about when they order food at late-night staple White Castle, thanks to the chain’s addition of plant-based cheese to its menu. The burger chain will soon be offering dairy-free cheddar cheese, courtesy of maker GoodPlanet Foods, as an alternative for its customers in New…

McDonald’s Online Shop Is Dropping Quarter Pounder-Inspired Merch

McDonald’s is dropping an all-new line of fan club swag this week in an ode to one of its iconic hamburgers: The Quarter Pounder. The burger-inspired merchandise will allow customers to live, breathe and share their love of the burger, which has been around for five decades. But the products will only be on sale…

Presidential Debates Often Fail Deaf Voters. SignVote Hopes to Change That

Imagine if you tried to watch tonight’s presidential debate but couldn’t understand what was being said. Now imagine if, after several such debates, you went to the polls and found that your questions couldn’t be answered because no one spoke your native language. For some deaf Americans, this is what elections are like. But SignVote,…