T-Mobile Promotes Mike Sievert to Replace John Legere as CEO

T-Mobile announced this morning that John Legere will be stepping down next year as CEO when his contract ends at the end of April. Current T-Mobile president and chief operating officer Mike Sievert will take over starting May 1, 2020. Legere will remain a member of the telecom company’s board of directors. Legere joined T-Mobile…

T-Mobile’s Longtime C.E.O., John Legere, to Step Down

Mr. Legere was credited with reviving the telecommunications company. He will be succeeded next spring by the company’s president, Mike Sievert.

On the Adweek Podcast: Jay Shetty Is Making Wisdom Go Viral

Though Christmas ads started arriving before Halloween, ’tis officially the season of new holiday ads. On this week’s episode of Yeah, That’s Probably an Ad, take a listen to some of the best so far, and look ahead at what’s to come. Plus, hear from our Young Influentials cover star Jay Shetty on why he’s…

KFC Supportively Taunts Brits Who, Like Americans, Cook Turkey Once a Year

Thanksgiving might not be a thing in the U.K. (what with it being America’s celebration of pilgrims leaving England), but the idea of one big turkey meal a year is still a shared cultural experience. In Great Britain, home-cooked turkey is instead a Christmas tradition. In recent years, KFC U.K. and Ireland, via agency Mother…

Winging It Is Causing Marketers to Undercut Their Craft

It’s no secret the marketing industry is in a period of incredible upheaval. At the core of this transition are two forces: technology and humanity. How do we balance the enormous benefits of the robots with human creativity and innovation? How can there be room for both? What does that look like? And what value…

Reddit: Here’s How to Save a Post

Did you know that Reddit allows you to save posts so you can quickly view them again later on? Our guide will show you how to save a post in the Reddit mobile application. Note: These screenshots were captured in the Reddit app on iOS. Step 1: Tap the three dots in the top-right corner…

Tiktok chega a 1,5 bilhão de downloads e já é mais baixado que o Instagram

A rivalidade entre TikTok e Instagram parece longe de seu fim. Embora ambos sejam os aplicativos mais populares da atualidade, o TikTok agora alcançou uma grande marca, a de 1,5 bilhão de downloads acumulados na App Store e no Google Play. O primeiro bilhão foi conquistado em fevereiro desse ano, e de lá para cá, …

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Criadora do TikTok, ByteDance planeja lançar serviço de streaming de música

O TikTok é um dos aplicativos de maior sucesso do momento. O aplicativo recentemente chegou a marca de 1,5 bilhão de downloads, superando o Instagram e o Facebook e ficando atrás apenas do WhatsApp e do Messenger. A ByteDance, porém, ainda não está satisfeita. Tendo recentemente lançado seu próprio smartphone na China, a empresa dona …

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DTC Brand Hill House Home Rolls Out New Product Category

Hill House Home, a DTC housewares brand, is celebrating its latest product category expansion with a new campaign. Today, the brand is debuting Hill House Baby, a line of 12 kits filled with various assortments of products suited to a baby’s first year–not to mention, the first year of parenthood. The kits range from $50…

Nonprofit News Org Chalkbeat Joins Vox Media’s Publishing Platform

For the first time, a nonprofit news organization is joining Chorus, the publishing platform from Vox Media. Chalkbeat, which covers education-related issues in local communities across the country, will now be able to access the platform’s publishing tools as well as distribution offerings, company executives announced today. “We could probably do a lot of things…

WhatsApp conserta falha que permitia acesso a mensagens, fotos e vídeos de usuários por terceiros

Um bug no WhatsApp permitia que, por meio do envio de um arquivo no formato mp4, usuários pudessem obter acesso às mensagens e arquivos (incluindo fotos e vídeos) dos aplicativos de terceiros. Consertada pela empresa, a falha não poderia ser aproveitada por qualquer usuário, apenas por aqueles que tivessem o arquivo com um código específico …

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Airbnb se torna parceiro dos Jogos Olímpicos pelos próximos 9 anos

Confirmando os rumores surgidos no começo do mês, o Airbnb anunciou uma parceria com os Jogos Olímpicos que, inicialmente, abrangerá os próximos 9 anos – o que contempla 5 edições das Olimpíadas e Paraolimpíadas. O contrato já contempla as Olimpíadas de 2020 em Tóquio, e faz parte de um esforço do Comitê Olímpico Internacional para …

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Google agora vai ensinar usuário a pronunciar palavras da maneira correta

O Google nos últimos tempos vem anunciando todo tipo de novidade para seus produtos relacionado a recursos sonoros. Além de lançar uma ferramenta de transcrição ideal a turistas no Maps, a companhia também agora permite que o usuário delete o histórico de buscas por voz no seu assistente virtual e até confirmou que está fazendo …

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Celebs Unpack Streaming Fatigue Issues in Therapy for Tubi’s ‘Not on Netflix’ Campaign

After encouraging people to cheat on Netflix in August, Tubi is once again positioning itself as a free alternative to pricey SVOD services, enlisting six celebs to discuss their streaming fatigue issues as part of its new “Not on Netflix” campaign. In the spots, which roll out today, Chris Noth, Carmen Electra, Terrence Howard, Nicole…

“Ford vs Ferrari” contrasta protagonista rebelde com mundo corporativo que não o entende

A Fórmula 1 começou a valer como categoria automobilística em 1950, mas apenas no fim do século passado o mundo do automobilismo passou a ter meios que pudessem melhor proteger seus competidores. A Fórmula 1 tem uma história marcada não só pelo alto nível de competitividade e corridas épicas, vencidas por lendas como Alain Prost, …

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This Year’s Young Influentials; NYT’s Audio Success: Monday’s First Things First

Welcome to First Things First, Adweek’s new daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Jay Shetty Went From Monk to New Media Mogul…

Dublin Bus: Freedom of the City

Dublin Bus Integrated Ad - Freedom of the City
Dublin Bus Integrated Ad - Freedom of the City
Dublin Bus Integrated Ad - Freedom of the City

In 2008, Dublin Bus launched the Travel Assistance Scheme to help those with disabilities travel around the city using public transport of their own, proving that all passengers are equal. ROTHCO, part of Accenture Interactive, wanted to show the life-changing impact of the scheme. To do this, they chose to celebrate the employee behind the programme, Roger. In his role, Roger has given freedom of the city to more people than anyone in Dublin’s history, supporting and enabling the disabled community.

Amnesty International: Fashion Week

Amnesty International Outdoor Ad - Fashion Week
Amnesty International Outdoor Ad - Fashion Week
Amnesty International Outdoor Ad - Fashion Week
Amnesty International Outdoor Ad - Fashion Week

For several years, the French government has been promoting products made in France and sold abroad, as well as industries based in the country. When we think of French items traded in markets worldwide, the luxury sector comes to mind first. But fashion isn’t the only jewel in France’s global reach. There are weapons too. And while the framework they’re sold in is regulated, it’s actually only heeded very little.

Despite ratifying the international Arms Trade Treaty (ATT) in June 2014, the French government has continued to sell arms to countries that then use them against civilians. Which means France is conniving in war crimes.

To remind the government of its responsibilities and obligations, and to raise awareness among the general public, the charity Amnesty International France is joining forces with the agency DDB Paris to launch a communication campaign that decries the French government’s ploys and compares the fashion industry to the arms trade.

Yamaha Music: Make Yourself Heard

Video of Make Your Choice | Make Yourself Heard | Make Waves | Drums | Yamaha Music

Video of Make Moments Count | Make Yourself Heard | Make Waves | Guitars | Yamaha Music

Video of Make A Start | Make Yourself Heard | Make Waves | Digital Pianos | Yamaha Music

Adobe: Make the Leap