Here Are the Finalists for the Fourth Annual Shorty Social Good Awards

The finalists were revealed Wednesday morning for the Fourth Annual Shorty Social Good Awards. Nine new categories were added for 2019: accessibility, animations, arts and culture, cultural institution, games, global campaign, images, mental health and STEM. The Shorty Awards said the five most popular categories that brands built campaign around this year were: environment and…

Instagram reforça controle sobre aplicativos de terceiros

O Instagram está reforçando o controle dos usuários sobre aplicativos de terceiros que podem acessar os dados de sua conta. Depois de facilitar a identificação de golpes de phishing, a plataforma agora está adicionando um novo recurso que permite aos indivíduos “gerenciar todos os serviços de terceiros que se conectam à sua conta do Instagram”, …

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Ad-Tech Experts Call for Third-Party Verification After the Death of the Cookie

The “death of the third-party cookie” is a popular narrative shaping contemporary ad tech, with public inquisition into the extent of online targeting–and tracking–of consumers causing controversy. Like it or not, the use of cookies, pieces of software that direct the flow of online ad spend by tracking audiences, is at the core of the…

Artists With Developmental Disabilities Partner With Industry Creatives, and Everyone Wins

Carlo Daleo skipped a job interview to participate in a special workshop with industry creatives in New York. Daleo was one of four artists from LAND Studio & Gallery, a day habilitation program for artists with developmental disabilities. Each of the artists teamed up with two other people from BBDO, Edelman, McCann Health or R/GA…

NBC News Plans to Double Original Podcasts in Deal with Wondery

NBC News and Wondery are teaming up to develop a slate of news and politics podcasts beginning in 2020. As part of a multiyear deal the companies will announce at the Interactive Advertising Bureau’s annual Podcast Upfront event today, NBC News and Wondery will work together on news and politics podcast series based on reporting…

Modern Cave-Like Breweries – SuperLimão Studio Boasts an Eco-Forward Layout for a Brewery in Brazil (GALLERY)

(TrendHunter.com) A brewery in Brazil opened its doors and the mandate is not only focused on the modern consumer experience but on sustainability, as well. Located in the city of Ribeirão Preto, Toca do Urso…

Rotary Coimbatore by Stark

We used smart illustrations to connect cricket and its elements to the type of charity work that would benefit from the match; be it education, medical aid or even setting up toilets and drinking water in villages. The result was a clear and powerful communication, that got everyone’s attention.

Print advertisement created by Stark, India for Rotary Coimbatore Spectrum, within the category: Public Interest, NGO.

Advertising Agency: Stark Communications, Cochin, India
Creative Director: Jacob Thomas
Art Director / Illustrator: Vinod Vareed

Twitter Explains Its Approach to Tweets by World Leaders

Twitter provided an update on its principles and approach to controversial tweets by world leaders, but its update was more of a blanket response to future decisions, as no actual policy changes were implemented. The social network said in a blog post that while yes-or-no binaries represent the ideal situation, these issues are often far…

NBC Pulls Sunnyside From Schedule, Making It Fall TV’s First Casualty

Sunnyside has become the first casualty of the new TV season. NBC is pulling the show from the schedule following Thursday’s episode, which will be its fourth. In its place, NBC will bring back Will & Grace for its 11th and final season. That series will debut Thursday, Oct. 24 at 9:30 pm ET, taking…

Twitter Stands by Trump Amid Calls to Terminate His Account

Twitter said it would keep President Trump’s account live, despite pressure from Democrats to delete it.

Dunkin’ CMO Tony Weisman Steps Down

Tony Weisman, Dunkin’s chief marketing officer, is stepping down from the role after only two years. In a post on LinkedIn, and then followed up by a corporate announcement, Weisman, whose last day will be Dec. 1, reflected on his accomplishments at the company, writing, “I am proud of what we accomplished over the past…

Ad Giant Wins Over Disney With Big Data Pitch

After a “painful” earnings report, the advertising company Publicis trotted out what it knows about consumers in its “most important pitch of the year.”

Twitter Stands by Trump Amid Calls to Terminate His Account

Twitter said it would keep President Trump’s account live, despite pressure from Democrats to delete it.

Puma Joins Nike and Adidas in the Esports Apparel Sponsorship Chase

Esports and sports are intertwined. Sports owners are running esports teams, football players are streaming on Twitch, and sports leagues are bolstering their digital counterparts. But, until recently, the major sportswear companies had only been testing the esports waters. That’s changing quickly. At the end of August, Adidas released a new clothing line featuring Fortnite…

PERIOD Movement: See Red – National Period Day 2019


Film
PERIOD

 

Advertising Agency:BBDO, San Francisco, USA
Chief Executive Officer:Jim Lesser
San Francisco:Jim Lesser, Matt Miller
Chief Creative Officer:Matt Miller
Creative Director:Kate Catalinac, Corinne Goode
Copywriter:Kate Catalinac
Art Director:Corinne Goode
Executive Producer:Louise Doherty, Lizzie Schwartz, Carl Swan, Jonathan Parks, Jaylen Block-Smith
Interactive Producer:Leslie Seder
Business Affairs Manager:Nihad Peavler
Svp:Kim Fredkin
Group Account Director:Kim Fredkin
Account Supervisor:Kimberly Bodker
Content Creator:Bentley Rawle
Editor:Dalan McNabola
Director:Free the Bid, Pam Thomas
Dp:Free the Bid
Director Of Photography:Tami Reiker
Production Company:Community Films
Line Producer:Tony Cantale
Key MakeUp:Brenna Bash
Key Costumer:Julie Vogel
Music Composing:Alibi Music
Sound Mix & Edit:One Union Recording
President:John McGleenan
Owner:John McGleenan
Senior Engineer:Joaby Deal, Matt Wood
Color:Company 3
Vice President:Ashley McKim
Senior Producer:Matt Moran
Colorist:Jill Bogdanowicz
Vfx:Method Studios
Vfx Artist:Matt Welch
Vfx Producer:Heather Saunders

SKY: Harry Potter, Batman

Print
SKY Brasil

DogTV is a channel, available on SKY, made by experts to entertain dogs at home.

To promote this channel, we characterize the dog with a famous movie’s characters to represent that now he will be the protagonist of the TV.

Advertising Agency:Mirum, Curitiba, Brazil
Creative Director:Filipe Matiazi
Creative Supervisor:Victor Keiti, Matheus Poser
Art Director:Leandro “Bolacha” Beraldo
Copywriter:Larissa Palomares
Retoucher:Leandro “Bolacha” Beraldo, Fuze Image Maker
Illustrator:Neto Penteado

Jovem Pan: Guitars

Print
Jovem Pan

The ad series celebrates the cultural heritage of Rock, by paying tribute to great guitar legends. The campaign was created for Jovem Pan FM, the main young radio in Brazil. Great biographies in few lines. Six, to be exact. The only library in which you learn by making noise.

Advertising Agency:Delantero Comunicação, Fortaleza, Brazil
Approval:Ricardo Matos
Account Manager:Rebeca Stumpf
Retoucher:Camaleão Art
3d Artist:Victor Costa
Copywriter:Marcel Pinheiro, Arthur Souza
Art Director:Roger Alves, Edvando Alves, Mário Hollanda
Creative Head:Giovanna Castro
Executive Creative Director:Pádua Sampaio, André Miyasaki, Marcel Pinheiro

LG: Bring on the Biggies

Print
LG

Be it a huge utensil or a huge load of dishes, LG Dishwasher is made to handle them all with its Smart Rack. So, now when you have it in your kitchen, you know you can Bring On The Biggies.

Advertising Agency:HS Ad India, New Delhi, India

Fondation FondaMental: Depression


Film
Fondation FondaMental

 

Advertising Agency:Serviceplan Health, Paris, France
Director:Daniel Perez
CoCreative Director:Daniel Perez
Serviceplan Paris:Daniel Perez
Director of Produciton:Frank Willocq
Production:Blaise Izard, Badass

Battersea Dogs and Cats Home: Rescue Is Our Favourite Breed

Integrated
Battersea Dogs & Cats Home

 

Advertising Agency:FCB Inferno, London, United Kingdom
Chief Creative Officer:Owen Lee
Creative Partner:Al Young
Creative Director:Austin Hamilton Creative Director (Lead Creative)
Senior Creative:Darren O’Bierne, Pete Giblin
Junior Creative:Sam Shepard, Suraj Chauhan
Executive Vice President:Sharon Jiggins
Senior Account Director:Kirsten Barnes
Account Manager:Emily Wiles
Strategy Director:Helen St Quentin, Marcus Richardson
Director Of Innovation:Laura Visick
Broadcast Producer:Hanna Davis
Creative Producer:Clare Dyer
Head of Creative Production:Mike Jenkins
Design Lead:Sarni Strachan
Junior Designer:Emily Gardiner-Gibson
Head Of Studio:Richard Bagley
Senior Creative Artworker:Steve Clark
EVP Communications EMEA; PR:CC Clark Associate Director of Communications and Influencer Marketing
Partnerships:CC Clark Associate Director of Communications and Influencer Marketing
Social and Influencer:CC Clark Associate Director of Communications and Influencer Marketing
Photographic Agent:Germaine Walker
Photographer:David Wren
Production:Annex
Director:Mateo Willis
Producer:Hans Elias
Production Manager:Tasha Ponton Production Manager
2nd AD:Jayke Shaw
Production Assistant:David Rose Runner
Camera Op:Jack Peagam
Focus Puller:Thomas Nicholson and Calvin Day
DIT and Sound:Jordan Stephens
Camera Assistant:Ross Dixon
Art Director:Matt Duddleston and Marianna Grinev-Branch Vet
Dog Handler:Charlotte Wilde
Dog Hander:Jo Mayston
Cat Handler:Liz Thornton
Post Production:Framestore
Grade:Steffan Perry Flame
Offline Editor:Eve Ashwell Offline Producer
Sound:WaveStudios
Sound Design and Mix:Ed Downham