Ford: Audio

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Ford Slaviero

 In traffic every audio may be goodbye. Do not use your phone while driving.

An allusion between the audio box from whatsapp and a corpse bag to remind people that any kind of distraction while driving may be lethal.

Advertising Agency:LCT, Curitiba, Brazil
Creative Director:Ricardo Tramontini
Art Director:Ricardo Tramontini
Copywriter:Junior Cardoso
Client:Ford Slaviero
Country:Brasil

Nissan Versa: For new responsibilities

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Nissan

Advertisement for the Nissan versa. Versa has been identified as the first car of adult life, it’s a car people get when they get a promotion at work when they find out they’re going to be parents. It really is the passport to adult life.

Advertising School:Escola Cuca, São Paulo, Brazil
Creative Director:Angelo Maia
Art Director:Jackson Fernandes
Copywriter:Jackson Fernandes

Aegean Airlines: Sunshine Discount


Outdoor
Aegean Airlines

Greeks are very confident of the sunny weather they enjoy all year long. In fact they are so confident, that the nation’s largest air carrier, Aegean Airlines, installed a live weather broadcast in Berlin, in the middle of Sony Center and promised Germans to fly them to Greece half price, if the weather in Greece got cloudy.

The billboard broadcasted live in the first week of May, streaming the weather of Athens and Paros island from dawn till sunset. The live stream gathered a lot of curious passersby who stayed and enjoyed the greek sunny view while wishing for a cloud to appear.

Throughout those days, the weather in Greece did justice to the airline’s promise, with a lot of sun and high temperatures that kept people waiting and waiting. Until the third day, that suddenly a cloud appeared in Paros island’s sky, instantly activating a 50% discount for Berliners, who rushed to book their flights to Greece.

The live stream was also available live on Youtube in order to help the rest of German residents win holidays to Greece.

Concept and implementation were delivered by Ogilvy Greece for Aegean Airlines.

Advertising Agency:Ogilvy, Athens, Greece
Executive Creative Director:Panos Sambrakos
Creative Director:Dimitris Savvakos
Associate Creative Director:Maria Kanellopoulou
Copywriter:Electra Pavlaki
Art Director:Eirini Eleftheriadi
Motion Designer:Romanos Senekidis
Group Account Director:Christina Alifakioti
Account Manager:Irini Romanidou
Social Media Coordinator:Tania Mysirioti
Producer:Marietta Dana
Project Manager:Stavros Katsaros
Interviews:Christina Kafetzi
Executive Producer:Veta Chatziioannou
Production Coordinator:Olympia Kappou
DoP:Fotis Zygouris
Editor:Vasilis Tsoukalas

Burger King: Whopper Diamond


Film
Burger King

Advertising Agency:Grabarz & Partner, Germany

Paris 2024: Sport Can Change Everything


Film
Paris 2024

On the 24th June, the Committee for Paris 2024 unveils its vision for the Olympic and Paralympic games: “Sport can change everything”, a film created by Buzzman, directed by Albert Albert for Iconoclast.

Whether you’re a top-level athlete or casual amateur, it is a collective call to push your limits and get involved in the 2024 games.

Paris 2024 hopes to shine a light on the unique power of sport to effect change, from the individual through to societal level.

How? The organisers are hosting large-scale celebrations, such as the “Journée Olympique” (Olympics Day) which took place the 23rd June at Place de la Concorde and across the whole France. For the first time, there will also be sporting events open to all, such as the public marathon, and the French public will be able to get more deeply engaged in the Games, whether as athletes, volunteers, torch-bearers, supporters… Paris 2024 is going to be a collective experience for all.

Advertising Agency:Buzzman, Paris, France
Vicepresident:Thomas Granger
Managing Director:Julien Levilain
Director:Albert Albert
Production:Iconoclast

Arrive Alive: Drunk Radio


Radio
Arrive Alive

Advertising Agency:Rethink, Canada

Public Eye: Pesticide Portraits


Integrated
Public Eye

The Swiss chemical company Syngenta floods Brazil with highly dangerous pesticides, which are also released into drinking water. A Brazilian artist portrayed the victims. The “Pesticide Portraits” were created: watercolors painted with water contaminated with pesticides.

Advertising Agency:Freundliche Grüsse, Zurich, Switzerland
Creative Director:Pascal Deville, Samuel Textor
Art Director:Alain Aebersold, Mara Schwegler
Copywriter:Grégoire Vuilleumier
Illustrator:Renato Palmuti
Creative Production:Nadine Mojado
Film Production:Run Zebra Run

Multidrogas Drugstore: Blood Donation

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Multidrogas Drugstore

According to the National Institute of Health (INS), we should have between 20 and 24 donors per thousand inhabitants in the country,
however, at this time the index of donation is 15.4 per thousand inhabitants.

To show this reality, we use a symbol that we all know and that has the common color of blood: “the flag”, which only with the donations of all will recover its color.

Advertising Agency:ISM, Pereira, Colombia
Creative Director:Lulú Sáez Beltrán
Art Director:Camilo Illera Sarmiento
Copywriter:Lulú Sáez Beltrán
Additional Credits:Laura Téllez Cárdenas, Carlos Marmolejo

I and love and you: Pets are People Too – Family Dinner

Video of Pets Are People, Too – Family Dinner

Amazon Gives Prime Day a Boost With Concert Featuring Taylor Swift

With the announcement of an upcoming Prime Day concert headlined by Taylor Swift, 2019 may be the year Prime Day finally becomes a true event. Until now, it has invariably drawn comparisons to Alibaba’s Singles Day, but in terms of both sales and star power, there really was no comparison–Alibaba’s countdown gala to its 24-hour…

Twitter Is Placing a New Notice Atop Political Tweets That Violate Its Policies

The next time President Donald Trump uses Twitter to threaten the leader of another nation, the tweet will be left standing, but users will have to click through a new notice before viewing it. In January 2018, Trump sent a tweet taunting North Korean supreme leader Kim Jong Un and reminding him that the U.S….

After Cannes, Agency Professionals Are Optimistic (but Also Realistic) About the Industry

Whether you were walking up and down the Croisette or watching from afar, you probably noticed a decidedly different feel to this year’s Cannes Lions. The industry got past Publicis’ well-documented pullout (though people are still talking about it), and in its place came a level of inspiration that some said had been missing among…

Committee for Paris 2024 "Sport can change everything" (2019) 1:38 (France)

Sports

Paris 2024 hopes to shine a light on the unique power of sport to effect change, from the individual through to societal level.

Para eliminar plástico, PepsiCo começa a vender água em lata a partir de 2020

Seguindo uma onda global de busca pela diminuição do consumo de plástico, a PepsiCo começará um teste de vendas de sua água Aquafina em latas de alumínio, que são mais recicladas que as garrafas de plástico. As vendas começam no próximo ano e, primeiramente, serão feitas em parceria com estádios, restaurantes e eventos. A empresa …

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Giant: Roadtrip, Bottomless Pits, Opinions

Video of GIANT RoadTrip

Video of GIANT Food Stores “Bottomless Pits” Commercial

Video of GIANT Food Stores “Opinions” Commercial

Uber: What Moves, You Move Us

Video of What Moves You, Moves Us | Uber

Renault: Renault Occasions

How Russell Crowe Channeled Roger Ailes in ‘The Loudest Voice’

The new Showtime series follows the rise and fall of the former Fox News chief. But its loudest voices may belong to his detractors.

How Punchh Helps Brands Cater Their Marketing to New or Loyal Customers

Brands can now track online and in-store consumer behavior in a way that will help them target their marketing and predict monetary trends. Punchh’s new machine learning initiative, Predictive Customer Lifetime Value (PCLV), is connecting the gaps between the in-store and online experiences. Using a new advanced algorithm, companies can track the expected CLV of…

Nick Law Will Fill a New Position at Apple: Vice President of Marcom Integration

Nick Law, known in the agency world for his long stint in creative leadership at R/GA and relatively brief recent tenure as Publicis global CCO, will soon be filling a newly created position at Apple: vice president of marcom integration. He will lead a digital-first approach across all of the tech brand’s marcom teams and…