Like CBS, NBC Will Premiere Almost All of Its Fall Shows During the New Season’s First Week

CBS won’t be the only broadcaster this fall to roll out almost its entire schedule during the first week of the 2019-20 season. NBC today unveiled its fall premiere dates, and much like CBS, which announced its fall debuts last week, almost all of its shows will air the week of Sept. 23, as the…

Instagram Is Giving People More Protection Against Hackers Who Take Over Their Accounts

Instagram wants to speed the process of enabling users whose accounts were hacked to reclaim those accounts. The Facebook-owned photo- and video-sharing network said that when it detects users who are having issues logging in, such as repeatedly entering incorrect passwords, those users will see an in-application experience aimed at helping them regain access to…

McCann Doubles Up on Grand Prix Wins for Pharma and Health & Wellness at Cannes Lions

CANNES, France–McCann and McCann Health got off to a fast start at the Cannes Lions, winning Grand Prix Lions for projects from Israel and China, respectively. In the Health and Wellness category, an accessibility project for Ikea from McCann Tel Aviv called “ThisAbles” emerged as the winner, while in Pharma, “Breath of Life,” a smartphone-enabled…

Digitas and JFK Museum Are Launching an Augmented Reality Rocket to Celebrate Apollo 11

When the Apollo 11 went to the moon in 1969, the world watched on television or listened by radio. Now, 50 years later, the John F. Kennedy Library wants the world to follow along yet again–but on their smartphones. To celebrate the 50th anniversary since the U.S. landed on the moon, the former president’s museum…

Cannes Grand Prix in Publishing Goes to a Newspaper That Boldly Printed Nothing at All

CANNES, France–The Grand Prix in this year’s Print and Publishing category was awarded to a blank piece of paper, albeit one that created an international conversation. The award was given to Impact BBDO Dubai, which redesigned An-Nahar, a newspaper in Lebanon, to feature a blank front page. The attention-grabbing white space represented civic conversation grinding…

Nike’s ‘Dream Crazy’ Takes Cannes Outdoor Grand Prix. Will It Kick Off a Winning Streak?

CANNES, France–It was widely considered a front-runner heading into the Cannes Lions, and Nike’s “Dream Crazy” campaign featuring Colin Kaepernick did not take long to prove those predictions right. In the first batch of honors announced at Cannes, Nike and Wieden + Kennedy won the Outdoor Grand Prix. Calling the ad “one of the most…

Mastercard lançará cartões “True Name” para que clientes transgênero escolham seus nomes

A Mastercard Inc. está trabalhando para apresentar os chamados, por enquanto, cartões True Name, que permitirão aos clientes transgênero usarem o nome que desejam em seus cartões sem exigir uma mudança de nome oficial – e que nem sempre é simples de ser feita. A empresa já tem conversado com seus bancos parceiros para a …

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Bauducco faz maior promoção da sua história com ingressos para shows de Sandy & Junior

Como marca patrocinadora da turnê “Nossa História”, de Sandy & Junior, a Bauducco lança, em parceria com a Universal Music Brasil, a Promoção Uma História de Amor, que presenteará os consumidores com ingressos dos shows da dupla, além de milhares de prêmios em dinheiro. A iniciativa marca a maior promoção da marca até hoje. Para …

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“Toy Story 4” será o 1° longa da Pixar que não será acompanhado de curta

É uma tradição: se é filme da Pixar, vai ter um curta sendo exibido antes da sessão. Desde 1997, o mais famoso estúdio de animação nos Estados Unidos mantém o hábito de veicular junto de suas grandes produções um pequeno “petisco”, amaciando o público para a verdadeira cachoeira de lágrimas que promove e honrando as …

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Kenya Forest Service: Embers

Kenya Forest Service Print Ad - Embers
Kenya Forest Service Print Ad - Embers
Kenya Forest Service Print Ad - Embers

Kenya Forest Service- Protect our Trees, Protect our Heritage Illegal charcoal trading has been one of the biggest challenges facing East African forests for generations. Between 1990 and 2010, East African forests have shrunk by over 20% from 107 million hectares to a mere 85 million due to increasing deforestation. This not only destroys flora but also leads to more severe issues such as deforestation and contributes to climate change. Additionally, it also demolishes habitats of animals residing in these forests, slowly depleting their populations. To combat this challenge, we developed a campaign to and raise awareness of the various consequences of charcoal trading and usage, encouraging Kenyans to adopt more sustainable charcoal production techniques to preserve our forests and our wildlife.

Pinterest’s Visual Search Capabilities Took the Next Step Forward With Complete the Look

Pinterest is giving Pinners exploring topics such as fashion and home d?cor a way to Complete the Look. The new Complete the Look feature builds on Pinterest’s focus on visual search to enable Pinners to understand the full scene of a Pin and gather as much information as possible about the objects displayed within that…

Walmart Is Testing Unlimited Grocery Delivery for $98 a Year

Days after reviving its in-home grocery delivery service, Walmart confirmed it is testing a separate service in four additional markets–Houston, Miami, Salt Lake City and Tampa, Florida–that allows customers to pay a flat fee for unlimited doorstep deliveries. A Walmart spokesperson said the service, Delivery Unlimited, “launched a few months ago.” It comes with a…

Facebook Took Steps to Improve the Quality of Comments People See on Public Posts

Facebook revealed changes to the way it ranks comments in public posts. Product manager Justine Shen said in a Newsroom post that comments on public posts will now appear more prominently when those comments have interactions from the page or person who originally posted them, and when they are from friends of the person who…

Parkland Father Will Ask Agencies, Brands and Nonprofits at Cannes to Work Together for Change

Artist and activist Manuel Oliver, father of Marjory Stoneman Douglas High School shooting victim Joaquin Oliver, will go onstage at advertising’s biggest event Friday to ask brands and agencies to work together to drive meaningful change around gun reform. Alongside him as he addresses the audience at the Cannes Lions International Festival of Creativity will…

Salesforce’s Tableau Acquisition Won’t Be the Last Big Move in the Cloud Computing Space

With its annual Salesforce Connections conference right around the corner, the industry’s leading CRM outfit Salesforce decided to give attendees something to talk about. Last week, the company forked out $15.7 billion to acquire data-visualization company Tableau in a move that comes on the heels of similar mergers in the cloud computing space. The marketing…

Netflix libera teaser de “Sintonia”, série idealizada em parceria com Kondzilla

Mais de um ano depois de anunciar a produção de uma série idealizada pela produtora Kondzilla, a Netflix divulgou o primeiro teaser de “Sintonia”, cuja história mostrará o ponto de vista de três personagens diferentes. Criada por Kondzilla, Guilherme Quintella e Felipe Braga, a série fala sobre os caminhos diferentes seguidos por jovens que cresceram …

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Cannes Lions 2019: A ciência da criatividade

Estamos em 1953. Na Inglaterra, a jovem Elizabeth II assume o trono. No mesmo ano, a ciência descobre a vacina da pólio, realiza a primeira cirurgia bem-sucedida do coração, leva o primeiro ser humano ao topo do Everest e, de quebra, determina a estrutura do DNA. Também em 1953 surge num pequeno balneário francês o …

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Lazy Father’s Day Branding Promotes Damaging and Far-Reaching Gender Stereotypes

It was Father’s Day on Sunday, and I frantically searched for the perfect gift for my dad. Last year, my annual search of “best Father’s Day gifts” yielded a meat thermometer. As he unwrapped an object that bore a heavy resemblance to a rectal probe at our kitchen table, he (very politely) asked what exactly…

CNN Journalists Re-enact Classic Hollywood Scenes to Promote Docuseries ‘The Movies’

Don Lemon needed little coaching to strut along the streets of New York City, swinging a can of semi-gloss paint and chomping on a giant slice of pizza in a step-for-step re-enactment of the famous “Saturday Night Fever” scene. As it turns out, the cable newsman is a big fan of that seminal 1977 drama,…

Legacy Fishing Brand Zebco Tries to Reel in Gen Z with an Indie-Band Twist

Fishing can be either a hobby or a sport, depending on how skilled you are. But mostly, it’s a Grandpa activity. That’s the popular opinion at least, ingrained by a million or so Norman Rockwell prints in elderly relatives’ houses, and all the copies of Field & Stream gathering dust at the dentist’s office. Zebco,…