Ikea recria salas icônicas de séries para destacar seus produtos em anúncio

O que “Friends”, “Stranger Things” e “The Simpsons” têm em comum? Para a Ikea, as salas icônicas onde seus personagens passam grande parte dos episódios. Essa é a ideia por trás da nova campanha da marca nos Emirados Árabes Unidos, que recria as salas das três séries usando produtos à venda em suas lojas. A …

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Ecuadorian Red Cross: Ink and Blood

Due to health reasons, Red Cross international regulations indicate that people who get a tattoo must wait a year before donating blood. Ecuador has a low blood donation level which decreases further every day. On the other hand over 100.000 tattoos were inked last year and the number keeps rising.

We decided to offer the tattoo community the opportunity to donate blood before they got their next tattoo, so we launched Ink and Blood, a campaign sponsored by the Ecuadorian Red Cross to increase blood donations.

The most influential tattoo artists joined the cause and shared the initiative with their communities. The campaign has helped increase blood donations over a 3.600%, has changed the perspective of donating blood in the tattoo community of Ecuador and has interested other Red Cross chapters worldwide.

For more information visit www.tintaysangre.com

Video of INK AND BLOOD – Ecuadorian Red Cross – Laika Grey

McDonald’s: Good Moments for Everyone

McDonald’s Print Ad - Good Moments for Everyone

Part of Collection

Renault: Dungeons & Dragons

Video of Renault | Kwid Outsider: Dungeons and Dragons | May 2019

Hearst Magazines Creates Hearst Data University to Educate Employees

As part of Hearst Magazines’ efforts to more aggressively integrate the company’s data into all aspects of its operations, the company has partnered with the New Jersey Institute of Technology on a new program to make its employees more fluent in data. Hearst Data University (HDU), which launched in beta this month, will offer a…

Sid Lee Welcomes U.S. CEO From Deloitte

Andy Bateman has joined Sid Lee as U.S. CEO, marking a return to the agency sphere and the U.S. after nearly a decade in Sydney. In the role, Bateman will be based out of Sid Lee’s Los Angeles office and lead an expanded Sid Lee structure that includes the additions of Digital Kitchen, RedPeak, Infrared…

Para comemorar 40 anos de “Alien”, Reebok lança no clássico

Lançado em agosto de 1979, “Alien, o Oitavo Passageiro” completa 40 anos mantendo o posto de um dos maiores clássicos da ficção científica, e que deu origem a uma saga que até hoje dá frutos (nem sempre tão bons, é verdade). E em comemoração ao clássico, a Reebok lança um tênis de edição limitada chamado …

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Campanha da The North Face hackeia Wikipedia para “trapacear” na pesquisa do Google

O sonho molhado de qualquer empresa no mundo das redes sociais hoje é ter uma marca tão forte que apareça no topo de pesquisas secundárias e terciárias do Google, mas conseguir isso não é simples. Graças aos complexos algoritmos, o site de buscas mais acessado no mundo atualmente é capaz de manter seu filtro de …

O post Campanha da The North Face hackeia Wikipedia para “trapacear” na pesquisa do Google apareceu primeiro em B9.

Globe Telecom: Globe Cross Training – Basketball, Football, Pool, Track Oval, Table Tennis

Globe Telecom Outdoor Ad - Globe Cross Training - Basketball, Football, Pool, Track Oval, Table Tennis
Globe Telecom Outdoor Ad - Globe Cross Training - Basketball, Football, Pool, Track Oval, Table Tennis
Globe Telecom Outdoor Ad - Globe Cross Training - Basketball, Football, Pool, Track Oval, Table Tennis
Globe Telecom Outdoor Ad - Globe Cross Training - Basketball, Football, Pool, Track Oval, Table Tennis
Globe Telecom Outdoor Ad - Globe Cross Training - Basketball, Football, Pool, Track Oval, Table Tennis
Globe Telecom Outdoor Ad - Globe Cross Training - Basketball, Football, Pool, Track Oval, Table Tennis

As a new entrant to the mobile and PC eSports arena, the Philippines is still unaware of the rigors of eSports training, specifically the cross-training that eSports athletes do to stay in peak performance. Through a series of print ads, we married popular sports imagery with eSports visuals to popularize the idea that eSports athletes incorporate physical conditioning in their training to stay mentally strong in competition.

McCann Settles Defamation Suit With Former Global Creative Leader Jeremy Perrott

Earlier this month, IPG settled a wrongful termination and defamation lawsuit filed by former McCann Health global chief creative officer Jeremy Perrott last October following his termination for alleged behavioral violations. The terms of the settlement were confidential. “Jeremy Perrott filed his complaint in October of 2018 claiming that IPG and McCann defamed him. IPG…

Uber Has Launched a Rideshare Submarine, and Yes, It’s Called scUber

After taking to the roads and to the sky, Uber is now headed underwater. The ridesharing service has announced scUber, “the world’s first ridesharing submarine.” ScUber will take riders around Australia’s Great Barrier Reef for $2,000 for two people. That cost also includes a helicopter trip to the docking station and the full one hour…

The Washington Post Is Making Its Programmatic Platform Available to Publishers Web-Wide

The Washington Post is gearing up to take its programmatic platform web-wide. The publishing powerhouse announced today that it would release its proprietary ad-tech stack, Zeus, to publishers across the web. Partners can opt for a standard package and leverage the basics of Zeus, or they can choose a more premium package, which includes access…

CBS Will Air Season 1 of CBS All Access’ The Good Fight This Summer

The Good Fight, the spinoff of CBS’ The Good Wife that became CBS All Access’ first original scripted series two years ago, is returning to its broadcast home–but just for the summer. CBS said today that it will air the legal drama’s first season beginning on Sunday, June 16. Two episodes will air that night…

Twitter Users Can Now Add 3 Guests to Their Livestreams via iOS and Android

Twitter iOS and Android users can now start live broadcasts via the flagship application and invite up to three guests to join them on an audio-only basis. Go live with guests! It’s more fun than talking to yourself. We promise. pic.twitter.com/CB5qSLebwq — Twitter (@Twitter) May 29, 2019 The same functionality was added to the social…

Saudia: SAUDIA – Thick Cream

Saudia Print Ad - SAUDIA – Thick Cream
Saudia Print Ad - SAUDIA – Thick Cream
Saudia Print Ad - SAUDIA – Thick Cream

imre, LLC: Digital Marketing Program Director

Benefits, Supplemental Benefits, 401k, Reduced Friday Schedule, Mind & Body Benefit:

imre, LLC:
imre is one of the fastest growing and most exciting agencies working in healthcare marketing today.
Sparks Glencoe, Maryland

imre, LLC: Digital Marketing Program Director

Benefits, Supplemental Benefits, 401k, Reduced Friday Schedule, Mind & Body Benefit:

imre, LLC:
imre is one of the fastest growing and most exciting agencies working in healthcare marketing today
New York City, New York

imre, LLC: Digital Marketing Program Manager

Benefits, Supplemental Benefits, 401k, Reduced Friday Schedule, Mind & Body Benefit:

imre, LLC:
imre is one of the fastest growing and most exciting agencies working in healthcare marketing today
Sparks Glencoe, Maryland

imre, LLC: Digital Marketing Program Manager

Benefits, Supplemental Benefits, 401k, Reduced Friday Schedule, Mind & Body Benefit:

imre, LLC:
imre is one of the fastest growing and most exciting agencies working in healthcare marketing today
New York City, New York (US)

Why Any Brand Can (and Should) Use DTC to Grow

With venture money steadily flowing into early and mid-stage product companies, the conversation around DTC brands has never been louder or more divisive. While new startups touted as the “Casper for X” or the “Warby Parker for Y” continue to crop up at high velocity, the conversation has begun to shift, and the headline now…