Projeto incentiva alunos a reconstruírem patrimônios destruídos no Oriente Médio usando Minecraft

Pensando no cenário de grande perda cultura pela destruição de inúmeros monumentos históricos no Oriente Médio, foi criado o projeto History Blocks que conta com o apoio da UNESCO. A iniciativa acontece por meio do Minecraft Education Edition, plataforma da Microsoft com caráter pedagógico utilizado em escolas ao redor de todo o mundo. O projeto …

O post Projeto incentiva alunos a reconstruírem patrimônios destruídos no Oriente Médio usando Minecraft apareceu primeiro em B9.

Toyota: Hybrids

Bunga Montessory Space: The Lighthouse & The Sea

When we are going to have a baby, they prepare us for everything we have to teach them everything we have to do, but they do not prepare us for everything we are going to learn to be with them… we made this piece for our client looking for the parents to feel that Montessori concept where education offers opportunities for children to learn for themselves, in the same way our children do with us, they give us the opportunity to be every day more!

Video of THE LIGHTHOUSE & THE SEA

Alphabet shareholders call for Google’s parent company to be broken up

Alphabet

big tech

Consumer group SumOfUs believes that Alphabet is too large to be managed effectively and that creates conditions for collusion with oppressive regimes

Confira o primeiro trailer de “Bacurau”, novo filme do diretor de “Aquarius”

O Brasil este ano estará presente na disputa pela Palma de Ouro do Festival de Cannes com nada mais que o próximo filme de Kleber Mendonça Filho. O diretor de “Aquarius” e “O Som ao Redor” lançará na edição 2019 do evento a ficção-científica “Bacurau”, que volta a reuni-lo com Sônia Braga e o cenário …

O post Confira o primeiro trailer de “Bacurau”, novo filme do diretor de “Aquarius” apareceu primeiro em B9.

Air Canada: Air Canada: A Mother's Day Journey

Video of Air Canada: A Mother’s Day Journey

The Trade Desk’s CEO Is Keen to Expand, But Not at the Cost of His Company’s Culture

The Trade Desk, ad tech’s publicly listed star performer, revealed its Q1 results this week. The Trade Desk reported $121 million in revenue for the period, and, although its stock price has taken a bit of a hit since, it’s worth noting that earnings were up 41% year-over-year. And in a week where Google announced…

Brit: Fat Cats Get No Respect

Brit Print Ad - Fat Cats Get No Respect
Brit Print Ad - Fat Cats Get No Respect
Brit Print Ad - Fat Cats Get No Respect

Bodyform: Tackling the Vulva Taboo – One Cubicle at a Time

Bodyform Ambient Ad - Tackling the Vulva Taboo – One Cubicle at a Time
Bodyform Ambient Ad - Tackling the Vulva Taboo – One Cubicle at a Time
Bodyform Ambient Ad - Tackling the Vulva Taboo – One Cubicle at a Time
Bodyform Ambient Ad - Tackling the Vulva Taboo – One Cubicle at a Time

As an extension of their Viva La Vulva campaign, Bodyform and AMV BBDO are re-writing bathroom rules in select locations, to address vulva shame and celebrate the female form.

The Bathroom Takeover will see renowned illustrator Oliwia Bober installing beautiful vulva art in all shapes and sizes across toilet walls and doors. The artwork can now be seen in the Queen of Hoxton, Shoreditch.

Verizon: First to Real Time

Video of 1. Be First To Real Time _60

Facebook Isn’t Just an Industry Disruptor—It’s Destroying People and Societies

The latest Facebook struggles are clear proof that past a certain scale, tech’s “Move fast and break things” motto is not actually breaking things–it’s breaking people, and it needs to be stopped. This comes following The New York Times op-ed by Facebook co-founder Chris Hughes advocating for strict regulation around the network’s activities and the…

This Mother’s Day Make Me an Ad That Actually Speaks to Me

Like many women I know and have grown with in advertising, I am a mom. I am also a mom who is over 40, pushing 50. A mom with teenage kids, a frail father and my own agency. But this is not about my stress level (even though it is definitely high), the lack of…

App de armazenamento de fotos usa snaps privados dos usuários para treinar reconhecimento facial

O Ever é um aplicativo de armazenamento de fotos que oferece aos usuários “um backup privado ilimitado e gratuito de todas as memórias da sua vida”, segundo a própria descrição do app. Porém, o que o serviço não conta é que ele está secretamente usando snaps privados de seus clientes para treinar e vender softwares …

O post App de armazenamento de fotos usa snaps privados dos usuários para treinar reconhecimento facial apareceu primeiro em B9.

Google passa a reproduzir podcasts nos resultados de busca

2019 é tão o ano do podcast que agora até o Google resolveu investir pesado na mídia. Depois de lançar no meio do ano passado o seu aplicativo dedicado ao formato, o Google Podcasts, a empresa agora vai passar a permitir a reprodução de programas de áudio no seu buscador. Isso aí, agora você pode …

O post Google passa a reproduzir podcasts nos resultados de busca apareceu primeiro em B9.

Mamilos 196 – Maternidade & Carreira

Um estudo feito pelo Fórum Econômico Mundial sobre a desigualdade entre gêneros mostrou que o Brasil, dos 144 países presentes no ranking, ficou na 90ª posição. Para você ter uma ideia do tamanho do problema, no ritmo que andamos a paridade no Brasil demoraria 217 anos para acontecer. Uma das formas de medir essa desigualdade …

O post Mamilos 196 – Maternidade & Carreira apareceu primeiro em B9.

This Women-Led Creative Agency Revived Sex Toy Retailer Lion’s Den

You know you’re in for a treat when you’re at a conference and the presenter says, “We’re going to take you to a place that might make you feel a little uncomfortable. We’re going to talk about sex.” That’s just what Erica Fite and Katie Keating, co-founders of boutique agency Fancy LLC, did last week…

Memorable Moments Are the Key Connection Between Brands and Consumers

Twenty years ago, the primary communication in the media landscape, arrived at audiences via television. Almost every home had one, and that dominant linear storytelling device delivered content narratives lasting anywhere between 30 seconds and three hours. Music, drama, film and advertising used television exclusively to amazing effect. This was where “it” happened: Hundreds of…

Paying People to Click Doesn’t Actually Pay Off

Bribery. Shilling. Payola. Whatever you call it, advertisers have, for years, tried every technique to buy their way to a better impression count–but new research shows that this method might pay off less than they think. That’s according to tech firm Integral Ad Science, which released research today showing that most of this paid traffic…

Agora você pode invadir a mansão de John Wick no “Fortnite”

Já não é de hoje que os jogadores de “Fortnite” brincam com o fato de um dos personagens do jogo, o Reaper, ter uma aparência muito semelhante com a de John Wick, o “Baba Yaga” da franquia de ação homônima. A Epic Games nunca confirmou a referência ou brincou com a semelhança, porém, talvez por …

O post Agora você pode invadir a mansão de John Wick no “Fortnite” apareceu primeiro em B9.

Brit Weight Control Cat Food: Fat Cats

Outdoor, Print
Brit

Advertising Agency:VMLY&R, Paris, France
Media Account Supervisor:Dagmara Stolc
Media Account Director:Alexandra Kypreou
Art Director:Vitor Menezes
Copywriter:Ricardo Dolla
Retoucher:Notan Studio
Illustrator:Notan Studio
Chief of Staff:Candice Gee
Print Production:Ray Paris