(TrendHunter.com) Skating imprint Dime returns with a new range of goods prepared for the Spring/Summer 2019 season. The overarching theme that the design approaches the season with is drawn from the 90s. The…
(TrendHunter.com) This conceptual desktop fan has been created as a multifunctional solution for those who are looking to optimize the temperature in their living or working space in the summer months. Designed in…
T-Mobile US has reached an agreement to stream live Viacom channels including MTV, Comedy Central and Nickelodeon as well as offer on-demand shows on its coming wireless TV service.
Viacom is a “cornerstone launch partner,” T-Mobile said in a statement Wednesday. The third-largest U.S. mobile service has been planning for more than a year to start what it calls a “disruptive TV service,” the launch of which was delayed from last year due to the project’s complexity.
“T-Mobile is on a mission to give consumers a better way to watch what they want, when they want,” T-Mobile CEO John Legere said in the statement. The company didn’t disclose any details of the service but said it would launch later this year.
Twitter revealed the most-talked-about video games and esports organizations on its platform in the first quarter of 2019. In a series of tweets, Rishi Chadha, head of gaming content partnerships at Twitter, said this data is the first entry in a new monthly insights feature, which will examine how video games are discussed on the…
Last year, Havas New York chief creative officer Harry Bernstein (also known as Harry Bee) took a very public gamble by offering up his mobile phone number to aspiring interns. After splattering his digits in ads around New York and on 14 college campuses, the founder of The 88 (which was acquired by Havas in…
Droga5, the creative agency known for its acclaimed campaigns for brands like Chase, Google, HBO, IHOP, The New York Times and Under Armour, has agreed to be acquired by Accenture Interactive, the marketing arm of international consulting firm Accenture. Terms of the deal were not disclosed in today’s announcement, but Accenture Interactive described it as…
What if your brand owned the sound of safety? Stay with me here. We exist in a unique time on this planet. We’ve never actually been safer while feeling less safe. Consumers are in a constant state of anxiety. Who can access my private information? Is my neighborhood safe? Are my children safe at school?…
Viacom and T-Mobile have agreed to a content deal, which will be featured on T-Mobile’s new mobile TV service, coming later this year. The two join a number of other media companies and wireless mobile companies that have agreed to partner. Under the agreement, Viacom’s brands–including MTV, Nickelodeon, Comedy Central, BET and Paramount–will be part…
Another day, another tale of household brands running ads, perhaps unknowingly, against content they probably don’t want to be associated with. This time, Kraft, Capitol One and Progressive had pre-roll ads running against multiple AOL News articles concerning sexual assault. The articles–one of which discussed the filmed rape of a 9-month-old girl–appeared aggregated from outside…
A empresa Morning Consult realizou uma pesquisa para descobrir quais são as macas mais amadas pelos millennials. Entre o top 20, muitas empresas de tecnologia acabam se destacando, principalmente a Netflix, que conquistou o primeiro lugar na preferência dos jovens. As empresas de tecnologia ocupam, inclusive, as quatro primeiras posições da lista com a já …
O post Netflix é a marca favorita dos millennials apareceu primeiro em B9.
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| THE ORIGINAL? Mc Donald’s “lenticular poster” – 2008 “24 hours” Source : Best Ads on TV Agency : DDB Auckland (New Zealand) |
LESS ORIGINAL Mc Donald’s – 2019 “24 hours” Source : AdForum Agency : TBWA B.A (Argentina) |
Accenture Interactive today announced it has reached a deal to acquire Droga5, in what it’s calling a game-changer for the business.
Buying Droga5 could put to rest the notion that consultants pose little threat to ad agencies because they lack creativity. Price was not disclosed.
In a press release announcing the acquisition, Accenture called it “an evolution in Accenture Interactive’s journey to build a new agency model one with the power to engineer transformative brand experiences, and infuse those experiences with the emotional and inspirational power of brand thinking and creativity.
A single droplet of fuel reacts in surprising ways as it contacts objects in its path, after being supercharged by the power of electricity from Hyundai’s award-winning IONIQ Hybrid.
The deal for the highly regarded independent agency highlights the ad industry’s rapidly changing competitive landscape.
Accenture Interactive today announced it has reached a deal to acquire Droga5, in what it’s calling a game-changer for the business.
Buying Droga5 could put to rest the notion that consultants pose little threat to ad agencies because they lack creativity. Price was not disclosed.
In a press release announcing the acquisition, Accenture called it “an evolution in Accenture Interactive’s journey to build a new agency model one with the power to engineer transformative brand experiences, and infuse those experiences with the emotional and inspirational power of brand thinking and creativity.
Apple’s marketing often feels a bit too cool for school, conveying an effortless sense of style and on-trend fashion. But the brand also has long had a soft spot for outcasts and underdogs, dating back to 1997’s “Here’s to the Crazy Ones” ad and defining the heart of more recent spots like 2013’s “Misunderstood.” In…
Além de “Shazam!”, a Warner Bros. em 2019 deve apostar alto com “Coringa”, filme que explora as origens do vilão mais amado do universo do Batman. Dirigido por Todd Phillips, o filme será uma “produção original” e totalmente desvinculada do atual universo de história da DC Comics no cinema, incluindo escalando Joaquin Phoenix para o …
O post Joaquin Phoenix é o futuro palhaço do crime no primeiro trailer de “Coringa” apareceu primeiro em B9.
O projeto CloudFisher tem uma proposta bem interessante e inovadora para resolver os problemas com abastecimento de água em regiões semiáridas. O aparelho, desenvolvido pela startup alemã WaterFoundation, basicamente transforma neblina em água potável. A ideia teve como ponto de partida estudos sobre uma prática chamada “fog harvesting”, cuja linha de pensamento é: se a neblina condensada e …
O post CloudFisher: projeto inovador transforma neblina em água em regiões semiáridas apareceu primeiro em B9.
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