Hasta La Creative!

Em sua nova campanha, a Colgate Luminous White quer encorajar as pessoas a mostrarem o seu melhor sorriso no dia a dia. A campanha que será exibida no perfil da marca no Instagram apresentará um ensaio fotográfico feito com 100 pessoas, que representarão os sorrisos únicos dos brasileiros. O ensaio foi produzido pela fotógrafa Julia Salles, e além das fotos, …

O post Colgate retrata sorrisos em campanha especial que vai durar 100 dias apareceu primeiro em B9.

Carlsberg is launching a new product, Unfiltered, with a campaign that brings back Mads Mikkelsen as its advocate for better ways of living.

Lyft had a major year of growth from 2017 to 2018. Now the brand has announced a new chief marketing officer, Joy Howard. She replaces Melissa Waters, who joined Lyft as vp of marketing just over two years ago. The brand did not confirm where Waters is going, or the reason for her departure. As…

Category: Beyond Madison Avenue
Summary: Their aim is to lower barriers to podcasting and ideally adding more diverse voices to podcast playlists across the world.

(TrendHunter.com) While most people think that Halloween prep is limited to buying candy, the October 2018 kitchen trends reveal that consumers are getting increasingly crafty in the kitchen with Halloween baking and…

Carlsberg is launching a new product, Unfiltered, with a campaign that brings back Mads Mikkelsen as its advocate for better ways of living.

Target has the No. 1 market share in women’s swimwear, but the retailer decided to do something a little different for its summer 2017 campaign. The creative team, which happened to be all women, chose to not airbrush any of the models in the body positivity campaign. “It felt like a small step that was…

Martin Moll, former European marketing director at Nissan, has joined Peugeot as UK marketing director.

(TrendHunter.com) The October 2018 sports trends deliver a wide range of athletic goods, services, devices, and more. This list centers around a progressive perspective, giving users the opportunity to better…

The supermarket’s House of Hortus pop-up gin club will showcase different-flavoured liqueurs.