Oct
09
Arizona Lottery: $215 Million Cash Explosion Big Bang
Posted in: Uncategorized
Oct
09
Unimed Cariri: A Better World
Posted in: Uncategorized
On September 21, the Arbor Day is celebrated in Brazil.
The date is not a national holiday, however, institutions connected to environmental and care guidelines usually manifest themselves. Unimed Cariri, a health cooperative among the country’s pioneers, decided to join the cause.
Along with the printing, Unimed Cariri distributed in the city of Juazeiro do Norte – CE, several seedlings for cultivation, such as palm, pitomba, cashew, graviola, passion fruit, papaya, olive and guava.
The advertisement aims to show that a new world can begin with small daily changes: Adopting and cultivating a tree can be a revolutionary attitude.
Oct
09
Tesco appoints Dunnhumby boss McLellan to customer propositions role after Toby Horry exit
Posted in: UncategorizedTesco has hired Dunnhumby managing director Matt McLellan as customer propositions director after his predecessor, Toby Horry, left the supermarket last week.
Oct
09
Watch the newest ads on TV from Old Spice, M&M's, Smirnoff and more
Posted in: Uncategorized
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: Genesis, the luxury brand from the Hyundai Motor Group, serves up moody black-and-white shots of its G80 cruising the streets and bridges of New York City. The yellow-M&M character and his red-M&M buddy talk about, well, mortality in a Halloween-themed M&M’s spot. And Old Spice welcomes you to the Old Spice Foam Zone, a “foamy game show” that involves showering 12 teams in Old Spice Foamer Body Wash.
Oct
09
Dentsu Aegis Network Buys B2B International to Fold Into Gyro
Posted in: UncategorizedDentsu Aegis Network announced today the acquisition of B2B International, a business-to-business market research company that it will fold into gyro, the full-service B2B-dedicated global agency it purchased in 2016. Financial details were not disclosed. B2B International is headquartered in the U.K. with offices spanning Europe, the U.S. and Asia-Pacific. The company has conducted more…
Oct
09
Home Chef Uses a ‘Keep It Simple’ Approach to Distinguish Itself in a Crowded Market
Posted in: UncategorizedNot all meal kits are alike. That’s what Home Chef is trying to tell current and potential customers as it battles for space in the crowded meal-kit delivery service sector. Brian Irwin, Home Chef’s vp of marketing, said that among the brand’s biggest goals are differentiating itself from competitors like HelloFresh and Blue Apron while…
Oct
09
Nubank recebe investimento de US$180 milhões da Tencent
Posted in: Uncategorized
A Tencent mostrou grande interesse na startup brasileira de tecnologia financeira Nubank. A empresa chinesa investiu 180 milhões de dólares para ter uma pequena participação no Nubank; foram 90 milhões através de uma rodada de investimentos, e mais 90 milhões na compra de ações da startup. Essa é a primeira vez que a Tencent investe numa empesa brasileira …
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Oct
09
Google anuncia Home Hub, seu assistente pessoal doméstico
Posted in: Uncategorized
Um dia após o Facebook anunciar o Portal, seu assistente virtual integrado com o sistema Alexa da Amazon, o Google divulgou informações e imagens de seu próprio assistente, o Home Hub. O gadget consiste em uma tela sensível ao toque de 7 polegadas, que funciona como uma central doméstica tecnológica que interliga os demais aparelhos do ambiente. …
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Oct
09
Opel: L'expérience Sauvage, Urbaine et Véritable
Posted in: Uncategorized
Film
Opel
To each personality his SUV, from Gorges du Verdon to Cassis. Opel France and the French Folks go for a wild, urban and true Experience.
Advertising Agency:Mirum, France
Creative Director:Romesh Ramful
Creative Strategist:Julien Vélu, Julien Vélu
Project Manager:Johana Amraoui
Production:Romain Leclerc
Client:Maxime Pons
Oct
09
Querendo aproveitar a nova onda de Banksy, agências diferentes criam a mesma publicidade pro McDonald’s
Posted in: Uncategorized
No último sábado (6), Banksy voltou a ser assunto na internet. Isso porque sua pintura em spray “Girl With Balloon”, que havia sido leiloada em Londres pelo valor considerável de um milhão de libras na prestigiada Sotheby’s, foi triturada no minuto seguinte à sua venda no estabelecimento graças a um triturador instalado secretamente pelo próprio artista …
O post Querendo aproveitar a nova onda de Banksy, agências diferentes criam a mesma publicidade pro McDonald’s apareceu primeiro em B9.
Oct
09
McDonald’s: McBanksy
Posted in: UncategorizedOnline
McDonald’s
Advertising Agency:DDB, Vienna, Austria
Creative Directors:Thomas Tatzl, Andreas Spielvogel
Art Director:Babette Brunner
Concept:Daniel Stieber
Oct
09
Ford Original Parts: Dog Filter, Beach
Posted in: UncategorizedPrint
Ford
What seems original, may not be.
Advertising Agency:JWT, Santiago, Chile
Creative Director:Cristián Escamilla
Copywriter:Cristián Escamilla
Art Director:Juan Pablo Chaves
Illustrator:Semilla Estudio
Photographer:Semilla Estudio
Oct
09
Volkswagen: A Bit Too Risky
Posted in: Uncategorized
Film
Volkswagen
Suddenly, everything else seems a bit too risky.
Advertising Agency:DDB, Berlin, Germany
Chief Creative Officer:Dennis May
Executive Creative Director:Gabriel Mattar
Creative Director:Ricardo Wolff
Senior Art Director:José Gomes
Senior Copywriter:Pedro Lourenco
Junior Art Director:Valerie O’Bert
Junior Copywriter:John Speer
Director:Bart Timmer
Production Company:Czar
Oct
09
Mitsubishi Montero Sport: Family Adventure
Posted in: UncategorizedPrint
Mitsubishi
Advertising Agency:Promoplan, Santiago, Chile
Dgc:Alvaro Camilla
Creative Director:Felipe Gaete
Copywriter:Felipe Gaete, Sambuka Henríquez
Art Director:Sambuka Henríquez
Illustrator:Lobo Studio, Luchin
3d Artist:Rafael O’Ryan Squella
Oct
09
Heyraud Shoes: Autumn / Winter Collection
Posted in: UncategorizedOutdoor, Print
Heyraud
For an Autumn / Winter collection under British influence, L’Associé winks towards its Channel neighbors. From Her Majesty’s spies to a Carollian tea time, nothing beats a spoonful of jelly to reawaken a beautiful traditional French brand.
Advertising Agency:L’Associé, Paris, France
Creative Director:Gilles Rivollier
Art Director:Kenza Boukeroui-Rousseau
Photographer:Barrère & Simon
Project Manager:Lena Lammar
Oct
09
Watch the newest ads on TV from Old Spice, M&M's, Smirnoff and more
Posted in: Uncategorized
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: Genesis, the luxury brand from the Hyundai Motor Group, serves up moody black-and-white shots of its G80 cruising the streets and bridges of New York City. The yellow-M&M character and his red-M&M buddy talk about, well, mortality in a Halloween-themed M&M’s spot. And Old Spice welcomes you to the Old Spice Foam Zone, a “foamy game show” that involves showering 12 teams in Old Spice Foamer Body Wash.
Oct
09
tatilsepeti.com: If You've Had It Up To Here, 1
Posted in: Uncategorized
Tatilsepeti.com is a Turkish online travel agency. In August, tatilsepeti.com called out people who still didn’t go on a vacation by reminding them their sunburns.
Oct
09
Tesco appoints Dunnhumby boss McLellan to customer propositions role after Toby Horry exit
Posted in: UncategorizedTesco has hired Dunnhumby managing director Matt McLellan as customer propositions director after his predecessor, Toby Horry, left the supermarket last week.
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