With National Voter Registration Day fast approaching Tuesday, Facebook outlined the steps it is taking before, on and after Election Day to ensure that people in the U.S. are part of the process. Prior to Nov. 6, Election Day, the social network is teaming up with TurboVote on an initiative to help people register to…
(TrendHunter.com) These September 2018 multimedia trends range from luxe smart assistant speakers to modular mixed reality headsets. While the Harman Kardon Citation 500 speaker is a sleek audio accessory that can be…
Wendy’s is already pounding away at McDonald’s in its commercials. Now new ads for Subway are using characters who look a lot like Ronald McDonald and his purple friend Grimace, apparently stepping out on their own chain.
“Consumers just get in habits and they go and have burgers,” says Subway Chief Advertising Officer Chris Carroll. “Every now and then you might want to consider breaking the habit and going to Subway. That’s really the whole strategy. We’re reminding them they have choices.”
Subway is actually pitting itself against the largest restaurant chain with somewhat unusual momentum. After four years of sales declines at Subway, according to external data (privately-held Subway doesn’t disclose its sales), the sandwich chain once again appears to be growing.
In advance of the publication of Mrs. Obama’s memoir, “Becoming,” Live Nation, Ticketmaster and Hearst are helping with the former first lady’s rock-star-style return to the public sphere.
Wendy’s is already pounding away at McDonald’s in its commercials. Now new ads for Subway are using characters who look a lot like Ronald McDonald and his purple friend Grimace, apparently stepping out on their own chain.
“Consumers just get in habits and they go and have burgers,” says Subway Chief Advertising Officer Chris Carroll. “Every now and then you might want to consider breaking the habit and going to Subway. That’s really the whole strategy. We’re reminding them they have choices.”
Subway is actually pitting itself against the largest restaurant chain with somewhat unusual momentum. After four years of sales declines at Subway, according to external data (privately-held Subway doesn’t disclose its sales), the sandwich chain once again appears to be growing.
Rival wedding registries have called a truce in their battle for millennials: Home d?cor retailer Crate & Barrel and wedding company Zola announced a partnership in which Zola users will be able to register for more than 3,500 Crate & Barrel products starting Oct. 1. Zola offers what it calls “an all-in-one registry for the…
Adeptos das conversas via DM do Instagram podem comemorar, pois as Direct Messages agora também contarão com o recurso de GIFs. Em parceria com o Giphy, a plataforma passa a permitir que os usuários enviem GIFs diretamente por meio da mensagens sem sair do aplicativo. Para enviar, basta clicar no novo botão GIF que aparecerá ao lado …
O post Instagram libera GIFs nas Direct Messages em nova atualização apareceu primeiro em B9.
Todo usuário do Gmail encontra hoje um conjunto de três respostas automáticas no fim de cada e-mail que é conhecido como smart replies. Criado pelo Google para dinamizar o processo de resposta imediatas para e-mails simples, as smart replies com o passar do tempo não foram exatamente sendo tão bem aprimoradas como a empresa gostaria …
O post Gmail em breve vai permitir que usuários desliguem as smart replies apareceu primeiro em B9.
(TrendHunter.com) The ‘Icicle’ drinking straw is an alternative to disposable straws that will enable users to enjoy the convenience of the handy drinking devices without having to worry about plastic…
(TrendHunter.com) The September 2018 luxury fashion trends are a venture in experimental design that embraces unconventional collaborations and pushes industry boundaries.
Toronto Fashion Week — an event that is…
(TrendHunter.com) The various innovations featured in this September 2018 gaming list range from performance boosting peripherals to in-game rewards for security upgrades. This in-game reward is perhaps one of the…
(TrendHunter.com) Automotive trends can often range from concept vehicles to in-car upgrades and this September 2018 automotive list is no different. Featuring supercars, camper vans, motorcycles, and extendable…
The era of Mad Men did not end in the 1960’s or 70s. In fact, the era of Mad Men is still very much with usthe misogyny, the chauvinism and the harassment perpetuated by legions of “agency white dudes,” confident in their right to rule the ad world.
Today, as in the Mad Men era, women’s creative ideas are regularly appropriated by their male bosses. Women are sexually harassed with no options other than to leave for “political reasons,” code for a woman who was sexually harassed out of her job. Women regularly get fired for getting pregnant (as I was just after the birth of my first daughter) and maternity leave virtually doesn’t exist because you know your job is at risk if you take more than a few weeks. The final insult is the “Mommy Track” which reduced to zero any chance of landing a choice assignment or a promotion because you can’t be the “24/7/365” agency warrior they wanted.
Is it any wonder there are a lot of mad women out there? What is the real wonder is how long these issues were festering without progress.
Although the world is becoming more digital by the day, experiential marketing is gaining newfound momentum. While consumers are used to gathering information and making connections via electronic means, nothing can quite take the place of face-to-face contact. In fact, Freeman chief marketing officer Chris Cavanaugh says that marketers believe brand experiences build loyalty: “We…
Todo usuário do Gmail encontra hoje um conjunto de três respostas automáticas no fim de cada e-mail que é conhecido como smart replies. Criado pelo Google para dinamizar o processo de resposta imediatas para e-mails simples, as smart replies com o passar do tempo não foram exatamente sendo tão bem aprimoradas como a empresa gostaria …
O post Gmail em breve vai permitir que usuários desliguem as smart replies apareceu primeiro em B9.
A Warner Bros. e a Prince Estate lançam hoje o álbum “Piano & a Microphone: 1983”, primeiro trabalho póstumo de Prince, que faleceu em 2016. E além do disco, foi liberado também o clipe da faixa “Mary Don´t You Weep”, que em uma filmagem delicada, traz uma forte crítica à violência nos Estados Unidos, especialmente com …
O post Primeiro clipe póstumo de Prince tem forte crítica à violência nos Estados Unidos apareceu primeiro em B9.
Você provavelmente já ouviu falar da AmazonGo, a loja da Amazon que não possui um caixa. Nela você entra, pega uma sacola ou carrinho, e um sistema com sensores detecta automaticamente tudo que você tirar da prateleira. Quando você sair da loja, a Amazon te mandará uma cobrança com o valor da compra. Tudo não …
O post Amazon considera abrir três mil lojas sem caixa até 2021 apareceu primeiro em B9.
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