Hasta La Creative!

Meantime, the craft brewer, gave out around 20,000 free pints in what it is calling “the ballsiest blind taste test London has ever seen”.

Merchant Gourmet, the pulses grains, seeds and nuts brand, has launched a healthy eating pop-up counter in Waitrose in Salisbury.

Anonyme, Easter Greetings, about 1955. Collection de Michel Campeau

While in Montreal for a series of panels curated by HOLO magazine for the digital festival MUTEK, i felt the need (as i often do) to take a break from discussions about digital creativity. That’s how i ended up visiting the Michel Campeau retrospective at the McCord Museum. The title of the show was promising: Michel Campeau. Life Before Digital.

I wasn’t disappointed. Campeau is a wonderfully talented photographer with a strong interest for the history of photography and in particular the disappearance of analog tools and practices. Each of the series in the exhibition explores a material culture that used to suggest magic and craftmanship: the messy darkrooms with duct tape to fend off the light and wooden pegs to hang the images to dry; the colourful rolls of photo film and the iconic camera models; the amateur developer who gave way to the computer pixel specialist, etc.

Man in bow tie with woman looking at slide, c. 1955 (2015.) Series “Red Border Kodachrome”

Campeau’s homage to silver-based photography culture has a whiff of nostalgia but it’s one that’s never mushy nor mournful. The retrospective presents works executed between 2005 and 2017 as well as anonymous, amateur photographs from the 1950s and 60s. Shown together these images build a very moving, poetic and sometimes even humorous portrait of the rituals of pre-digital photography.

Industrial Splendour and Fetishism: The Bruce Anderson Collection. Sylvania Superflash Blue Dot 25 Flashbulb, Montreal Quebec, c. 1950. Photo via Eric Dupont gallery

Industrial Splendour and Fetishism : The Bruce Anderson Collection. Flash Canon, Tokyo, Japan / Flash Leitz, Wetzlar, Allemagne, c. 1950. Photo via Eric Dupont gallery

Industrial Splendour and Fetishism : The Bruce Anderson Collection. Sinclair Traveller Una, London, England, 1927. Photo via Eric Dupont gallery

Exhibition view of Michel Campeau. Life Before Digital. Photo: McCord Museum

Industrial Splendour and Fetishism are black room portraits of iconic cameras and accessories of the pre-digital era. The instruments look cumbersome, have a bit of a worn-out air but they remain beautifully engineered objects.

Exhibition view of Michel Campeau. Life Before Digital. Photo: McCord Museum

Brussels, Belgium, file no. 9845. Series “Darkroom”, 2005-2010

From the series “Darkroom”, 2005-2010

The Darkrooms is another tribute to analogue photography, this time focusing on spaces that are disappearing fast.

Campeau talks in details about the series in an interview with Ciel Variable. I like the following quote:

“One of the criticisms of the series is that I focused on the dilapidation and decrepitude of the places I photographed. I don’t see things this way; a very large part of the history of photography took place in similar places, and not in antiseptic digital laboratories.”

Other series in the exhibition establish Campeau as a keen collector of ‘found photography’:

Anonymous, Four Color Postcard [détail], about 1960. Collection of Michel Campeau

Anonymous, Four Color Postcard [détail], about 1960. Collection of Michel Campeau

The Monstreal-based artist hunted down colour postcards from the 1950s to the 1970s that show a person taking a photo. He then enlarged the detail featuring the photographer so as to lay bare the four-colour printing process.

Rudolph Edse, Autoportrait, about 1955. Collection of Michel Campeau

Rudolph Edse, An involuntary autobiography, about 1958. Collection of Michel Campeau

Edse was a German scientist who immigrated to the U.S. after 1945. One day, Campeau discovered on eBay his self-portraits which often showed him surrounded by photo instruments. Campeau acquired more photos authored by Edse. The collection is charming, they show a European family living the “American Dream”.

Anonymous, Photo Club, about 1955. Collection of Michel Campeau

Anonymous, Desired Moments, about 1955. Collection of Michel Campeau

Exhibition view of Michel Campeau. Life Before Digital. Photo: McCord Museum

Anonymous, Desired Moments, about 1955. Collection of Michel Campeau

The series Desired Instants compiles anonymous amateur photography from the 1950s that show, once again, amateur photographers holding or posing next to their instruments. They expose a real enthusiasm for a medium that is still intact 60 years later.

Exhibition view of Michel Campeau. Life Before Digital. Photo: McCord Museum

Anonymous, PAS-Foto, Copenhague, DNK, about 1956. Collection of Michel Campeau

Michel Campeau. Life Before Digital remains open at The McCord Museum in Montreal until the 6th of May 2018.

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Asda has called time on its two-year relationship with Saatchi & Saatchi by handing its advertising business to Abbott Mead Vickers BBDO.

Arnold Worldwide today announced that global CEO Pam Hamlin will be leaving the agency after more than two decades. Managing partner, chief financial officer, global director of operations and 25-year Arnold vet Scott Feyler will also be leaving the Boston-based, Havas-owned network. “After two decades of leading Arnold through many chapters of its evolution, Pam…

Arnold Worldwide’s leadership team is set for a major shakeup as CEO Pam Hamlin and Chief Financial Officer and Chief Operating Officer Scott Feyler plan to depart the agency.

The agency in an emailed statement said Hamlin plans to step down later this year. “Pam has been a huge part of the Arnold story and has dedicated the majority of her career to the agency,” the statement said. Hamlin joined the agency 20 years ago, became its global president in 2013 and was named CEO in 2015.

Arnold says it has a transition process in place with Hamlin staying with the agency and working with Icaro Doria, who the agency named U.S. chief creative officer in August, and other agency leaders to “ensure a smooth transition.” The agency part of holding company Havas plans to search for a new CEO.

Continue reading at AdAge.com

House of Fraser’s nationwide shopping event and ad campaign “The Blackout” was inspired by Amazon’s Prime Day, the department store’s chief marketing officer told Campaign.

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McDonald’s

McDonald’s wants to drive traffic to its McDrives, as well as celebrate their iconic products. The billboards depict an imagined long exposure shot, where the lights of cars on the road together make up the icon of a burger and a pack of fries. The billboards are placed near McDrives.

Advertising Agency:DDB, Budapest, Hungary
Illustration:Gravy Inc
Photography:Gravy Inc