Hasta La Creative!

Barbarian, formerly known as The Barbarian Group, is hiring Leo Leone as executive creative director. He joins the agency from Edelman Digital where he was senior vice president, executive creative director working across Samsung and the Hawaii Visitors Convention Bureau. Before joining Edelman, he was executive creative director at MRY where his work included the Make it. Creative Cloud brand platform for Adobe, work for Coca-Cola that earned Webby honors, and the ATT “It Can Wait” that also earned awards at the Webbys. Earlier, he served as group creative director at LBi and associate creative director at Tribal DDB.

Continue reading at AdAge.com

On Monday night, The New Yorker did something you may not have thought possible: It published another astonishing story about disgraced movie mogul Harvey Weinstein. (At this point you’d think we would have lost our ability to be shocked by anything Weinstein-relatedbut no.) The report by Ronan Farrow is headlined “Harvey Weinstein’s Army of Spies” and begins,

In the fall of 2016, Harvey Weinstein set out to suppress allegations that he had sexually harassed or assaulted numerous women. He began to hire private security agencies to collect information on the women and the journalists trying to expose the allegations. According to dozens of pages of documents, and seven people directly involved in the effort, the firms that Weinstein hired included Kroll, which is one of the world’s largest corporate-intelligence companies, and Black Cube, an enterprise run largely by former officers of Mossad and other Israeli intelligence agencies.

Farrow (who also authored The New Yorker’s previous Weinstein expos, published early last month) details the various disturbing tactics deployed by Weinstein’s would-be protectors. For example, “One of the investigators pretended to be a women’s-rights advocate and secretly recorded at least four meetings with McGowan”actress Rose McGowan, one of Weinstein’s accusers.

Continue reading at AdAge.com

Film
Remington

Advertising Agency:TBWA, Manchester, United Kingdom
Executive Creative Directors:Gary Fawcett, Lisa Nichols
Art Director:Jason Chadwick
Copywriter:Sam Rutter
Planner:Rebecca Brett
Account Director:Heather Nickerson
Account Manager:Lindsay Marie Brown
Tv Producer:Lou Vasey
Director:Joe Connor
Producer:Nick Crossley
DoP:Ben Todd
Production Company:Chief Productions
Postproduction:Chief Productions

Film
Pinacoteca de São Paulo

The São Paulo Pinacoteca, one of the most important museums in Brazil, launched a campaign to increase visitor frequency. Created by F/Nazca Saatchi & Saatchi, the idea behind the campaign is to demystify the act of appreciating art and thus draw the public closer to the museum.   In order to illustrate the concept “There is no right. There is no wrong. There is art,” the agency created a commercial centred around a Brazilian work of art: the painting “Anthropophagy” (1929), by Brazilian modernist painter, Tarsila do Amaral. Directed by João Papa and Manu Mazzaro, from Barry Company, the production reveals recurring questions asked by visitors of the museum, reinforcing the idea that there are no predefined formulas to understand art.   This script is a true dive into the strokes and colors of this Brazilian artist. And, without providing viewers with answers, it involves the audience inviting everyone to show up and experience Brazilian art at the Pinacoteca.   The painting “Anthropophagy,” normally exhibited at the José and Paulina Nemirovsky Gallery, at the Pinacoteca, is currently being displayed in the retrospective of the artist in Chicago and New York.

Advertising Agency: F/Nazca Saatchi & Saatchi, São Paulo, Brazil
CCO: Fabio Fernandes
Creative Director: Pedro Prado, Marcelo Ribeiro, Rodrigo Castellari
Creatives: Daniel Duarte, Fernando Marar
Account Supervisor: Ricardo Forli, Andrea Almeida, Lívia Gdikian
Media Team: Mauricio Almeida, Fabiana Rodrigues, Gabriela Vecchia
Planners: Rita Almeida, André Foresti, Quentin Mahe, Gabriela Sanchez
Agency Producer: Fernanda Sousa, Elucieli Nascimento, Rafael Paes, Victor Alloza
Production Company:Barry Company 
Director: João Papa, Manu Mazzaro
Production Design: Marines Mencio
Cinematography: Adolpho Veloso, Lula Carvalho
Editing: Alexandre Boechat, Federico Brioni
Executive Producer: Krysse Mello
Post Production: Barry Company
COMPOSITION 3D: Atomo VFX
Sound House: Quiet City Music + Sound
Music Producer: Chris Jordão, Darren Solomon
Client Supervisor:Jochen Volz, Paulo Vicelli, Adriana Krohling Kunsch, Ana Carolina Diniz

Film
Polioxidonium

In the midst of a “cold season”, we have launched an advertising campaign promoting Polyoxidonium, a medicine for cold and flu. During the exacerbation of viral diseases, many people stay home and lie in bed watching TV shows and new films, so the central element was a video stylized as a trailer for a catastrophe movie.

Advertising Agency:POSSIBLE, Moscow, Russia
Creative Director:Artem Filimonov
Art Director:Roman Antonov
Creatives:Marat Arutyunov, Ludmila Kulibaba, Mikhail Sinelshchikov
Strategist:Pavel Katkov
Account Manager:Alina Rozhkova
Client Service Director:Veronika Yukalova

Print
Shutterstock

“One Thousand Hashtags”, a campaign to prove the power of an image. By juxtaposing some of Shutterstock’s most popular editorial images with 1000 trending hashtags
on social media, DDB Colombia’s new campaign proves a picture is truly worth a thousand words.

An image is worth #AThousandWords

Advertising Agency:DDB, Bogota, Colombia
Chief Creative Officer:Leo Macias
Creative Director:Juan Espitia
Art Director:Juan Espitia
Copywriter:Juan Espitia, Felipe Cendales
Photographer:Shutterstock
Chief Executive Officer:Borja de la Plaza

Print
Volkswagen

Tailored Volkswagen Delivery Vans

Advertising Agency:Simulador de Vuelo, Mexico City, Mexico
Creative Director:Xavier España Fernandez
Copywriter:Xavier España Fernandez
Art Director:Lobsang Wangchen

Film
Syfy Channel

Advertising Agency:BETC, Paris, France
Executive Creative Director:Stéphane Xiberras
Creative Director:Oliver Apers
Copywriter:Rémi Campet
Art Director:Rayhaan Khodabux
Head Of Strategy:Guillaume Martin
Tv Producer:David Brakha
Production Company:Standard Films
Director:Jason Yan Francis
Sound Production:Kouz

Film
DFS

Advertising Agency:krow, London, Brazil
Executive Creative Director:Nick Hastings
Creative Directors:Darryl George, Jon Mitchell
Planning Director:Aileen Ross
Business Director:Blake Armstrong
Account Director:Felicity Pelly
Account managers:Camilla Renny-Smith, Jo McClatchey
Film Production:Aardman Animations
Post Production:Aardman Animations, The Mill
Director:Steve Harding-Hill
Producer:Nick Miller
Cinematographer:Jeremy Hogg
Art Department:Matt Sanders
Production Coordinator:Hannah Campbell
Editors:Benjamin William Butt, Dan Pask
Post Producer:Tom Manton
Storyboard Artist:Rumpus Animation
Telecine Colourist:Jon Biggins
Character Design:Kyrstina Litten
Sound Design:Evolutions, Jungle

Film
Mahindra

Advertising Agency:Joe Public United, Johannesburg, South Africa
Creative Director:Martin Schlumpf
Art Directors:Gareth O’Callaghan, Lisa Hart
Copywriter:Cameron Fraser
Group Chief Creative Officer:Pepe Marais
Chief Creative Officer:Xolisa Dyeshana
Account Manager:Kelly Bardon
Production Company:Patriot Films
Director:Anton Visser
Producer:Zayd Halim
DoP:Vicci Turpin
Post Production:Left Post Productions
Editor:Joao de Ornelas
Colourist:Keno Naidoo
Online Editor:Keno Naidoo
Audio:Sterling Sound
Audio Engineer:Lorens Persson
Music:Audio Militia
Client:Sanjoy Gupta