Hasta La Creative!

Direct Marketing
Animals Matter To Me

Advertising Agency:Tonic Worldwide, India, Mumbai
Chief Executive Officer:Chetan Asher
Chief Operating Officer:Samir Asher
Chief Strategy Officer:Unmisha Bhatt
Business Director:Sudish Balan
Creative Director:Ashwin Dutt
Senior Manager:Pratik Hatankar
New Initiatives and Strategy:Pratik Hatankar
Manager:Avni Kanakia
New Initiative and Strategy:Avni Kanakia
Account Director:Sneha Keni
Creative Strategist:Vaishali Sharma
Group Account Manager:Priyanka Kumblekar
Creative Supervisor:Parth Joshi
Art Director:Deepak Shinde
Art Supervisor:Shaikh Shamshulakh
Head – Films:Snehal Sakpal
Creative Associate Films:Pravin Singh
Creative Editor Films:Ryan P Dsouza
Senior Project Manager:Rahul Singh
Senior Frontend Developers:Arunraj Tamilselvan, Nilesh Pandya
Frontend Developer:Nilesh Chachle
Senior Backened Developer:Pankaj Rajput
Social Outreach:Ruhi Patel

Film
Libresse

Advertising Agency:AMV BBDO, London, United Kingdom
Executive Creative Directors:Alex Grieve, Adrian Rossi
Creative Directors:Toby Allen, Jim Hilson
Copywriter:Nicholas Hulley
Art Director:Nadja Lossgott
Tv Producer:Edwina Dennison
Art Production:Kristie Johnstone
Project Manager:Leonie Chaudhry
Media Planners:Alanna Bishop, Eloi Casali, Ekaterina Syromolotova, Linda Tan
Production Company:Somesuch
Director:Daniel Wolfe
Production Company Producers:Lou Hake, Sally Llewellyn, Tim Nash
DoP:Monika Lenczewska
Editor:Tom Lindsay, Trim Editing
Postproduction Company:The Mill, Framestore
Audio postproduction:Sam Ashwell, 750mph
?Music Supervision:Felt Music
Digital Design Company:Karen Morris, Sef Kwawukume, Andreea Nastase, Poke London

Direct Marketing, Design
Samsonite

Everyday travelers have to face hours of stress, shame, and fees due to baggage overweight. Introducing Weight Tag, the first identifying tag that also works as a scale.

Advertising Agency:AC mcgarrybowen, Mexico City, Mexico
Chief Creative Officer:Sebastian Arrechedera
General Creative Director:Orlando Montiel, Manuel Massonneau
Art Director:Jesús Paredes, Ismael Mora
Client Service Chairman:Juan Claverol
Ceo:Miquel Daura
Chief Operating Officer:Marta Gilabert
Account Director:Brenda Weil, José Marco Kidwell
Agency Producer:Rodrigo Guerrero, Aida Garatea

Media
Marriott

Advertising Agency:Grey, New York, USA
Worldwide Chief Creative Officer:John Patroulis
Deputy Chief Creative Officer:Jeff Stamp
Executive Creative Director:Leo Savage
Group Creative Director:Asan Aslam
ACD Art Director:Brian Mekjian
Acd:Ryan McCarthy
Copywriter:Ryan McCarthy
Chief Operating Officer:Chris Ross
Executive Vice President:Nadine Falco
Vp:Ilisia Shuke
Account Director:Ilisia Shuke
Account Executive:Madeline Topinka
Global Strategic Planning Director:Suresh Nair
Executive Strategic Director:Tony Lederer
Strategy Director:Rogério Colantuono
Executive Production:Townhouse
President:Bennett Mccarroll
Head Of Integrated Production:James Mcpherson
Executive Producer:Kim Kietz
Producer:Alex Kramer
Assistant Producer:Erica Serio
Music Producers:Zachary Pollakoff, David Lapinsky
Production Company:B-Reel Films, Los Angeles)
Director:Tom Malmros
Editor:Gary Knight, Cut & Run
Music:Michael Marinelli, Sonic Union
Sound Design:Michael Marinelli, Sonic Union
Principal Talent:Dipha Barus, Lala Karmella, Jeanette Auandajoo, Vince Staples

Film
John Theurer Cancer Center

Advertising Agency:Leijas, New York, USA
Chief Creative Officer:Eric Rojas
Chief Content Officer:Mike Leibowitz
Art Director:Josh Bull
Copywriter:Ron Rosen
Photographer:John Dolan
Producer:Liz Kryshak
Production Company:Leijas Productions
Director:Mike Leibowitz
Dp:Erik Nuenighoff
Editor:Dior Rodriquez

Film
Chloe

Advertising Agency:TBWAPARIS, France
Account managers:Stéphanie Caude, Aurélie Ansart
Chief Strategy Officer:Vincent Garel
Executive Creative Directors:Benjamin Marchal, Faustin Claverie
Art Directors:Lena Monceau, Julia Deshayes
Head Of Tv:Maxime Boiron
Tv Producer:Emilie Prud’homme
Production:Insurrection
Film Director:Stéphanie Di Giusto
Producer:Charlotte Lepot
Post Producer:Nicolas Lim
Sound Producing:TbwaElse
Music Producers:Fabrice Pouvreau, Thomas Anduze
Music AD:Philippe Mineur
Sound Mixer:Vendome Uhl
Music:Alabama Shakes
Art Buyers:Carine Galluffo, Alexis Antigny
Model Photographer:Lachlan Bailey, ArtParner
Packshot Photographer:Ulysse Frechelin

Film
Synoptik

Imagine yourself sitting behind the wheel of your car. Then imagine that you count all the cars going in the opposite direction. One, two, three, four… but before counting the fifth car you should be aware that the driver with statistical probability has critically poor vision. This means that he or she poses a danger both to you and to others on the road. To shed some light on this fact the Swedish optician Synoptik has produced this film together with The National Vehicle Safety Inspection, ”Bilprovningen.”

Advertising Agency:Garbergs, Stockholm, Sweden
Art Director:Sebastian Smedberg
Film Director:Sebastian Smedberg
Copywriter:Hampus Mattsson
DoP:Anna Bergkvist

Netflix has announced plans to raise $1.6bn (£1.21bn) by selling bonds to investors, money it says it will spend on new shows and acquisitions.

I would encourage anyone building a start-up or working within a much larger organisation to take the few hours to read this book of valuable insights…

Antsy publishers are starting to fear for their position within Facebook’s powerful News Feed, now that tests have begun pushing their posts to an alternate timeline.

On Monday, Facebook acknowledged it was testing a version of the social network overseas where publishers’ articles appear in a river of content separate from the main News Feed, which would be reserved for messages by family and friends. A publisher would have to pay for a sponsored post to get into the family and friends section.

“People have told us they want an easier way to see posts from friends and family, so we are testing two separate feeds, one as a dedicated space with posts from friends and family and another as a dedicated space for posts from Pages,” a Facebook spokeswoman said in an e-mailed statement. “To understand if people like these two different spaces, we will test a few things, such as how people engage with videos and other types of posts.”

Continue reading at AdAge.com