Hasta La Creative!

Amy Williams, founder of the ethical adtech company, Good Loop, shares her top five tips on how start-ups can thrive at Cannes.

RB, the owner of Nurofen and Durex, has warned that last week’s cyber attack will lead to a drop in a 2% drop in sales for the second quarter of the year.

Mr Green, the online gambling company, has launched a programme to clean the Maltese coastal waters and spread awareness of creating a healthy sea.

Our pick of the best marketing activity by brands ahead of tomorrow’s Pride in London parade

Centaur Media has sold its Home Interest portfolio to Future for £32m, and acquired MarketMakers, a telemarketing agency, for £13.4m.

-W+K, Nike and production company Titmouse crafted an animated celebration of Russell Westbrook with this “Why not 0?” spot for Nike’s Jordan brand (video above).

-Sony Pictures and Dell were the top spenders on broadcast placement for new creative last week, as advertisers flocked to prime time.

-GE Health is releasing a 30-minute Heroines of Health documentary on a dedicated Instagram account, one minute at a time.

-Karmarama and the British Army are celebrating Pride in London with rainbow camo cream.

-Australian department store chain Myer edited a spot starring Katy Perry to remove a joke about her poodle, Nugget, chasing Koalas. (Koalas are a protected species in the country.)

-TMW Unlimited CEO Chris Pearce says, “Helping Our Daughters Become Leaders Is About More Than Supporting Them In the Workplace.”

-Publicis Media is rebranding Mediavest Spark as Spark Foundry.

-Prophet partner Ian Kirk explains “How Six Brands Won the World.”

Imagine chatting online with the same group of strangers every day for years, then finally getting to meet them in person. To celebrate the fifth anniversary of mobile farming game Hay Day, publisher Supercell and agency Barton F. Graf staged a real-life gathering of players from the same virtual “neighborhood,” an in-game feature that lets…