The 2017 Cannes Lions festival earned revenues of £62.9m ($820m) for its owner Ascential, despite “slightly reduced” award entry and delegate numbers, the company’s half-year results say.
ITV2 secured its highest ever audience last night, as 2.9 million viewers tuned into Love Island.
Interpublic Group’s net income for the first half of the year is down 28% year on year due to increased caution in client spending.
-U.K. indie agency Daughter made this super stylized spot for Rolls Royce.
-Parents have “The Talk” in BBDO’s new spot for P&G’s “My Black Is Beautiful” initiative.
-Taco Bell is beginning a joint venture with Lyft that lets passengers a ride incorporate a stop at the fast food chain. No word on whether it includes the subsequent trip to a public restroom.
-Get ready to disagree with this Avi Dan list of “The 25 Most Important Agencies Of The 21st Century — So Far.”
–Nadya Powell of U.K. consultancy Utopia wrote a harsh break-up letter to the ad industry.
-DigitasLBi veteran and head of Deloitte Digital Ilicco Elia wants you to know he isn’t just some suit, bro.
Anomaly hired creative directors Ben Carey (pictured left) and Henrik Delehag (pictured right), a creative duo collectively known as “Benrik,” Campaign reported, with the pair reporting to partner, executive creative director Oli Beale.
“Honestly, most people aren’t half as talented as just one of these guys and there are two of them,” Beale told Campaign. “When you do the maths on that, I think it means we’ve hired the equivalent of eight brilliant people. Eight brains, trapped in two bodies. Wandering around the office. Being brilliant. Exciting times.”
Benrik’s arrival follows the agency’s win of the global Electrolux account earlier this month.
Carey and Delehag join Anomaly following around a year as freelance creative directors with R/GA and other agencies. Prior to that, Benkirk spent almost six years as creative directors with CP+B London, working with brands including Hotels.com, Diesel and Turkish Airlines, including the Cannes Silver Lion winning Batman v. Superman: Dawn of Justice cross-promotional effort for the latter. They have also written books, including the Diary Will Chane Your Life series, and articles for publications including The Guardian and The Independent.
Photo Credit: Campaign
In stateside Anomaly news, the agency announced a pair of executive promotions in its New York and Los Angeles offices.
Anomaly elevated Eric Segal from his executive creative director role to chief creative officer, while Anomaly L.A. managing partner Jiah Choi was promoted to CEO of Anomaly L.A., with both Segal and Choi also being named partners.
“We want to continually get smarter, have more influence and push the boundaries of what we can accomplish for our clients, and for ourselves,” Anomaly founding partner and global chief creative officer Mike Byrne said in a statement. “And to do that, we need more great leaders who are empowered to carry that vision forward. Eric and Jiah are definitely that, so I’m really excited for this next chapter.”
Segal has served as an executive creative director with Anomaly for four years, working across the agency’s client roster. Before that he spent four and a half years in the same position with Grey, following a little over three and a half years as a creative director with mcgarrybowen.
“Eric has played an integral role in a lot of our success over the past few years. More importantly though as we look ahead, his passion, his talent and his leadership is going to be vital as we continue striving to deliver against the mission we’ve set out for ourselves,” Anomaly founding partner and global CEO Carl Johnson said in a statement. “So, we’re delighted to once again reward exclusively on merit and have him join the ranks of Partner. This is part of our strategy to ensure we do not follow the usual pattern of agencies gradual slide into mediocrity as they scale, but rather to ensure we continue to get better as we get bigger.”
Choi has served as managing director of Anomaly’s new Los Angeles office since its opening a year ago, following the agency winning creative duties on Beats. Prior to joining Anomaly she spent five years with Coca-Cola, first as global creative director on Vitaminwater and then as director of integrated marketing content for Sprint. Before joining Coca-Cola she spent a year as a group account director with 180LA, working with Sony Electronics and Expedia. Choi’s promotion follows the arrivals of executive creative directors and partners Paco Conde and Beto Fernandez to Anomaly L.A. back in March.
“Based on quality of work, quality of talent, vibrancy of agency culture and business growth, it would have been impossible to have had a better first year in L.A. Jiah was always really ‘partner-in waiting’ and if that performance wasn’t good enough then I don’t know what would have been,” Johnson added. “The exciting, and slightly scary thing, is that office is only warming up.”
We all know that the meat we eat used to be a mildly cute barnyard animal, but that’s not to say we like being reminded of that fact. That’s the message behind some criticisms of KFC’s first ad work from agency Mother, which recently won the account in a review that included 15-year incumbent BBH….
BBDO is back with another celebrity-fueled campaign for AT&T, this time promoting the DirecTV Now service. And while the “Terms and Conditions” campaign put Mark Wahlberg front and center, this time the spotlight is on actor Michael B. Jordan (Creed, Friday Night Lights, upcoming Marvel release Black Panther, and, of course, The Wire). That seems…
Pokmon Go was an international phenomenon last fall, sending players wandering streets and parks to capture little creatures displayed on their smartphones. Months later, after Pokmon hysteria dissipated and manic crowds dispersed, only the most devoted players remain. And it turns out there are millions of themsome of whom will even turn up for a festival in Chicago.
About 60 million people still play Pokmon Go each month, according to data from mobile app research firm Apptopia, and one in five of those players opens the game on a daily basis. Over the past year, the research firm found, the app has been downloaded 755 million times and has earned more than $1.2 billion in revenue since its July 2016 debut.
That durable popularity, even after nonplayers stopped reading about the game in trend stories, helps explain why thousands of hardcore players flocked to Chicago’s Grant Park this past weekend to take part in a sold-out festival. Ticket-holders were promised the chance to catch rare monsters and hang with other fans wearing Pikachu costumes and Magikarp helmets.
Anomaly has promoted Executive Creative Director Eric Segal to partner and chief creative officer at its New York office, while L.A. office Managing Director Jiah Choi steps up to partner and CEO in Los Angeles. The promotions bring the number of agency partners to 22 across the agency’s seven offices around the world.
Segal has been at Anomaly for more than four years and previously served at Grey and McGarryBowen. Choi joined the agency just over a year ago, when she opened the L.A. office with Chief Strategy Officer Aisea Laungaue. She had moved from client side at The Coca-Cola Company where she worked as director of integrated marketing content at Sprint and before that, global creative director on Glaceau VitaminWater. She has other agency credits to her name as well, having previously served at 180 L.A. and TBWA/Chiat/Day L.A.
4. I’d like to take a moment to point out to American journalists that things could be worse. “The trial of 17 staff members from Turkey’s Cumhuriyet newspaper — one of the country’s last remaining opposition publications — began on Monday in what many are calling a crucial test of press freedom,” CNN’s Gul Tuysuz and Lauren Said-Moorhouse report. “Charged with terror-related offenses in the wake of last year’s failed coup, the defendants — journalists, executives and lawyers — made their first appearance in court since they were put in pre-trial detention nearly nine months ago. Each faces lengthy prison sentences of up to 43 years if convicted.”
5. BTW, for a second, after reading the following tweet, I thought I somehow missed the news that POTUS had named Sean Hannity to be the new attorney general, replacing Jeff Sessions:
6. Good job, Gizmodo! You made me click! “Trivial Pursuit Predicted Donald Trump Profiting From the Destruction of America.”
We Can’t Stop Thinking About The Future, by Aleksandra Mir.
Available on amazon USA and UK.
Publisher MIT Press writes: Over the past three years, Mir has maintained dialogues with professionals in the space industry and academia who have informed and inspired her. The work draws on themes relating to current debates, recorded events, scientific discoveries, technological innovations and predictions of imagined futures that currently affect all our lives.
This book contains both reproductions of the finished work and images from its collaborative creation with twenty-five young artists. It also contains sixteen in-depth new interviews with a wide range of professionals working in the space industries today, providing an intimate and informative insight into the present and future of space exploration.
Aleksandr Mir, Space Tapestry: Faraway Missions at Tate Liverpool, 2017
Aleksandr Mir, First Woman on the Moon, 1999
If ever Aleksandr Mir gets tired of being a fabulous artist, she’ll make an equally great career as an interviewer. I got this book in the hope i’d discover more of her work (which i did) but i ended up being hooked by her conversations with scientists involved in space research.
Some of the people she talks to bring radically new (at least to me) perspectives on space research, some of them even have titles and jobs i had no idea even existed. I particularly enjoyed the discussions with Clara Sousa-Silva, a Quantum Astrochemist hired by the MIT to find alien life; Jill Stuart whose research focuses on the politics and governance of outer space; Stuart Eves who works on Space Traffic Control (a mission which seems to involve outdated space stations in need of ‘de-orbiting’ and space junk threatening to smash into satellites); Alice Gorman, a pioneer in Space archaeology and a believer in the importance of preserving lunar heritage; Thais Russomano, a medical doctor who specializes in space physiology and tele-health; Jayanne English, observational astronomer and expert in how to visually communicate space research findings… I guess i could go on till i’ve listed each of the 16 interviews.
Aleksandr Mir, Gravity, London, 2006
Mir knows a lot about space: in 1999, she was the ‘first woman on the moon‘ and has been exploring the challenges of space exploration ever since. She doesn’t just bring knowledge to these discussions but also wit and a much-needed critical, feminist and artistic point of view on space research. While she talks with the scientists about topics as diverse as baryonic matter, reproducing in zero gravity or the privatization of the spacerace, Mir is also investigating the many ways art and the humanities can play a role in space research.
As the conversations with the researchers demonstrate, scientists and artists have far more in common than we might suspect: they feel the loneliness of lab/workshop life, the need to come up with original ideas while questioning the concept of the authorship, and their work sometimes touches on similar issues, in particular how technology can lock us into specific ways of seeing or how humans feels the need to locate themselves within the universe.
Aleksandr Mir, Space Tapestry: Faraway Missions at Tate Liverpool, 2017
Aleksandr Mir, Space Tapestry: Faraway Missions at Tate Liverpool, 2017
Aleksandr Mir, The Space Age Collages, 2009
I’m not someone who likes to think about the future (way too scary these days!) and nothing is less appealing to me than an intergalactic trip but this book has taught me the influence that space research has on our everyday life. As Matthew Stuttard, Head of Advanced Space Projects at Airbus, told Mir:
“People use Space all the time, but they don’t realise it, because it is an invisible technology, up there, out the way, woven into our lives.”
We Can’t Stop Thinking About The Future is easily one of my favourite books of 2017.
Aleksandr Mir, Space Tapestry: Faraway Missions at Tate Liverpool, 2017
Aleksandr Mir, Satellite Porto Alegre, 2013
Aleksandr Mir, First Woman on the Moon, 1999
Aleksandr Mir, First Woman on the Moon, 1999
Aleksandr Mir, Machines, 2009
Category: Beyond Madison Avenue
Summary: Kristen Wiig has impersonated everyone from Michael Jordan to Khaleesi from Game on Thrones on The Tonight Show Starring Jimmy Fallon. Now, the comedian and actress has now taken her impersonation chops to Pizza Hut to shill for the chain in its latest campaign.
U.S. companies need to prepare for greater tension between the Trump administration and China. U.S. Commerce Secretary Wilbur Ross opened high-level economic talks on July 19 by scolding China over its trade surplus. That doesn’t necessarily signal a trade war is imminent — the two countries have come through other rocky patches since Donald Trump became U.S. president. Still, Trump is weighing whether to restrict imports of Chinese steel and aluminum, a move that could prompt retaliation from President Xi Jinping. Such tit-for-tat actions could lead to a Chinese backlash against American businesses. The following are among those most at risk:
1. Hollywood
The movie studios want more access to China, where foreign releases accounted for 61% of box office sales in the first half of 2017. China allows about three dozen foreign films to be imported on a revenue-sharing basis — with the studio only getting 25%. Hollywood wants a higher number of imports and better revenue splits. Negotiations are ongoing, and the U.S. could take China to the World Trade Organization if the two sides don’t reach an agreement by the start of 2018.
Ad Age “Media Guy” columnist Simon Dumenco’s media roundup for the morning of Monday, July 24:
Today’s theme, dear reader, is tranquility. I kid! Actually, it’s gang warfare — with side orders of fake sharks, lame meetings and deleted tweets. Anyway, let’s get started …
1. Helpful!: “President Donald Trump has the power to pardon his family and staff, but perhaps not the power to pardon himself,” per “Who President Trump can pardon, and who he can’t,” a Marketwatch post this morning by Robert Schroeder. “Questions about who Trump has the power to pardon began swirling in the wake of a Washington Post report last week that the president’s lawyers are examining those powers, as a way to undercut special counsel Robert Mueller’s probe into Russian meddling in the presidential election. On Saturday, Trump said presidents have ‘complete power’ to issue pardons.”
TV networks will be able to reclaim some of the viewing that’s shifted to Hulu and YouTube’s streaming TV services under a deal announced Tuesday to include their audiences in Nielsen’s commerical ratings — the currency in which ad buyers and sellers transact.
But the immediate lift to the commercial ratings in the three and seven days after a program airs, the measures known as C3 and C7, will likely be minimal. That’s because ads in shows seen on Hulu and YouTube will only count if they’re exactly the same as on live TV. And Hulu runs significantly less advertising when people watch on demand. That means its ads in on-demand viewing won’t add gross ratings points to the all-important C3 and C7 totals.
Ads on YouTube TV can also vary between live and on-demand viewing.
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Du Napoleon Oliva
Du Napoleaon Oliva is a Franco-Brazilian restaurant specialized in pancakes. The day-to-day French cuisine is expressed by the pinch of irreverence through Napoleon’s history facts in every poster.
Advertising Agency:Forte Apache, Curitiba, Brazil
Creative Director:Marcão Albuquerque
Art Director:Ângelo Nogueira, Rayssa Moraes, Eduardo Ferraz
Copywriter:Edmundo Guimarães
Online
Instead of important institutions getting the funding they need, it’s going towards a 25 billion dollar wall. People want to do something, but feel powerless. So, we created a digital wall that gets destroyed with each donation to an endangered institution, turning the anger of the world into positive change.
Advertising Agency:Miami Ad School, Toronto, Canada
Art Director:Runda Dong
Copywriters:Maddie Rosenberg, Evelyne Wyss
Media
Biscoitos Zezé
Advertising Agency:Mark+, Pelotas, Brazil
Production:Carma Social Interventions
Creatives:Ramon Ballverdú, Thomaz Ballverdú
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
