Hasta La Creative!

(TrendHunter.com) Ekkachai Saelow is a Thai photographer that captures couples celebrating their relationship in a series of whimsical engagement photos that transport the pair as mini characters to fantastical worlds….

It’s International E-Cup Day for Men over at PrimaDonna lingerie, and the men are getting to know what it’s like to haul around an extra 6.6 pounds on their chest.

PrimaDonna specializes in luxury lingerie at larger cup sizes, from C to J (yes, it goes all the way up to J). Having E-cup-size breasts is something even I, as a women with a solid B, can’t say I fully understand the implications of. But this video of PrimaDonna’s daylong empathy exercise gives me a pretty good idea.

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The host of “Face the Nation” on his famously tough questions, Washington’s cocktail-party culture and what it’s like to interview Donald Trump 19 times.

The legendary artist has radically upended his distinctive style of portraiture — and his entire life. Why?

Trading Technologies, which makes software for professional traders, this week debuted its first major marketing campaign, called “Don’t Just Trade. Conquer.”

The online campaign, including video, banner ads and social media, was created by Liquid Iron, Chicago, and introduces the new TT software-as-a-service trading platform. The budget was undisclosed.

“We have been around for 22 years, and for the last 20 years our business model was an installed-base software product — which was very much a b-to-b type of sales process,” said Brian Mehta, chief marketing officer at Trading Technologies. “We have recently shifted our software platform to be a software-as-a-service delivery mechanism, so our whole mentality of product development has changed to be more direct-to-users and direct-to-traders. We wanted to reflect the same shift of product development mentality in our marketing.”

Continue reading at AdAge.com

(TrendHunter.com) These geode wedding cakes show life-like stone and mineral replicas made from edible ingredients.

The popularity of these unusual cakes was started by cake designer Rachel Teufel who’s cake…

Film, PR, Print
Safe Sailing Council

This ‘Fish Food’ is made from drowned sailors and fishermen Can bottled human remains make people wear life jackets? Danish agency, Hjaltelin Stahl, has developed a new kind of organic fish food – made entirely from drowned sailors and fishermen. The unusual product was created in collaboration with The Safe Sailing Council and TrygFonden, and the point is to remind Denmark’s many sailors and fishermen of the risk at sea. And the risk is very real. In fact, there’s been an increase in Danish drowning victims over the last couple of years. 75% of these victims could have been saved, had they worn a life jacket. Fish Food will be available in harbours as well as in selected fishing and sailing shops across the country. The plan is to keep up production, until no Danes die at sea. The exact ingredients are a well-kept secret.

Advertising Agency:Hjaltelin Stahl, Copenhagen, Denmark
Creative Director:Rasmus Gottliebsen, Martin Mohr
Art Director:Claus Collstrup
Copywriter:Lasse Elgård Vintersbølle

Print
Danone

Lots of people usually have strong opinions and are adamant about some subjects. That is until they eat Danette.

Advertising Agency:Y&R, São Paulo, Brazil
Chief Creative Officer:Rui Branquinho ?
Head Of Art:Felipe Pavani ?
Creative Director:Rui Branquinho
Art Director:Raphael “Raphú” Oliveira
Copywriter:Tales Torres
Art Buyer:Monica Beretta, Stephanie Wang ?
Print Production:Ronaldo Cavalcante ?
Client Services:Alessandro Cardoni, Fernanda Ricci
Planner:Paulo Vita, Tatiana Tsukamoto, Mayra Carbone
Media:Gustavo Gaion, Inaja Ramos