(TrendHunter.com) Everyone owns a passport, and yet few people know definitively what rights they actually receive with their passport, which is part of the impetus behind ‘Passport Index.’ The online…
(TrendHunter.com) Keeping in mind that any military vehicle is preposterously expensive by regular consumers’ standards, the new V-280 Valor from Bell Helicopter is a (relatively) affordable alternative to the…
(TrendHunter.com) If anyone ever wanted to drink out of a flying cup, they finally have the chance to do so. ‘LevitatingCUP’ by Joel Paglione is drinkware that defies gravity and hovers in the air.
His…
A coalition of progressives has been quietly building a plan to bring Occupy-style ideas into the political establishment. Will the Democratic nominee get on board?
(TrendHunter.com) Captured by ‘Dean Majd,’ this youth photography series shows the hope and disillusionment that comes with living in a big city.
New York City is one of the most beautiful cities in the…
The guide, which originally compared correspondents to spies, now lauds “independent reporting,” but leaves unchanged other sections scholarly critics called inaccurate.
Donald Trump on Thursday night capped the weirdest, wildest political convention in recent memory with a hot-blooded, 80-minute Cormac McCarthy novel of a speech that, despite extending well beyond the bounds of primetime on the East Coast, helped draw the biggest ratings of the past four days.
According to Nielsen live-plus-same-day data, Mr. Trump’s address to Republican delegates averaged 30.8 million viewers, of whom 9.95 million were members of the core news demo. That translates to an 8.4 rating among adults 25-to-54, and marks a 45% improvement when compared with the 6.92 million members of the demo who tuned in for the final night of the 2012 RNC.
While Mr. Trump’s speech was a far bigger draw than Mitt Romney’s, the real estate mogul’s deliveries were eclipsed by those of Sen. John McCain. The final night of the 2008 GOP convention scared up 36.5 million viewers across the six networks (ABC, CBS, NBC, CNN, Fox News Channel, MSNBC) and drew a robust 16.1 million adults 25 to 54, good for a 13.6 in the dollar demo.
A longtime journalist whose reporting on corruption in Chicago won two Pulitzer Prizes.
Starbucks, the world’s largest coffee-shop chain, reported third-quarter revenue that missed analysts’ estimates after same-store sales growth slowed in the Americas, its biggest region.
Sales rose 7.3% to $5.24 billion in the quarter ended June 26, the Seattle-based company said in a statement on Thursday. That trailed analysts’ $5.34 billion average estimate. Same-store sales climbed 4% in the Americas, decelerating from a 7% increase in the prior quarter. Analysts projected a 6.1% gain for the third quarter, according to Consensus Metrix.
While Starbucks has been adding locations and advertising new items, the chain is grappling with U.S. consumers who have been reluctant to spend. The University of Michigan’s preliminary sentiment index fell to a three-month low in July as the U.K.’s vote to leave the European Union flustered higher-income earners. Starbucks also revamped its domestic rewards program earlier this year, which confused some customers and may have driven them to other restaurants.
TBWAMedia Arts Lab recently celebrated 10 years of working to promote the company famously founded by the Steves Jobs and Wozniak in a California garage four decades ago.
The sometimes-shy entity formerly known as MAL is growing more open in a shift that some attribute to Apple’s hiring of former Grey global CCO Tor Myhren last year.
Lee Clow used this occasion to leave a permanent reminder of the partnership on his own body in the form of a tattoo depicting a re-imagined version of Media Arts Lab’s signature bear silhouette logo.
This afternoon, TBWA released a video depicting that event. It also includes a fair amount of footage of the tattoo artist.
As Clow put it succinctly on Instagram, “dedication.” Also: #newbear. #malforever.
Television producers grumbled throughout the week about the less-than-ideal spectacle, with relatively unknown speakers appearing in the prime 10 p.m. hour.
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Ford announces the Fusion’s pedestrian detection; kids recite their parents’ justification for having a messy house in a Care.com spot; Home Depot shows that a stylish space can be simple to achieve; and one woman adds Finish Jet-Dry to help dry her dishes.
Finally, Pizza Hut introduces Big Flavor Dipper USA edition pizza: a nearly two-foot pizza and four dipping sauces to feed your party as they watch the Rio Olympics.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
