En exclusivité, découvrez le nouveau clip de Thylacine – « Mountains », extrait de son EP « Exil » (sorti sur Intuitive Records). Réalisée par Cyprien Clément-Delmas et produite par Caviar Paris, cette vidéo en slowmotion montre l’authenticité d’une Bulgarie imprégnée par l’Histoire. Ce clip annonce le prochain projet de Thylacine qui partira composer son album à bord du Transsibérien, sur 9000km.
(TrendHunter.com) The The Claw Fashionbook #2 Geiko editorial has been produced with the help and insight of photographer Nicolas Geurin. Models Anne Lise Maulin and Maya Naylor were made to look much like geisha&#…
Le studio de design italien Amen a réalisé pour le Groupe Casone, leader italien de la transformation de pierres et de marbre destinés à l’architecture, afin de créer des objets insolites et bien pensés, que l’on utilise au quotidien. On retrouve ainsi des supports en marbre pour spatules en bois, dont l’ensemble forme des bâtonnets de glace, ou encore des pots dont le couvercle ressemble à des comprimés de médicaments.
Nine major domestic and international publishers including The New York Times and BuzzFeed will begin publishing articles and videos directly to Facebook as part of an initiative called Instant Articles, Facebook announced on Wednesday.
The highly anticipated partnership will certainly have many other publishers calling their Facebook reps on Wednesday asking how they, too, can get involved. At the start, the media companies rolling out on Instant Articles are the Times, BuzzFeed, National Geographic, NBC, The Atlantic, The Guardian, BBC News, Spiegel and Bild.
“Fundamentally, this is a tool that enables publishers to provide a better experience for their readers on Facebook,” Chris Cox, Facebook’s chief product officer, said in a statement. “Instant Articles lets them deliver fast, interactive articles while maintaining control of their content and business models.”
Agency and marketer executives don’t always see eye to eye, but many do agree they’re not fond of procurement. In a recent Association of National Advertisers survey, only 47% of clients believed procurement added value. Agencies rated it even lower — just 10% of agency respondents said they felt procurement added value to the client-agency relationship.
In presentations to the ANA Advertising Financial Management Conference in April in Phoenix, Diageo’s Marc Strachan and American Express Co.’s Eve Reiter set out to change that perception with guidelines that could help CMOs make creative agency procurement and management work better.
Tarik Ancrum, 27, began saving for retirement when he was 21 years old. He has a handful of go-to finance blogs and books, dabbles in the stock market and invests in an employer-sponsored 401(k) plan. As a personal-finance enthusiast who advises financial advisers, Mr. Ancrum may be more immersed in finance than others his age, but he’s certainly not alone. He represents the growing segment of millennials who are taking charge of their money early on. “We just want to know and be in control of our own future,” said Mr. Ancrum. “You’re never sure what can happen.”
After coming of age in the recession, facing a tough job market and being burdened with heavy student debt, many millennials are distrustful of big banks and traditional financial advisers. They’re relying instead on their own research and user-friendly robo-advisers like Betterment, Wealthfront and Acorns, which have more modest management fees and no or low minimums.
“We’re a generation that’s come of age in a world of algorithms, big data and automated analysis,” said Nicholas Roach, 31, who uses Betterment and Scottrade and has a 401(k) plan. “It only makes sense our investments are a part of that culture, too.”
This is final installation in Ad Age’s award-winning series, The Real “Mad Men” Diaries, and it’s fitting that we end on a giant: David Ogilvy.
From his red suspenders to his abundant charm, Mr. Ogilvy was the quintessential Mad Man. But unlike Don Draper or even Peggy Olsen, Mr. Ogilvy was first and foremost a print guy.
Ken Roman, the former Ogilvy & Mather CEO who literally wrote the book on David Ogilvy — “The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising” — says the legendary adman had a distinctive flair for drama. But as a creative, he was very practical, a defender of research and a champion of the client.
FCB Chicago has picked up more work from A-B InBev, a marketer the agency first brought in at the beginning of the year.
The Interpublic agency now will be handling work for the Ritas brands, along with MixxTail. The agency two months ago picked up Bud Light Lime’s summer push. It picked up the Michelob Ultra account, which is handled out of its Chicago and Toronto offices, in January.
The company confirmed the move, but called them “projects,” though executives familiar with the matter said that the agency will handle work for the brands for 2015 and 2016. FCB referred calls to the client.
Sara Coleman est une artiste et designer pluridisciplinaire qui explore actuellement les matières textiles et les techniques de tricot afin d’élaborer des installations innovantes et spectaculaires. Avec une forme qui rappelle une cascade lumineuse, « Magnetic Inversion » illustre parfaitement le style de l’artiste.
(TrendHunter.com) This Rio hostel is a stunning former house converted into a vibrant downtown hub of local culture. A great budget accommodations option for young travelers, the space is filled with as much color as…
(TrendHunter.com) High-class service has reached new heights with the launch of the Four Seasons Private Jet. Established by the Four Seasons Hotels and Resorts, this jet is taking luxury to the sky.
The Four…
Le studio de design canadien Lambert & Fils a participé à l’édition annuelle de l’ICFF, consacré au design et au luxe. Ils ont présenté une collection de lampes sculpturales inspirées des paravents chinois traditionnels. Elles peuvent être murales, sur pieds ou suspendues. Dans un aluminium peint avec un noir mat, leur structure rectangulaire est à la fois moderne et rappelle le Groupe de Memphis des années 80.
Photos by Adrien Williams (v2com).
Spécialisé dans le design industriel, Onur Ozkaya aime jouer avec les formes aériennes pour ses créations. Sous sa plaque de verre, la table « Hyperbolic » possède un piètement en aluminium hors du commun, créant des motifs hypnotiques et des formes triangulaires évoluant selon le point de vue.
Pour la marque Nïuku, Julot Bandit revient avec une nouvelle série de clichés en noir et blanc où les modèles flottent tous en lévitation et défient les lois de la gravité. Sur la citation « It’s not the fall that kills you, it’s the sudden stop », il a laissé la liberté à ses modèles de sauter et de chuter, comme ils le souhaitent, comme suspendus par l’apesanteur.
Crédits:
Models : Ahmed Larnes (Schwarz Dont Crack)
DA : Theodoros Gennitsakis (Pressure)
Sound Design : LZR.
Style : Nïuku.
Julot Bandit est représenté par Le Crime.
Victoria Siemer est une graphiste basée à Brooklyn. Dans sa série intitulée « Coffee Cup Manipulations », elle ajoute de superbes illustrations numériques à l’intérieur de tasses de café, représentant les vagues, l’océan déchaîné et les galaxies. Cette technique ajoute une touche de surréalisme à une scène du quotidien.
The social network will host articles directly on its site instead of linking to them, potentially undermining news sites and apps.
The social network will host articles directly on its site instead of linking to them, potentially undermining news sites and apps.
Advertising Agency: Borghi/Lowe, São Paulo, Brazil
Creative Directors: Fernando Nobre, Fabio Brigido
Art Director: Agustín Acosta
Copywriter: Ricardo Scarpa
Executive Creative Directors: José Borghi, Fernando Nobre
Production Company: Paranoid BR
Director: Dulcidio Caldeira
D.O.P.: Ted Abel
Production: Paranoid team
Scenography: Marcos Carvalheiro
Post-Production: Clan VFX, Mosh
Editor: Alex Lacerda
Sound Production: Big Foote
Sound Arrangement: Christiano Jordão
Voiceover: Ricardo Scarpa
Agency Producer: Marcia Coelho
Account Services: Marcelo Sarti, Vitor Lossavaro, Ana Paula Velanga
Planning: Gabriela Soares, Thais Frazão, Raphael Zem
Image Editor: Tiago Piza
Published: April 2015
Advertising Agency: Borghi/Lowe, São Paulo, Brazil
Creative Directors: Fernando Nobre, Fabio Brigido
Art Director: Agustín Acosta
Copywriter: Ricardo Scarpa
Executive Creative Directors: José Borghi, Fernando Nobre
Production Company: Paranoid BR
Director: Dulcidio Caldeira
D.O.P.: Ted Abel
Production: Paranoid team
Scenography: Marcos Carvalheiro
Post-Production: Clan VFX, Mosh
Editor: Alex Lacerda
Sound Production: Big Foote
Sound Arrangement: Christiano Jordão
Voiceover: Ricardo Scarpa
Agency Producer: Marcia Coelho
Account Services: Marcelo Sarti, Vitor Lossavaro, Ana Paula Velanga
Planning: Gabriela Soares, Thais Frazão, Raphael Zem
Image Editor: Tiago Piza
Published: April 2015
Advertising Agency: Borghi/Lowe, São Paulo, Brazil
Creative Directors: Fernando Nobre, Fabio Brigido
Art Director: Agustín Acosta
Copywriter: Ricardo Scarpa
Executive Creative Directors: José Borghi, Fernando Nobre
Production Company: Paranoid BR
Director: Dulcidio Caldeira
D.O.P.: Ted Abel
Production: Paranoid team
Scenography: Marcos Carvalheiro
Post-Production: Clan VFX, Mosh
Editor: Alex Lacerda
Sound Production: Big Foote
Sound Arrangement: Christiano Jordão
Voiceover: Ricardo Scarpa
Agency Producer: Marcia Coelho
Account Services: Marcelo Sarti, Vitor Lossavaro, Ana Paula Velanga
Planning: Gabriela Soares, Thais Frazão, Raphael Zem
Image Editor: Tiago Piza
Published: April 2015
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