News Analysis: Campaign Coverage via Snapchat Could Shake Up the 2016 Elections

Will 2016 be the Snapchat election? The question arises after last week’s reports that Snapchat, America’s fastest-growing smartphone app, had hired a political reporter for CNN to lead its nascent news division.



Estética Brasil Beauty: The Wax-Off Coupon, 1

Easy waxing. For 20% off, simply peel off.

Advertising Agency: Ogilvy & Mather Japan, Tokyo, Japan
Chief Creative Officer: Ajab Samrai
Creative Director: Federico Garcia
Art Director: Yousuke Ozawa
Copywriters: Federico Garcia, Eugene Gao
Published: April 2015

Estética Brasil Beauty: The Wax-Off Coupon, 2

Easy waxing. For 20% off, simply peel off.

Advertising Agency: Ogilvy & Mather Japan, Tokyo, Japan
Chief Creative Officer: Ajab Samrai
Creative Director: Federico Garcia
Art Director: Yousuke Ozawa
Copywriters: Federico Garcia, Eugene Gao
Published: April 2015

Estética Brasil Beauty: The Wax-Off Coupon, 3

Easy waxing. For 20% off, simply peel off.

Advertising Agency: Ogilvy & Mather Japan, Tokyo, Japan
Chief Creative Officer: Ajab Samrai
Creative Director: Federico Garcia
Art Director: Yousuke Ozawa
Copywriters: Federico Garcia, Eugene Gao
Published: April 2015

Sony New Zealand: Sony Sideline Challenge

The Sony Alpha6000 Cyber-shot camera performs as well as more expensive digital SLR cameras. So to prove this, Sony ran a competition in conjunction with New Zealand’s biggest national newspaper, inviting the public to use the A6000 to capture six of the biggest sporting events of the year during a single weekend. In Monday’s edition, the six winners replaced all the professional photographers by taking over the sports section with their amateur action shots, every photo effectively an ad for the A6000 camera. This was a first in the paper’s 150-year history and a powerful example of native advertising leading to a 240% increase in visits to the product’s webpage and a 74% boost in market share.

Advertising Agency: FCB, New Zealand
Regional Executive Creative Director: James Mok
Executive Creative Directors: Tony Clewett, Regan Grafton
Creatives: Kevin Walker, Melina Fiolitakis
Head of Craft: Nick Smith
Designer: Mike Braid
Retoucher: Anton Mason
Mac Operator: Bex Wells
Group Account Director: Toby Sellers
Account Director: Michelle Koome
Media Planner / Buyer: Sarah Bymolt, Duncan Timlin
Digital Director: Kate Grigg
Senior Digital Producer: Haydn Thomsen
Digital Designer: Liz Low
Digital Producer: James McMullan
Digital Campaign Manager: Lucy Leckie
APN Group Sales Manager: Nathan Laing
APN Marketing Manager: Nigel Grant
APN Senior Product Manager: Lisa Moore-Bocarro

Rio Sport: Defeat

Sooner or later, they will defeat you.
Sport is health. Say no to steroids.

Advertising Agency: FCB Brasil
Creative Directors: Daniel Japa, Fabio Moran
Art Director: Felipe Gomes
Copywriters: Leonardo Konjedic, Daniel Japa
Illustrator: Estúdio Ícone
Creative Directors: Joanna Monteiro, Max Geraldo
Published: April 2015

Rio Sport: Extra life

You don’t have an extra life.
Sport is health. Say no to steroids.

Advertising Agency: FCB Brasil
Creative Directors: Daniel Japa, Fabio Moran
Art Director: Felipe Gomes
Copywriters: Leonardo Konjedic, Daniel Japa
Illustrator: Estúdio Ícone
Creative Directors: Joanna Monteiro, Max Geraldo
Published: April 2015

Urban Remedy: Donut

What you eat becomes part of you.

Advertising Agency: Y&R, Sao Paulo, Brazil
Executive Creative Director / Creative Director: Rui Branquinho
Art Directors: Kleyton Mourao, Denon Oliveira
Copywriter: Pedro Guerra
Illustrators: Marcelo Braga, Rodolfo Martins
Photography: Shutterstock / Getty Images
Art Buyers: Monica Beretta, Stephanie Wang
Published: April 2015

Urban Remedy: Hamburger

What you eat becomes part of you.

Advertising Agency: Y&R, Sao Paulo, Brazil
Executive Creative Director / Creative Director: Rui Branquinho
Art Directors: Kleyton Mourao, Denon Oliveira
Copywriter: Pedro Guerra
Illustrators: Marcelo Braga, Rodolfo Martins
Photography: Shutterstock / Getty Images
Art Buyers: Monica Beretta, Stephanie Wang
Published: April 2015

Urban Remedy: Ice cream

What you eat becomes part of you.

Advertising Agency: Y&R, Sao Paulo, Brazil
Executive Creative Director / Creative Director: Rui Branquinho
Art Directors: Kleyton Mourao, Denon Oliveira
Copywriter: Pedro Guerra
Illustrators: Marcelo Braga, Rodolfo Martins
Photography: Shutterstock / Getty Images
Art Buyers: Monica Beretta, Stephanie Wang
Published: April 2015

Top 100 Business Ideas in May – From Personable Email Platforms to Android Shop Assistants (TOPLIST)

(TrendHunter.com) From android robots that provide in-store assistance to biometric payments, many of the top May 2015 business ideas show that what is thought of as futuristic technology isn’t that far away…

‘Avengers’ Dominates Weekend Box Office

In the first weekend of “Age of Ultron,” target audiences made choices between the new movie and major sporting events.



‘Paul Blart: Mall Cop 2’ Has a Near Miss With a Zero Percent Rotten Tomatoes Rating

When a movie critic swam against the tide of negative reviews for “Paul Blart: Mall Cop 2” the response was quick and hostile.



Top 95 Autos Ideas in May – From Instant-Tint Helmet Visors to Co-Worker Carpooling Apps (TOPLIST)

(TrendHunter.com) In addition to incredible concept cars, the top May 2015 auto ideas involve a lot of helpful technology that makes urban commuters’ lives easier. Whether that means appealing to their sense of…

A Shelter For Brown Bears

Ivan Crnkovic-Pavenka est un travailleur social croate retraité. Il y a 10 ans il a décidé de tout faire pour que les ours bruns deviennent les ambassadeurs de la vie sauvage. Il ainsi créé un refuge unique pour les ours bruns au coeur du village de montagne de Kutarevo en Croatie centrale. Au sein de cette structure vivent huit ours répartis sur deux grands enclos.

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Top 55 Home Ideas in May – From Anti-Aging Pillows to Timber Bungalow Additions (TOPLIST)

(TrendHunter.com) Now that winter is over and it’s time to be greeted by warm weather on a regular basis, many of the top May 2015 home ideas show that people are thinking about spring cleaning, gardening and…

Trobla Wooden Speaker

« Trobla » (« mégaphone » en suédois) est une enceinte en bois imaginée par les designers TokTok. Elle amplifie le son soit à distance, soit en posant son smartphone dessus. Ce haut-parleur a été conçu avec du bois d’érable et de noyer slovène. Vous pouvez soutenir ce superbe projet sur Kickstarter.

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40 Examples of Stylish Wearable Tech – From 3D Printed Gowns to Phone-Charging Clutches (TOPLIST)

(TrendHunter.com) Stylish wearable tech has been a long time coming since the break of the wearable pieces innovation. Through the use of sleek, smartphones and 3D printed garments, it has been very clear that the…

“Entre Abelhas” derrapa na comédia, mas encontra redenção em seu ato final

Entre Abelhas

Fábio Porchat e o diretor Ian SBF acertam no enfoque dramático à medida que se distanciam do Porta dos Fundos

> LEIA MAIS: “Entre Abelhas” derrapa na comédia, mas encontra redenção em seu ato final

Brainstorm9Post originalmente publicado no B9
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Surreal Digital Collages by Julien Pacaud

Julien Pacaud est un illustrateur français qui s’amuse à imaginer des collages numériques. Il reproduit des scènes surréalistes en s’inspirant du retro et néo-futurisme. Une attention est tout particulièrement portée sur la symétrie et les formes géométriques. Une sélection de son travail est à découvrir en images.

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