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Jack Links
Feed your wild side.
Advertising Agency:Carmichael Lynch, Minneapolis, USA
Creative Director:Dave Damman
Art Director:Brad Harrison
Copywriter:Marty Senn
Photographer:Mark Holthusen Photography
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Volkswagen
In line with previous campaigns, the message is: to use fake (not original) parts spoils your Volkswagen. Main target, male, 18-30. Using a metaphor, I focused on the superheroes world, taking advantage of the huge success the topic has in recent movies and games with the target audience. Would your hero be the same if he has even a small part different?
Art Director:Gregorio Manetti
Promo, Direct Marketing, Online
Aegean Airlines
For the New Year, we thought that only an airline company could offer people a truly unique experience; the chance to celebrate the New Year, not just once, but twice, in the same night! The idea was to charter a special flight for 100 lucky passengers that would take off just a few hours before the arrival of 2015, destined to a mystery destination. And actually, nobody on board, except the pilots, would know where they were headed to. Midnight would find the passengers on air, for the first New Year’s Eve celebration, while a second impressive New Year’s Eve would await them at their mystery destination!
Advertising Agency:OgilvyOne Athens, Greece
Creative Director:Franceska Galafti
Art Director:Christina Koundouri
Copywriter:Olympia Krampoviti, Thodoris Nikolaidis
Head Of It:Manolis Mavrikakis
Programmer:George Alatzas
Production Company:FOSS Productions
Account Director:Christina Alifakioti
Account Manager:Marinos Klouras
Media
Air France
Advertising Agency:Fred & Farid, Shanghai, China
Creative Director:Gregoire Chalopin
Art Directors:Zhang Ying, Jihjan Lee, Anna Liu, Pierrick Jegou, Nicolas Liberman
Copywriters:Adrien Goris, Jean-Baptiste Le Divelec, Joseph Davies
Production Company:Hurrah!
Director:Giovanni Fantoni Modena
Producers:James Rotherham, Bellinda McCulloch
Media
Lucia
Advertising Agency:Milk, Gothenburg, Sweden
Account Executive:Anna Reynold
Production Manager:Bjorn Lind, Jessica Forsman
Senior Art Director:Gunnar Skarland
Copywriter:Torkel Norling
Digital Creative:Axel Tagg
Sue Summer, a journalist who published the contents of a sealed diary written by James Brown’s wife, is involved in one of South Carolina’s most contentious press freedom cases in recent years.
A video showing ISIS militants apparently burning alive First Lt. Moaz al-Kasasbeh, a Jordanian pilot, raised the question of which images news outlets should use.
(TrendHunter.com) Simple Home is a home, designed by Austrian Gerhard Feldbacher, that offers an interesting balance between size and ease of transport. The dwelling has four integrated legs that allow it to be…
Advertising Agency: M2Film, Aarhus, Denmark
Creative Director: Jan P.
Copywriter: Jan P., Ronni Madsen
Photographer: Peter Riis
Additional credits:
Production company: M2Film
Director: Peter Harton
Producers: Jan P., Ronni Madsen
Published: February 2015
Advertising Agency: Argonaut, San Francisco, USA
Production Company: Über Content
Director: Fred Savage
Chief Creative Officers: Rick Condos, Hunter Hindman
Art Director: Justin Lieb
Producer: Tom Lowe
Associate Creative Director: Rob Calabro
Executive Producer: Preston Lee
DoP: Jay Hunter
Agency Producers: Jeremy Arth, Dan Watson
Production Company: After Dark Productions
Directors / Copywriters: Dario Attanasio, Dominik Danielewicz
Producer: Danielle Harvey
Sound Studio: Jungle
DoP: Richard Mitchell
Editing Company: Final Cut
Editor: Pete O’Donovan
The company’s income rose 19 percent in the quarter, beating expectations by a wide margin.
(TrendHunter.com) With this basic bike rack, you can turn your trusty two-wheeler into a hip item of art, while freeing up valuable floor space. For those living in apartment buildings or cramped houses without sheds,…
Pour sa série « Assembly », le photographe japonais Osamu Yokonami a suivi un groupe de jeunes femmes qu’il habille de manière similaire et qu’il capture en train de courir, s’allonger et se figer dans de beaux paysages. Ce groupe fait d’individualités multiples semble alors devenir une seule et même personne en mouvement, un tout uni, homogène, presque inamovible, grâce à leur épanouissement en choeur dans la nature.
So this “somber super bowl” with all the oh-so-serious ads, was also the super bowl of reruns.
The Always Like a Girl ad had aired prior to the super bowl, the Fiat “Blue pill” ad had aired prior, The Skechers “in the hall” and Geico “push it” ads were old hat.
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, a couple falls in love as they share chicken strips in Subway’s new spot, while Verizon plugs the winner of its Innovative App Challenge — an app that aims to make math more exciting. And a school teacher is replaced by an intimidating biker in Esurance’s latest ad pushing personalized insurance quotes. (Ashley Rodriguez has more on Esurance’s brand push.)
Also, Super Bowl ads continue to dominate as the most engaging spots on TV.
Eduardo Conrado, previously senior VP-marketing and IT at Motorola Solutions, has been named chief innovation officer at the company, moving even further into a technology role.
In his new position, Mr. Conrado will lead the chief information office, the chief technology office and Motorola Solutions Venture Capital, the company’s strategic investment group, according to his LinkedIn profile. He will oversee product, software, service, business model and customer experience innovation.
Mr. Conrado was not available for an interview at press time, and Motorola Solutions has not formally announced his new position.
(TrendHunter.com) These February 2015 sports trends range from gamified spin classes to fast activewear fashions. Inspired by the popularity of fitness apps, gym owners and personal trainers are creating gamified and…
Following the surprising retirement of Renters Warehouse founder Brenton Hayden (who explained the method behind his madness to Entrepreneur) at the ripe old age of 27, the national residential property management company decided that it was time for a refresh.
After redesigning its site, Renters Warehouse reintroduced itself to the public with the aid of of its Minneapolis-based agency Media Bridge Advertising by enlisting the services of a suave pitchman who happens to share the company’s acronym.
In its new TV campaign, Wayne — or RW as he’s known — promotes Renters Warehouse offerings while highlighting its various teams from matchmakers to protectors to problem solvers.
The campaign’s main objective, from what we gather, is for the company to connect landlords to clients/tenants by emphasizing transparency via its groups of specialists.
Who says it isn’t a renter’s market? You can check out a quicker picture of Renters Warehouse in action below.
Loin de l’image du sex-shop conventionnel, le designer new-yorkais Karim Rashid s’est occupé de designer l’intérieur du Fun Factory situé à Munich. À mi-chemin entre design organique et espace futuriste, le designer a oeuvré pour valoriser les émotions et l’etonnement des clients en exploitant le champ visuel par des graphismes hypnotiques luminescents et des formes incurvées. Plus de détails en images.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
