Learn without fear.
Advertising Agency: Yeah!, Curitiba, Brazil
Creative Director: Fabiano Teixeira
Art Director: Roger Fernandez
Copywriter: Edmundo Guimarães
Illustrator: Roger Fernandez, Raissa Schpatoff
Published: October, 2014
Advertising Agency: barrettSF, San Francisco, USA
Creative Director: Pete Harvey
Senior Copywriter: Brad Phifer
Senior Art Director: Brad Kayal
Producer: Nicole Van Dawark
Managing Director: Patrick Kelly
Account Director: Brittni Hutchins
Account Manager: Jillian Gamboa
Sr. Proofreader: Russell Mania
Production Company: Caviar
Director: Hugo Stenson
Director of Photography: Larkin Seiple
Head of Production: Kelly Bowen
Executive Producer: Kim Dellara
Executive Producer: Jasper Thomlinson
Line Producer: David Robertson
Editor: Eddie Ringer
Assistant Editor: Dustin Leary
Animator: Tom Yaniv
Smoke Artist: Mark Everson
Music & Sound Design: Walker
Composer: Patrick Cannell
Producer: Genevieve Vincent
Audio Record & Mix: Andy Greenberg, Joaby Deal / One Union Recording
Advertising Agency: Ogilvy Montréal, Canada
Creative Directors: Martin Gosselin, Gavin Drummond
Art Director: François Léandre
Copywriter: Mathieu Roy
Account services: Lina Castrechini, Sophie Rivet
Production: Nycole Lemonde
Director: Christian Langlois
Production: Céline Cellier / Les enfants
Music: XS Music
Postproduction: Fly Studio
Sound design: La Majeure Studio
Published: October 2014
Advertising Agency: Ogilvy Montréal, Canada
Creative Directors: Martin Gosselin, Gavin Drummond
Art Director: François Léandre
Copywriter: Mathieu Roy
Account services: Lina Castrechini, Sophie Rivet
Production: Nycole Lemonde
Director: Christian Langlois
Production: Céline Cellier / Les enfants
Music: XS Music
Postproduction: Fly Studio
Sound design: La Majeure Studio
Published: October 2014
What else do your genes have in store for you?
Do you have a family history of breast or ovarian cancer? You can reduce the risk and increase your life chances.
Advertising Agency: Gitam, Israel
Executive Creative Director: Shani Gershi
Creative Director: Sagi Blumberg
Art Director: Tamar Dvir
Copywriter: Ran Allon
Photographer: Itay Reiss
Account Managers: Reut Doron, Tal Nir
Planner: Hila Tamir
Studio manager: Meirav Peled
Account Executives: Adar Musai, Eliran Benyamini
Retoucher: Alex Melik Adamov, Tom Hahn
Production Manager: Omer Kandel
Producer: Sarit Yechezkel
Make up artist: Hila davidovitch
Published: October 2014
What else do your genes have in store for you?
Do you have a family history of breast or ovarian cancer? You can reduce the risk and increase your life chances.
Advertising Agency: Gitam, Israel
Executive Creative Director: Shani Gershi
Creative Director: Sagi Blumberg
Art Director: Tamar Dvir
Copywriter: Ran Allon
Photographer: Itay Reiss
Account Managers: Reut Doron, Tal Nir
Planner: Hila Tamir
Studio manager: Meirav Peled
Account Executives: Adar Musai, Eliran Benyamini
Retoucher: Alex Melik Adamov, Tom Hahn
Production Manager: Omer Kandel
Producer: Sarit Yechezkel
Make up artist: Hila davidovitch
Published: October 2014
Luxury jewelry retailer Tiffany & Co has tapped MEC as its new media agency, according to people familiar with the matter.
Other contenders were Omnicom’s media agency network and MEC sibling agency MediaCom. Ark Advisors in New York managed the review process.
Tiffany, Ark and the MEC didn’t immediately respond to calls for comment.
“You’ve got an iPhone,” said Brian Jausurawong. “You’re probably due for an upgrade,” gesturing to a display shelf stacked with Amazon Fire smartphones.
As it turns out, the interlocutor with Mr. Jausurawong, an Amazon sales representative, works for the tech giant, too (she was shooting a promo video). But Amazon did host actual customers in its ‘pop-up’ store at the ground floor of a downtown San Francisco mall. It’s the second year the e-commerce giant has had a brick-and-mortar holiday presence, but the first one involving its maiden smartphone.
On Thursday afternoon, a day after the store opened, around two dozen passersby strolled through to check Amazon tablets, e-readers, TV set-boxes and phones. Some were skeptical of its newest gizmo.
Colle + McVoy has discovered the solution to getting agency employees to complete their timesheets; free beer. Yes, free beer.
The agency’s creative technologist and IT team collaborated to create a “never-before-seen” tech solution that rewards free beer to employees with up-to-date timesheets. What did they create?
They invented the TapServer, a custom-built, multi-keg “beer deployment system” that could be the answer to not only the ad industry’s time sheet problem but the entire nation’s timesheet conundrum. The TapServer uses RFID and custom-written software to instantly verify whether or not a timesheet has been completed before it lets the beer flow.
All of which makes one wonder. How will the agency recoup costs for all the time its employees spent coming up with this contraption?
Over the years you’ve probably seen the AdWeak Twitter account. In fact, the dude behind AdWeak was up to his shenanigans long, long before Twitter took over the world. For the uninitiated, AdWeak pumps out brilliant ad industry-related parody headlines that skewer and poke fun at the industry’s inner workings.
Now, AdWeak has teamed with stock footage company Dissolve to launch Advertising Insider, a witty combination of stock footage and AdWeak tweets. Check it out:
A few examples of AdWeak tweets:
BREAKING: Agency Re-Edits 30 Second TV Spot Into 35 Second Video to Show as Example of “Content.”
— Adweak (@adweak) October 23, 2014
BREAKING: Ad Tech Industry on Pace to Eliminate Any Sort of Creativity, Gut Instinct From Advertising by End of Year.
— Adweak (@adweak) October 22, 2014
BREAKING: Newly-Appointed Creative Director Talking Big Fucking Game About Turning Agency Into “Creative Powerhouse.”
— Adweak (@adweak) October 21, 2014
BREAKING: Agency Hastily Transforms Empty Office Into “Gaming Lab” in Desperate Attempt to Impress Potential Video Game Client.
— Adweak (@adweak) October 21, 2014
BREAKING: Client Not Sure if “Come in Today” Call to Action is Urgent Enough. Would Like Agency to Explore More Options.
— Adweak (@adweak) October 21, 2014
BREAKING: Agency Principals Meet to Ensure They’re on Same Page With Lies About Number of Employees, Current Clients Prior to Pitch.
— Adweak (@adweak) October 17, 2014
Diageo-owned whiskey brand Jonnie Walker is in the early stages of a review for its global advertising account, having just sent out requests for information to agencies, BrandRepublic reports.
Incumbent agency BBH, who has held the account since 1999, was among the agencies invited to participate in the review and vowed to “vigorously defend” the business. BBH recently appointed Joakim Borgström as creative director on the Johnnie Walker account, following his arrival from Goodby, Silverstein & Partners.
“The brand’s relationship with BBH has been hugely successful, with the agency producing award-winning work of outstanding creativity,” said Guy Escolme, the global brand director at Johnnie Walker, adding, “As the market leader, Johnnie Walker feels the time is right to invite selected agencies, including BBH, to look at how we take the brand forward into the future.”
Johnnie Walker has worked with agencies other than BBH, including Anomaly New York for the recent 6-minute long digital ad “The Gentleman’s Wager,” starring Jude Law. There is no word yet on which agencies, aside from BBH, were invited to participate in the review.
New Career Opportunities Daily: The best jobs in media.
Olson may have been acquired by consulting firm ICF International this week, but this new, extended spot for client Trulia shows that the no-longer-independent agency is still doing what it does.
The agency tells us that the fear in the eyes and voices of these spooked house-hunters is real and that the whole thing was captured via hidden camera unbeknownst to any of the people involved.
As for whether that’s true…you be the judge. Now who’s scarier: the dolls or grandma? (Honestly, we’ve seen far worse on Craigslist.)
The work is attributed to Olson Engage and production company Three Volts.
New Career Opportunities Daily: The best jobs in media.
Dans sa série « Commando Creative », le créatif français Mister Blick reprend de célèbres photographies de guerre pour y coller des fleurs. Les amaryllis et les tulipes remplacent les fusils et les bazookas des soldats en noir et blanc ; le drapeau américain de la bataille d’Iwo Jima devient une grande fleur rose que les guerriers érigent fièrement. Une manière poétique d’adoucir la violence et les balles grâce à quelques pétales.
Purifies any water.
Advertising Agency: LOWE Indonesia, Jakarta, Indonesia
Chief Creative Officer: Roy Wisnu
Creative Group Head: Rizky Wisnu
Art Directors: Rizky Wisnu, Vinsensius Seno
Copywriter: Roy Wisnu
Illustrator: Adhe Saelani
Photographer: Clarissa+Peddy Photography
Digital Imaging: Tanda-Seru Detailed Imaging
Producers: Audrey Aristanty, Fien Juharyati
Account Team: Nanda Rahmanu, Eby Karsono
Published: October 2014
Purifies any water.
Advertising Agency: LOWE Indonesia, Jakarta, Indonesia
Chief Creative Officer: Roy Wisnu
Creative Group Head: Rizky Wisnu
Art Directors: Rizky Wisnu, Vinsensius Seno
Copywriter: Roy Wisnu
Illustrator: Adhe Saelani
Photographer: Clarissa+Peddy Photography
Digital Imaging: Tanda-Seru Detailed Imaging
Producers: Audrey Aristanty, Fien Juharyati
Account Team: Nanda Rahmanu, Eby Karsono
Published: October 2014
In a one of a kind performance, multi-talented CEO Toni Petersson sings a song he wrote entirely by himself to explain exactly what Oatly is all about.
Advertising Agency: Forsman & Bodenfors, Sweden
Advertising Agency: LOLA, Madrid, Spain
Executive Creative Director / Partner: Chacho Puebla
Chief Executive Officer / Partner: Miguel Simoes
Client Services Director: Daniele Cicini
Creative Director: Tomas Ostiglia
Art Directors: Gilberto Barros, Fred Bosch
Copywriter: Martín Feijoó
Head of Delivery: Asier García
Agency Producer: Cristina Español
Realizador: Marco Aslan
Director of Photography: Gema Briones
Production Company: Story We Produce
Executive Producer: Ana Laura Solís
Producer: Montserrat Urniza
Production assistance: DeSeif
Head of Communications: Sarah Okrent
Creative Advisor: Tura
Advertising Agency: Banda Agency, Kiev, Ukraine
Creative Director: Pavel Klubnikin
Head of Strategy: Yaroslav Serdiuk
Head of Art: Egor Petrov
Art Director: Vadim Tkachuk
Copywriter: Anna Kascheeva
Digital Director: Oleg Pashkovsky
Account Director: Veronika Selega
Production: Electric Sheep Film
Producers: Nikolay Sokalskiy, Andrey Kopots
Prod. Assistant: Valeria de-Bur
Cameraman: Sergey Smychok
Prod. Manager: Vladimir Mashtaler
Prod. Designer: Mikhail Levchenko
Editor: Alexander Chorny
Colorist: Artem Stretovych
(TrendHunter.com) Lindsey Wixson tries some daring makeup looks in Vogue Japan’s November 2014 issue.
It’s easy to get into a makeup routine: Concealer, powder, bronzer, mascara, go! It’s simple, it&…
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