Book Culture: Imagination got there first, 1

Advertising Agency: Y&R, New York, USA
Chief Creative Officer: Jim Elliott
Senior Art Director: Eduardo Quadra
Copywriter: Paul Michael Wood
Art Director: Mihail Aleksandrov
Executive Director of Content Production: Letitia Jacobs
Art Content Producer: Cindy Pardy
Creative Retoucher: Raul Pardo
Photography: Getty Images, Corbis
Published: April 2014

Book Culture: Imagination got there first, 2

Advertising Agency: Y&R, New York, USA
Chief Creative Officer: Jim Elliott
Senior Art Director: Eduardo Quadra
Copywriter: Paul Michael Wood
Art Director: Mihail Aleksandrov
Executive Director of Content Production: Letitia Jacobs
Art Content Producer: Cindy Pardy
Creative Retoucher: Raul Pardo
Photography: Getty Images, Corbis
Published: April 2014

Book Culture: Imagination got there first, 3

Advertising Agency: Y&R, New York, USA
Chief Creative Officer: Jim Elliott
Senior Art Director: Eduardo Quadra
Copywriter: Paul Michael Wood
Art Director: Mihail Aleksandrov
Executive Director of Content Production: Letitia Jacobs
Art Content Producer: Cindy Pardy
Creative Retoucher: Raul Pardo
Photography: Getty Images, Corbis
Published: April 2014

Book Culture: Imagination got there first, 4

Advertising Agency: Y&R, New York, USA
Chief Creative Officer: Jim Elliott
Senior Art Director: Eduardo Quadra
Copywriter: Paul Michael Wood
Art Director: Mihail Aleksandrov
Executive Director of Content Production: Letitia Jacobs
Art Content Producer: Cindy Pardy
Creative Retoucher: Raul Pardo
Photography: Getty Images, Corbis
Published: April 2014

Book Culture: Imagination got there first, 5

Advertising Agency: Y&R, New York, USA
Chief Creative Officer: Jim Elliott
Senior Art Director: Eduardo Quadra
Copywriter: Paul Michael Wood
Art Director: Mihail Aleksandrov
Executive Director of Content Production: Letitia Jacobs
Art Content Producer: Cindy Pardy
Creative Retoucher: Raul Pardo
Photography: Getty Images, Corbis
Published: April 2014

Clorox Green Works: Polar bear

Only stains should disappear.

Advertising Agency: Alma, Miami, USA
Chief Creative Officer: Luis Miguel Messianu
Executive Creative Director: Alvar Suñol
Associate Creative Directors / Copywriters / Art Directors: David Alvarez Rizo, Juan Camilo Valdivieso
Print Production Manager: Mimi Cossio
Group Account Director: Maria Carolina Reimpell
Photographer: Ale Burset

Clorox Green Works: Dolphin

Only stains should disappear.

Advertising Agency: Alma, Miami, USA
Chief Creative Officer: Luis Miguel Messianu
Executive Creative Director: Alvar Suñol
Associate Creative Directors / Copywriters / Art Directors: David Alvarez Rizo, Juan Camilo Valdivieso
Print Production Manager: Mimi Cossio
Group Account Director: Maria Carolina Reimpell
Photographer: Ale Burset

Clorox Green Works: Turtle

Only stains should disappear.

Advertising Agency: Alma, Miami, USA
Chief Creative Officer: Luis Miguel Messianu
Executive Creative Director: Alvar Suñol
Associate Creative Directors / Copywriters / Art Directors: David Alvarez Rizo, Juan Camilo Valdivieso
Print Production Manager: Mimi Cossio
Group Account Director: Maria Carolina Reimpell
Photographer: Ale Burset

3M Lint Roller: Amadeo

Advertising Agency: Publicis, Shanghai, China
Chief Creative Officers: Eric Vervroegen, Sheena Jeng
Executive Creative Director: Akae Wang
Creative Director: Bastien Grisolet
Associate Creative Director: Angela Ann Arches-Antonio
Art Director: Bastien Grisolet
Photographer: Tim Flach
Production: Prodigious, Elysian Fields
Production Manager: Gael Cheval
Producer: Lauriane Dula
Art Buyer / Production Coordinator: Lys Aelia Hart
Global Print Manager: Jean Luc Chirio
Retoucher: Antony Crossfield Ltd
Published: February 2014

3M Lint Roller: Dexter

Advertising Agency: Publicis, Shanghai, China
Chief Creative Officers: Eric Vervroegen, Sheena Jeng
Executive Creative Director: Akae Wang
Creative Director: Bastien Grisolet
Associate Creative Director: Angela Ann Arches-Antonio
Art Director: Bastien Grisolet
Photographer: Tim Flach
Production: Prodigious, Elysian Fields
Production Manager: Gael Cheval
Producer: Lauriane Dula
Art Buyer / Production Coordinator: Lys Aelia Hart
Global Print Manager: Jean Luc Chirio
Retoucher: Antony Crossfield Ltd
Published: February 2014

3M Lint Roller: Zelda

Advertising Agency: Publicis, Shanghai, China
Chief Creative Officers: Eric Vervroegen, Sheena Jeng
Executive Creative Director: Akae Wang
Creative Director: Bastien Grisolet
Associate Creative Director: Angela Ann Arches-Antonio
Art Director: Bastien Grisolet
Photographer: Tim Flach
Production: Prodigious, Elysian Fields
Production Manager: Gael Cheval
Producer: Lauriane Dula
Art Buyer / Production Coordinator: Lys Aelia Hart
Global Print Manager: Jean Luc Chirio
Retoucher: Antony Crossfield Ltd
Published: February 2014

Yaocho Bar Group: Sleeping Drunks Billboard

Advertising Agency: Ogilvy & Mather, Japan
Chief Creative Officer: Ajab Samrai
Creative Directors: Yasuhito Imai, Federico Garcia
Copywriter: Federico Garcia
Art Director: Junkichi Tatsuki
Production Company: Babel Label
Director: Kentaro Shima

Instituto BemSer: Anti-Tobacco Chewable Postcards

Advertising Agency: Dim&Canzian, Brazil
Chief Creative Officer: Michele Dim D’Ippolito
Chief Media Officer: Marcio Canzian
Creative Directors: Michele Dim D’Ippolito, Bruno Salgueiro, Samuel Segatelli
Art Director: Alexandre Parme, Bruno Salgueiro
Copywriter: Samuel Segatelli
Producer: Carlos Guardino
Film Director: Thiago Nabisco
Film Editor: David Donato
Published: August 2013

NetOnNet: Lager than life

This is a tribute to all who have discovered the smartest way to buy consumer electronics – straight from the warehouse.
‘Lager’ means warehouse in Swedish and Norwegian.

Advertising Agency: Garbergs, Stockholm, Sweden
Creative Director: Petter Ödeen
Art Director: Mattias Dahlqvist
Copywriters: Hampus Mattsson, Johan van der Schoot
Additional credits: Pernilla Berg, Anna Ohlsson, Roger Blomqvist, Annika Witkowska, Natalie Kocsis, William Löthman
Published: May 2014

Only in Hay Day Do Pigs Gleefully Hand Over Bacon to Hot Tub Time Machine Guy

hay_day_craig_robertson.jpg

Not that the popular mobile game Hay Day actually needs promotion but we’re glad Barton F. Graf 9000 is on the case. They’re out with a dry humored spot for Hay Day entitled Cowboy.

Only in Hay Day land can crops grow plentifully without rain, eggs be easily acquired and bacon be handed to Hot Tub Time Machine guy, Craig Robertson, all without the death and dismemberment that goes into putting bacon on your plate in the real world.

Currently the video has 4.6 million views on YouTube. Yes, 4.6 million in 6 days.

Clorox Green Works: Turtle, Dolphin, Polar bear


Print
Clorox

Only stains should disappear.

 

Advertising Agency:Alma, Miami, USA
Chief Creative Officer:Luis Miguel Messianu
Executive Creative Director:Alvar Sunol
Associate Creative Directors:David Alvarez Rizo, Juan Camilo Valdivieso
Copywriters:David Alvarez Rizo, Juan Camilo Valdivieso
Art Directors:David Alvarez Rizo, Juan Camilo Valdivieso
Print Production Manager:Mimi Cossio
Group Account Director:Maria Carolina Reimpell
Photographer:Ale Burset

3M Lint Roller: Zelda, Dexter, Amadeo


Print
3M

Advertising Agency:Publicis Shanghai, China
Chief Creative Officers:Eric Vervroegen, Sheena Jeng
Executive Creative Director:Akae Wang
Creative Director:Bastien Grisolet
Associate Creative Director:Angela Ann Arches-Antonio
Art Director:Bastien Grisolet
Photographer:Tim Flach
Production:Prodigious, Elysian Fields
Production Manager:Gael Cheval
Producer:Lauriane Dula
Art Buyer:Lys-Aelia Hart
Production Coordinator:Lys-Aelia Hart
Global Print Manager:Jean-Luc Chirio
Retoucher:Antony Crossfield

Joshua Ogden, AKQA

Josh Ogden 23 creative, AKQA
Even in an industry that fetishises youth, you might think someone aged 23 is verging on too young to be a face to watch. But Ogden has had an auspicious start to his short career, to say the least. After studying visual communication in Bournemouth, Ogden entered D AD s 2013 Student Awards and won a yellow Pencil for digital design. He was also named its Student of the Year.
One of the D AD judges, Ian Wharton, put Ogden in touch with AKQA s founder Ajaz Ahmed, who recognised his potential and snapped up the youngster. Wharton clearly had an ulterior motive in recommending Ogden. Shortly after doing so, he joined AKQA himself as a creative director and took Ogden into his team.
“Josh is an incredible talent: relentlessly creative, professional, humble, young and enormously good-looking. So not at all irritating, then,” AKQA s chief creative officer, James Hilton, says.

'There's nothing that kills creativity faster than burnout' warns Arianna Huffington

Arianna Huffington has called on the media and marketing industries to end “the collective delusion that burnout is the way to succeed”.

Fallon wins European Skoda pitch

Fallon will open an office in Prague after being named Skoda’s lead creative agency across Europe.