Hasta La Creative!

Media, Outdoor, Promo
Japan Committee for UNICEF

The most sanitary nation,Japan. However,people have been suffering from infectious diseases such as flu, cold, or gastrointestinal infections. The biggest reason is inadequate practice of handwashing. To promote the proper practice of handwashing before eating especially to children,we created a vending machine. The“Handwashing vending machine” taught 6 key washing points with a song.

Advertising Agency:Dentsu, Tokyo, Japan
Creative Director:Susumu Namikawa, Aki Kimura
Copywriter:Yuto Ogawa, Mugi Takata
Art Director:Sayako Ishida, Takamasa Sanjo
Director:Kensaku Kakimoto, Satomi Inagaki
Producer:Mamoru Inagaki, Yuka Asaarashi
Photographer:Hiroshi Kudo, Mami Koyama, Yuki Yamaguchi, Sho Sasaki

Print
3M

“Sticks without a trace.”

Advertising Agency:Bbdo Mexico, Mexico City, Mexico
Creative Director:Luis Ribo, Antonio Alvarez
Art Director:Mauricio Aldana, Hugo Moedano
Copywriter:Mauricio Gaya, Irene Preciado

Media, Outdoor
Mental Health Awareness

Minding The Elephant was created to help destigmatize and promote awareness of mental health issues amongst adults. Mental health conditions affect nearly everyone, whether through personal experience or the trials of loved ones, yet they remain stressful topics to disclose and discuss. We sought to create a message that illustrates the irony of ignoring a common issue under the fear of being perceived as different. It was also our goal to promote an open dialogue on the topic, and to encourage people to seek support and treatment for any symptoms experienced. In addition to the inspirational video, the microsite contains an active public discussion board as well as links to prominent mental health awareness, support, and recovery organizations.

Advertising School:Miami Ad School, San Francisco, USA
Art Director:Adam Zash
Copywriter:Justin Reagan

Online
CUCA advertising school

Advertising School:Escola Cuca, São Paulo, Brazil
Creative Director:Miguel Bemfica
Art Director:Romulo Caballero
Copywriter:Lui Lima

After spending the last five-plus years at Chicago-based Energy BBDO, word has trickled down through the departments that Dan Fietsam is no longer with the agency. If you recall, Fietsam replaced Marty Orzio over a half-decade ago as EVP/chief creative officer at the agency. We were forwarded a note from Energy sent from Energy’s president/CEO, Paul Tonise. See below:

“From: Paul, Tonise
Sent: Wednesday, February 05, 2014
Subject: Thanks, Dan!

 

Team,

After 5-1/2 years, Dan is leaving the agency.  It’s been a good run, and we are thankful for Dan’s contributions to our collective success.

When Dan started, Energy BBDO was a smaller agency and, like the rest of America (and world), we were amidst one of most difficult macro economic downturns.  We continued to grow and succeed and Dan was a key player.

Under his leadership, we drove award-winning work and got recognition from the creative community. Most importantly, he brought in wonderful creative leaders.

In the “Next Phase for Fietsam”, Dan yearns to get closer to the creation of the work. And that’s what he’ll do in his last month with the agency. We are in a search for Dan’s replacement and, in the interim, will rely on our outstanding group creative directors to continue leading their businesses.

We are grateful to Dan for all he’s done to help make Energy BBDO what it is today. I know you will all join me in offering your personal thanks to Dan.

Tonise”

 

New Career Opportunities Daily: The best jobs in media.

We’ve received confirmation from Wunderman that Nick Moore, who has been with the agency since 2006 and has served as chief creative of the New York office of the WPP Group/Y&R agency. From what we’ve been told, and as you see below,the parting is “amicable.” Here’s a statement from Wunderman below.

“After eight years, Wunderman has amicably parted ways with Nick Moore. We thank him for his contributions and leadership during his time as creative director for the New York office.  In the interim, Global Chief Creative Officer Lincoln Bjorkman will take up the reigns with the New York creative leaders reporting directly to him until the appropriate replacement is found.  We wish him well in his further endeavors.” Prior to his joining Wunderman, Moore helped build that was responsible for BBDO’s global Proximity network, worked at what became Tequila\London and won Cyber Lions among accolades in the process.

New Career Opportunities Daily: The best jobs in media.

(TrendHunter.com) Popular crowd funding platforms like Kickstarter and Indiegogo have only been around for a couple years, but in that time, there have been a ton of new ideas, products, services and other crowd-…

Twitter has some more growing up to do.

On the one hand, its ad business is clearly maturing and showing robust growth. On the other, growth is flattening, and CEO Dick Costolo conceded the company needs to do a better job making itself accessible and useful to the masses.

“”We don’t need to change any characteristics of our platform, we simply need to make Twitter a better Twitter,” he said.

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