(TrendHunter.com) The Tranquillity Pod is designed to whisk you away from all your troubles when the hustle and bustle of the world becomes too much.
Stress is one of the modern world’s biggest health issues….
(TrendHunter.com) Oregon-based home architecture and interior design company Jordan Iverson Signature Homes has recently constructed and built a three-storey Crest Meadows home that features three bedrooms, three…
Há muitos e muitos anos, em uma galáxia não muito distante… peraí, não é isso. Na verdade, foi aqui pelo planeta Terra mesmo que no final dos anos 1980 chegava à tevê a série Full House (aqui no Brasil chamada de Três é Demais). Foram oito temporadas que têm garantido mais de 20 anos de reprises, a fama e fortuna das gêmeas Ashley e Mary-Kate Olsen e… um comercial no Super Bowl 48, é claro.
A Dannon resolveu reunir o trio masculino de protagonistas – John Stamos, Bob Saget e Dave Coulier em um filme que imagina como seria se Jesse, Danny e Joey ainda dividissem o mesmo teto…
Se a intenção era criar algo engraçadinho, tenho dúvidas se o objetivo foi atingido. Na verdade, é meio deprê pensar que em quase 20 anos a vida desses personagens não evoluiu, muito pelo contrário. Enfim…
Post originalmente publicado no Brainstorm #9
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BSkyB is launching a YouTube channel that will broadcast whole episodes from some of its most high-profile series, as part of the company’s biggest ever push for its entertainment programming.
(TrendHunter.com) High fashion goes lower-middle class in this V Magazine Spring Preview 2014 pictorial. Photographer Josh Olins snaps up this shoot in what looks like a rundown beach town. Model Iselin Steiro stalks…
Hearst Corporation, whose holdings include Cosmopolitan magazine and a stake in ESPN, is continuing its push into healthcare and creating a division called Hearst Health.
The unit consists of five healthcare-information companies, as well as an innovation lab and venture fund with a commitment to invest $75 million in startups in the space and a second round of $75 million planned for the future, according to the company.
Hearst already owns or holds a majority stake in the division’s companies, but their lack of a unified brand until now had created challenges when explaining Hearst’s healthcare initiatives to potential clients and employees, executives said..
In its latest move to staff up a central media buying hub, Omnicom has tapped Mindshare’s Andy Zonfrillo as its CEO of global trading.
Mr. Zonfrillo will report to Barry Cupples, CEO of global investment for Omnicom Media Group, the network that houses Omnicom media agencies PHD and OMD, as well as data hub Annalect.
The agency declined to comment.
It’s been my experience that most chief executives pay lip service to marketing and place their bets on innovation.
Sure, they approve modest marketing budgets because they might look foolish if they didn’t. But what really drives them is the conviction that “The better product always wins in the marketplace.”
If you believe that, then marketing is an ego-building, waste of money. And deep-down, I think many CEOs do believe that marketing, and especially advertising, is an ego-building, waste of money.
Panasonic has launched a website and a series of videos promoting its mirrorless Lumix cameras, which incorporates some of the most popular search terms for DSLR (digital single-lens reflex) cameras.
Volkswagen has released a cinema campaign for its Up! city car, and is making use of Digital Cinema Media’s geo-location tool to direct viewers to their nearest dealership.
Data could be the next collaborative corporate-government frontier.
During his January 17 speech explaining the National Security Agency’s surveillance program, which is reliant on obtaining massive amounts of phone call data, President Barack Obama ordered the establishment of a “mechanism” that “preserves the capabilities we need without the government holding this bulk meta-data.”
Any decisions on how such a data-management operation would proceed are preliminary. One concept floated by a federal review board that evaluated the NSA program would be for a third party to store data on behalf of the NSA. Before discussing the concept, the President prefaced it with an understatement: “This will not be simple.”
Premier Foods has sold its controlling stake in Hovis to US investment firm The Gores Group, in an effort to rejuvenate the bakery brand.
In its latest brand-positioning shift, struggling consumer electronics retailer Radio Shack Corp. is emphasizing one of its longtime, core tenets: customer service.
A new national advertising campaign called “Do It Together,” from Austin, Texas-based GSD&M, aims to show how Radio Shack and consumers can collaborate to solve technological problems like connecting today’s many devices, said Jennifer Warren, the retailer’s chief marketing officer since April. Four 15-to-30 second ads, plus two more ads targeted specifically to the Hispanic market, will roll out beginning in early February during prime time and sporting events; radio, print, digital, social and in-store marketing will support the campaign. The new ads will invoke a full tagline: “It can be done, when we do it together.”
Ms. Warren said she realized after visiting multiple Radio Shack stores that consumers looked to the retailer as a place to help solve their technology-related problems, as opposed to a place to engage and play with equipment. “We identified this gap between what our customers and prospective customers believe can be done through technology and the knowledge to actually go and get it done,” she said.
Mondelez has revealed plans for its latest unlikely product combination, which unites Cadbury Dairy Milk with savoury cracker brand Ritz.
Mirror Group Digital, Independent.co.uk and Standard.co.uk all posted month-on-month gains in December 2013, according to the latest Audit Bureau of Circulations.
Mothercare is once again rumoured to be holding talks about selling off its struggling Early Learning Centre (ELC) brand.
Volkswagen is the most shared Super Bowl brand of all time, according to data released by marketing tech platform Unruly.
Google has brought London-based artificial intelligence start-up DeepMind for a reported $400m (£240m) as it continues its high profile acquisition spree.
Cette maison appelée Veronica, a été construite en bord de mer à Lima au Pérou par l’architecte américain Luis Longhi. Elle mélange les formes rondes et carrées avec différentes matières lisses ou pierreuses. La lumière entre parfaitement grâce aux baies vitrées. Une belle construction à découvrir dans la suite.
L’Oréal ads have not appeared on Channel 4, UKTV or BT Sport since the start of 2014, after its media agency Maxus failed to reach a deal with Channel 4’s sales team.
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