Dec
10
National Savings and Investments reviews creative roster
Posted in: UncategorizedNational Savings and Investments (NS&I), the state-owned savings bank, is reviewing its direct and above-the-line ad agencies.
Dec
10
Oreo entra no clima de festas com música natalina
Posted in: UncategorizedA Oreo mandou muito bem este ano com Wonderfilled, campanha criada pela The Martin Agency que soube combinar música original com animações simples, mas belas. Agora, a mesma agência assina Oreo Cookie Balls, mais um videoclipe animado para marcar as festas de fim de ano.
A música natalina em ritmo de hip hop tem interpretação de Jinx, um artista pouco conhecido que conseguiu deixar a sua marca na trilha sonora.
Pra variar, marca e agência mandaram muito bem. De novo.
Post originalmente publicado no Brainstorm #9
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Dec
10
Stylish Gentlemanly Sweatpants – Twyford Clothing Helps Men Dress Up While Chilling Out (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) According to Twyford clothing, gone are the days where sweatpants were just for sweating. This new Toronto-based lifestyle brand offers sophisticated comfort wear for modern men. Founder Matthew…
Dec
10
McLaren takes on ‘The Green Hell’ and wins
Posted in: Uncategorized“This is the world’s most challenging race track. 154 bends. 20.83 kilometers. Too dangerous for Formula 1. No wonder Jackie Stewart called it ‘the Green Hell’.”
Dec
10
TUI Travel posts 21% profit leap in full-year results
Posted in: UncategorizedTUI Travel, the holiday company behind the Thomson and First Choice brands, has recorded a 21% leap in pre-tax profits for the year to 30 September.
Dec
10
Legacy-Affirming Adverts – BACARDÍ – Untameable Since 1862 (SPONSORED) (VIDEO)
Posted in: Uncategorized
(TrendHunter.com) Fate has thrown everything at the Bacardí family. Earthquakes. Fires. Exile. Prohibition. BACARDÍ has faced a multitude of trials and tribulations, but somehow, the Bacardí family didn’t…
Dec
10
The World Outside my Window
Posted in: UncategorizedDavid Peterson et Random Photons Productions ont utilisé et monté les vidéos proposées par l’ISS, mise à la disposition du public en Creative Commons par la NASA. Le montage de ces vidéos en timelapse permet d’offrir des images de la Terre, mais aussi de voir une comète passer de manière spectaculaire.
Dec
10
Saatchi & Saatchi to launch Monthy Python reunion online
Posted in: UncategorizedSaatchi & Saatchi has been appointed to manage the digital and social launch of next year’s Monty Python live shows, without a pitch.
Dec
10
Nestlé replaces Captcha words with KitKat game
Posted in: UncategorizedKitKat has become the first confectionery brand to embrace an online interactive ad format that gives users a break from frustrating Captcha forms.
Dec
10
IBM Singapore: 60/60 Exhibit
Posted in: Uncategorized
Advertising Agency: Ogilvy & Mather, Singapore
Regional Associate Account Director: Soohan Han
Regional Account Executive and Planner: Benjamin Yue
Regional Executive Creative Director: Jeff Curry
Senior Art Director: Ginny Lim
Senior Copywriter: Jet Aw
Creative Director: Mervyn Rey
Associate Director, Social Strategy: Charlie Lowe
Copywriters: Amos Yeo, Mark Rivett
Group Account Director: Molly Wagman
Planning Director: Julian Webster
Illustrator: mindflyer
Digital Production: Kilo
Published: November 2013
Dec
10
Trend of the day: Consumer creative capital
Posted in: UncategorizedConsumers view their creative output as more than just a hobby, writes Nicola Kemp, in the latest in Marketing’s Forward 50 trends series.
Dec
10
ICrossing wins Debenhams SEO pitch
Posted in: UncategorizedDebenhams, the department store, has appointed digital marketing agency iCrossing as its SEO agency.
Dec
10
Top 10 marketing moments of 2013
Posted in: UncategorizedFrom royal-baby mania to Andy Murray’s unforgettable Wimbledon triumph, Marketing lists the top 10 most memorable moments from 2013.
Dec
10
FNSF – Solidarité Femmes: The Phone
Posted in: Uncategorized
Advertising Agency: W&Cie, Paris, France
Creative Director / Art Director / Executive Producer: Ivan Pierens
Copywriter: Renan Cottrel
Production : Windsor Paris
Director: Jean Marc Gosse
Producer: Sylvain Obriot
Production manager: Frederick Bodeau
Director of Photography: Martin de Chabaneix
Sound production: The
Sound producers: Jerôme Alquier, Anthony Leblond
Aired: November 2013
Dec
10
Budweiser Makes Music, 4
Posted in: Uncategorized
Advertising Agency: Peppery Comunic, Brazil
Creative Director: Rodrigo Candido
Copywriter: Bruno Varandas
Art Director: Marcelo Moura
Assistants: Luis Henrique de Souza, Henrique Leite
3D Illustrator: Eduardo Allmeida
Planners: Bruno Bernardo, Leandro Lange
Social Media: Arnold Oliveira, Henrique Guimarães
Approval: André Caiaffa
Account: Camila Dinis
Dec
10
Budweiser Makes Music, 3
Posted in: Uncategorized
Advertising Agency: Peppery Comunic, Brazil
Creative Director: Rodrigo Candido
Copywriter: Bruno Varandas
Art Director: Marcelo Moura
Assistants: Luis Henrique de Souza, Henrique Leite
3D Illustrator: Eduardo Allmeida
Planners: Bruno Bernardo, Leandro Lange
Social Media: Arnold Oliveira, Henrique Guimarães
Approval: André Caiaffa
Account: Camila Dinis
Dec
10
Budweiser Makes Music, 2
Posted in: Uncategorized
Advertising Agency: Peppery Comunic, Brazil
Creative Director: Rodrigo Candido
Copywriter: Bruno Varandas
Art Director: Marcelo Moura
Assistants: Luis Henrique de Souza, Henrique Leite
3D Illustrator: Eduardo Allmeida
Planners: Bruno Bernardo, Leandro Lange
Social Media: Arnold Oliveira, Henrique Guimarães
Approval: André Caiaffa
Account: Camila Dinis
Dec
10
Budweiser Makes Music, 1
Posted in: Uncategorized
Advertising Agency: Peppery Comunic, Brazil
Creative Director: Rodrigo Candido
Copywriter: Bruno Varandas
Art Director: Marcelo Moura
Assistants: Luis Henrique de Souza, Henrique Leite
3D Illustrator: Eduardo Allmeida
Planners: Bruno Bernardo, Leandro Lange
Social Media: Arnold Oliveira, Henrique Guimarães
Approval: André Caiaffa
Account: Camila Dinis
Dec
10
Plane-Propped Pumps – The Jet Setter Shoe Was Inspired by a Very Worldly Woman (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Unlike a few of the high heels in Sebastian Errazuriz’s new series, the Jet Setter Shoe looks like it might be wearable and even comfortable. This red hot pair of stilettos is part of the 12 Shoes…
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