Hasta La Creative!

PostPanic Productions présente les premières images de son film de science-fiction « Sundays » prévu pour 2014. Tournée à Mexico, cette création nous invite à nous questionner sur l’avenir de l’humanité et les dérives de notre système de consommation. Un teaser d’une grande beauté à découvrir dans la suite.

“Protect your privacy on public Wi-Fi networks.
Get it on the App Store® and Google Play®.”

Using smartphones and computers on unsecure Wi-Fi networks risks the safety your money, personal information and digital identity. SurfEasy offers plug and play privacy for your smartphone and computer. To help educate people about this crucial service, we transformed the globally recognized Wi-Fi icon into a symbol of protection, security and impenetrability.
Surfeasy.com

Advertising Agency: kbs+p, Toronto, Canada
Creative Director: Dan Pawych
Art Director: Travis Cowdy
Copywriter: Phil Coulter
Illustrator: Topix VFX

After nearly three acquisition-free years, indie agency Olson is buying PulsePoint, an Austin, Texas-based management and digital-consulting firm.

PulsePoint essentially advises companies on communications and marketing-management challenges, with a focus on social and digital engagement. It also specializes in consulting with the C-suite rather than marketing departments, later bringing in agencies to execute on digital strategies it helps set.

The deal gives PulsePoint an agency to help bring its strategic recommendations to life. “We take our clients through the strategy, work through change management, and then hand-off the execution,” said PulsePoint founding partner Jeff Hunt in a statement. “Now with Olson, our clients can access a world-class offering in mobile, social engagement, technology integration, execution and [Olson’s CRM offering] 1to1, which is something no other potential partnership presented.”

Continue reading at AdAge.com

Consider this a warning: you will not be able to unsee this.

Those Boulder-based, crowdsourcing-loving folks at Victors&Spoils may have just delivered the most unforgettable holiday video of the year, transforming a hot model into a bikini-clad Santa Claus.

But the video isn’t just disturbing for the sake of being disturbing, there’s a sort of feminist message behind it. It opens with the text “Ad agencies go to disturbing lengths to create the perfect image,” before referencing Tim Piper’s “Body Evolution” video showing a (already thin) model airbrushed into an anorexic stick of a woman. Then, Victors&Spoils admits, “Guess we’re no different” before showing the process of transforming said model into Santa Claus. It’s a pleasant holiday cocktail of funny and disturbing, and a nice parody of Piper’s “Body Evolution” video (that doesn’t mute the message of the original video, but rather builds on it). I’m always for anything calling attention to the unhealthy body image issues caused by photoshopping models and celebrities to unhealthy proportions, so a holiday video that does so with humor is going to win major points in my book. And who will be able to forget the slow transformation from bikini-clad blonde to bikini-clad Santa? No one, that’s who. Credits after the jump.

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