Grupo Phoenix: Strawberry

Longer lasting products!
Let’s bring total quality to our food and beverages.
Way to go, high-barrier containers.

Advertising Agency: Pubblica, Bogotá, Colombia
Creative Director / Copywriter: Ronald Bastidas Vélez
Art Director / Illustrator: Ángela Mejía
Published: August 2013

Grupo Phoenix: Chicken

Longer lasting products!
More stability and security for our food and beverages.
Way to go, high-barrier containers.

Advertising Agency: Pubblica, Bogotá, Colombia
Creative Director / Copywriter: Ronald Bastidas Vélez
Art Director / Illustrator: Ángela Mejía
Published: August 2013

Twitter Buys Mobile Ad Exchange MoPub for About $300 Million


Twitter extended its busy summer of acquisitions by snapping up mobile ad exchange MoPub for roughly $300 million in stock as it shores up its ad business in anticipation for an IPO early next year.

MoPub is an ad exchange that allows advertisers to buy mobile ads in real-time. Twitter plans to graft that onto its existing ad business which will allow advertisers to both buy Promoted Tweets in real time as well as target Twitter users on other mobile apps.

The deal extends a busy run for Twitter, which bought social TV analytics startup Trendrr two weeks ago and Bluefin Labs for a reported $90 million in February.

Continue reading at AdAge.com

Luxe Leather-Infused Editorials – The Fashion Magazine October Issue Features Daria Werbowy (GALLERY)

(TrendHunter.com) The remarkable Daria Werbowy editorial in the Fashion Magazine October issue features the model in rebellious leather-clad styles. From gold studded motorcycle caps to couture white leather jacket…

Adoption Calderdale: Help them, 4

Help them make it real.

Advertising Agency: In-House, Calderdale Council, UK
Creative Director / Art Director: Stuart Kerray
Copywriter: Andrew Peacock
Published: August 2013

Adoption Calderdale: Help them, 3

Help them make it real.

Advertising Agency: In-House, Calderdale Council, UK
Creative Director / Art Director: Stuart Kerray
Copywriter: Andrew Peacock
Published: August 2013

Adoption Calderdale: Help them, 2

Help them make it real.

Advertising Agency: In-House, Calderdale Council, UK
Creative Director / Art Director: Stuart Kerray
Copywriter: Andrew Peacock
Published: August 2013

Adoption Calderdale: Help them, 1

Help them make it real.

Advertising Agency: In-House, Calderdale Council, UK
Creative Director / Art Director: Stuart Kerray
Copywriter: Andrew Peacock
Published: August 2013

Temptations Cat Treats: Work it Kitty!

“Help your cat lead a healthy lifestyle.”

Advertising Agency: DDB, Chicago, USA
Chief Creative Officer: Ewan Paterson
Executive Creative Director: Mark Gross
Creative Director: Matt Collier
Creative Director: Wayne Robinson
Art Producer: Karen Blatchford
Designer: Cody Petruk
Print Producer: Erica Bletsch
Photographer: Ross Feighery

Menta: Bat-Rooster

Advertising Agency: Y&R, Tel Aviv, Israel
Chief Creative Officer: Benni Bronski
Creative Director: Dror Nachumi
Art Director: Shay Israel
Copywriters: Oren Ben-Naim, Oz Frenkel
Account Supervisor: Moran Darzi
Account manager: Lee Ben Daviv
Producers: Lirona Spivak, Shira Robas
Image retoucher: Boaz Rozemberg

HP: Guide to mobile printing while choking on a sandwich

Advertising Agency: BBDO, NY, USA

HP: Guide to mobile printing while considering a trial separation

Advertising Agency: BBDO, NY, USA

HP: Guide to mobile printing while expressing yourself through rhythm

Advertising Agency: BBDO, NY, USA

HP: Guide to mobile printing while trapped in a headlock

Advertising Agency: BBDO, NY, USA

Fedex: Baby

Advertising School: Escola Cuca, São Paulo, Brazil
Creative Director: Murilo Melo
Art Directors: Amanda Perensin, Caio Almeida
Copywriter: Marcelo Carvalho
Published: July 2013

Mexican Internet Association / Asociación Mexicana de Internet (AMIPCI): Ridiculous Fears, 3

Some of our fears are ridiculous, dare buying online. It’s easy, fast and safe.

Advertising Agency: YuJo! Creatividad Aplicada, Guadalajara, México
Creative Directors: Joel Gutiérrez, Jorge Ávila
Art Director: Rodrigo Mercado
Illustrator: Ricardo Nieto
Published: July 2013

Mexican Internet Association / Asociación Mexicana de Internet (AMIPCI): Ridiculous Fears, 2

Some of our fears are ridiculous, dare buying online. It’s easy, fast and safe.

Advertising Agency: YuJo! Creatividad Aplicada, Guadalajara, México
Creative Directors: Joel Gutiérrez, Jorge Ávila
Art Director: Rodrigo Mercado
Illustrator: Ricardo Nieto
Published: July 2013

Mexican Internet Association / Asociación Mexicana de Internet (AMIPCI): Ridiculous Fears, 1

Some of our fears are ridiculous, dare buying online. It’s easy, fast and safe.

Advertising Agency: YuJo! Creatividad Aplicada, Guadalajara, México
Creative Directors: Joel Gutiérrez, Jorge Ávila
Art Director: Rodrigo Mercado
Illustrator: Ricardo Nieto
Published: July 2013

Allianz Life Insurance: Nose

It’s the least you can do

Advertising School: Miami Ad School, Madrid, Spain
Art Director: Santiago Cosme
Copywriter: K. O’brien

Allianz Life Insurance: Ears

It’s the least you can do

Advertising School: Miami Ad School, Madrid, Spain
Art Director: Santiago Cosme
Copywriter: K. O’brien