Elia Saikaly, armée de son appareil Canon 5D Mark II, nous dévoile avec cette vidéo en technique « time-lapse » toute la beauté du Mont Everest. Véritablement magique, cette création a nécessité des milliers de clichés, triés et assemblés dans cette vidéo. Plus d’images et la vidéo dans la suite.
McDonald’s is launching a campaign to promote its Iced Fruit Smoothie drinks and is offering app users the chance to get a free taste.
The Internet Advertising Bureau has launched a £3m consumer-facing ad campaign to educate the public about how behavioural advertising works.
Well, this is news to us, but yes, the Kraft Foods camp has confirmed that it’s recently discontinued its relationship with McGarryBowen Chicago in regards to its Philadelphia Cream Cheese account in the U.S. (BBH took over for JWT in Europe). We’ve been told that this realignment actually happened a couple of months ago. Regarding McGarryBowen, a spokesperson for Northfield, IL-based Kraft Foods (also parent of Jell-O, Oscar Mayer, Planters, etc.) says, “We appreciate their work on the brand the past four years and wish them continued success as they continue to support other Kraft brands now and in the future.”
McGarryBowen, which took over for Nitro on Philadelphia creative duties back in 2009, supports other Kraft brands including Miracle Whip (you might remember the “Take a Side” campaign from two years ago). According to Kraft Foods, the brand has a new agency already working on the Philadelphia brand, and that would be New York-based, Omnicom-owned Roberts + Langer DDB. Along with Philly Cream Cheese, the shop works with several Johnson & Johnson brands including K-Y, Neutrogena and Aveeno (here’s Roberts + Langer’s Jennifer Aniston-starring spot for the last brand that aired around Oscars time).
New Career Opportunities Daily: The best jobs in media.
Advertised brand: Crossword
Creative Directors: Vinay Saya, Siddarth Basavaraj
Art Director: Vinay Saya
Copywriter: Siddarth Basavaraj
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(TrendHunter.com) Homeowners looking to infuse some artistically designed pieces of decor into their home should definitely check out these geometric furniture designs, which showcases visually abstract and unique…
(TrendHunter.com) When it comes to making the work day as efficient as possible, these examples of productive office furniture designs will certainly help you feel more willing and prepared to tackle your assignments…
Le duo de designers français Zim et Zou a encore frappé avec leur dernière création intitulée sobrement « BBQ ». Une force de détails et de précision, car en effet les deux français ont créé un kit BBQ 3D uniquement fait de papier. Un travail visuellement impressionnant à découvrir dans la suite de l’article.
Emirates is in the early stages of reviewing its global media arrangements, estimated to be worth £100 million.
Four black Pencils were awarded at this year’s D&AD Awards, three of which for British campaigns.
Douwe Egberts, the Dutch coffee brand, has appointed Arnold KLP to its £4 million UK integrated ad account.
Land Rover, the British car brand owned by the Indian company Tata Motors, is seeking an agency to handle its CRM business in the UK.
Lida has rehired its former deputy managing director Louise Whitcombe, the CRM director at Bartle Bogle Hegarty, as its first chief operating officer.
Nokia is inviting agencies to pitch for its global advertising account and is seeking a fresh creative approach to help it recover ground on rivals Apple and Samsung.
Lean Mean Fighting Machine has picked up a global digital brief from Unilever, the owner of Flora, to promote the margarine category.
Pay dropped for almost all agency roles in the past year, according to the Marketing Agencies Association, which has more than 80 members in the digital and integrated space.
MBA, the independent agency, has continued its recent expansion with the acquisition of Cubeworks, a Brighton-based web and mobile development business.
OMD UK has recruited Hamid Habib, the managing partner of strategy at Havas Media, and Rian Shah, the head of strategy at Zenith Media, to be joint managing partners of strategy.
The Advertising Producers Association has reignited its row with the BBC and Red Bee Media over production terms, following a dispute over an epic new commercial to showcase the BBC’s music broadcasting.
(TrendHunter.com) Action movie fanatics looking to infuse some excitement into their lives will look no further, because these secret agent tech gadgets will have anyone feeling like a real-life James Bond in no time….
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